New Technology Of Mainstream Brand Sneakers Wins Market By "Super Light"

Whether it is Basketball shoes The most obvious feature of this year is football shoes or casual sports shoes.

Nowadays, the light weight of shoes is not equal to Jerry building. In order to take the light weight route, various brands have integrated many scientific and technological elements in raw materials and structural design. In this report, the reporter also took stock of the current mainstream brand new technology of sports shoes.

The first way to lighten the weight is to reduce the weight of the shoe upper. The typical example is SuperLight10 super light basketball shoes. Reporters in the sales counters to see, seamless technology, TPU coverage of ventilation and windows technology applications have reduced the weight of the upper.

Wearing feel On the other hand, some consumers said in the evaluation report that because the shoe body was lightweight, the shoe upper support was lowered, so the shoe made a firm foot feel similar to the Conquer boots in the shoe design, and it was not very smooth when worn out, but the protection of the ankle was still very sufficient after the shoelace was tightened.

The consumer also revealed that the shoe had a carbon fiber module attached to the upper part of the shoe, so it had better packaging and was more conducive to sports.

However, the consumer also admitted that the breathable striped mesh cloth easily causes wrinkles in the toe part, which is not very beautiful, but in terms of functionality, it is close to the mainstream ventilation function of today's basketball shoes.

It is not just the SuperLight10 generation. The adizeroCrazyLight listed as early as two years ago is a lightweight basketball shoe with a single shoe of only 273 grams. The upper part of this shoe is nylon mesh with special material and no leather, and the thickness of vamp is reduced to 1 mm by SprintWeb technology. Although the thickness is reduced, its support and protection function is similar to that of ordinary basketball shoes.

　 Weight loss pathway two

No bottom design

In the consumer evaluation report of sports shoes, the reporter found a main analysis of the sole of the article. In this report, the consumer test product is evoPOWER of the store.

1. Frankly speaking, from the weight of sports shoes, it is surprising that evoPOWER1, a strength fighting shoe, is so light. This is also in line with the trend of lightweight football shoes nowadays.

According to the consumer analysis, this sneaker can be so light, mainly due to the no bottom design, which has to mention the core technology of evoPOWER1 GRADUALSTABILITY

FRAME (progressive stable structure) ensures that lightweight shoes will not lose strength when they are lightweight. In fact, for the traditional sneakers, the midsole is equivalent to the suspension system of the car, which is located in the middle between the upper and the sole. It is the most important part of the shoe, which can provide stability and shock absorption for the shoes.

According to the analysis, the French nylon Pebax sole and ADAPLITE microfiber fabrics used for the shoes are also of great help to lightweight.

In addition, the FG outsole of evoPOWER1 adopted the technology of mixing nails, and four round nails were used in the front of the shoes, which strengthened the flexibility of the shoes. In the process of measuring, the consumers feel that the steering is obviously stronger than that of all the knives, and the knives and nails of the front and back of the shoes ensure the grip and stability of the shoes. This also means that the design of mixing nail sole ensures the start-up and improves the steering ability.

　 Weight loss pathway three

Reducing the use of artificial leather

In fact, artificial leather used in sports shoes is being replaced by other materials in recent years. The opportunity for this change is the "HYPERFUSE" released by NIKE in 2011. This kind of shoe does not adopt the traditional method of overlapping stitching of artificial leather and other materials. Instead, it uses polyurethane film to mesh the mesh material with excellent permeability. It not only makes the shoes lighter, but also simplifies the production methods and reduces the production cost, so it is widely used.

According to the calculation in the industry, the sneakers using this manufacturing method account for 10% to 15% of the total sports shoes.

Although there are many prejudices about lightweight sports shoes, a shoe business executive asserts that lightweight is the basic starting point for every shoe design. "Apart from perfect functionality and technology, today's consumers want to wear a pair of lightweight shoes regardless of their outdoor activities."