This Year, Domestic Shoe Leather Manufacturers Are Facing Challenges And Opportunities.
According to statistics, in 2014 June, the national leather footwear industry completed 420 million pairs of production, an increase of 4.77% over the same period last year.
In January 2014 -6 months, the national leather footwear industry reached 2 billion 125 million double production, an increase of 3.17% over the same period last year.
Since the reform and opening up, China's leather shoes industry has shown quite rapid development momentum, and the number of exports abroad is also growing.
According to statistics, in January 2014 -6 months, the national leather and leather shoes industry completed 334 thousand and 300 tons of export volume, an increase of 11.28% over the same period last year.
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In June, the total export volume was 69 thousand and 100 tons, an increase of 8.1% over the same period last year.
For future market prospects, some experts predict that due to the low concentration level of China's footwear industry, there is still room for a huge increase in the consumption market of leather shoes. At the same time, the state will strongly support the tannery industry in terms of policies and resources. Therefore, the domestic footwear industry will have broad space for development, and the upper leather shoes market will also be driven by this trend.
The shoe leather industry is one of the important pillar industries of Wenzhou's economy. In 2013, the total output value of Wenzhou shoe leather industry reached 85 billion 200 million yuan, an increase of 2.34% over the same period last year.
In recent years, Wenzhou shoe enterprises have undertaken a large number of export orders by giving play to industrial gathering and brand advantages.
Statistics show that in 2013, Wenzhou shoes and shoes exported 5 billion 160 million US dollars, an increase of 10.69% over the same period last year.
In 2013, the footwear industry in Ruian achieved an industrial output value of 15 billion 300 million yuan, an increase of 9.8% over the previous year, and a sales value of 15 billion yuan, an increase of 10.6% over the same period last year. The export value was 5 billion 900 million yuan, an increase of 16.6% over the same period last year.
In order to better develop the shoe leather industry, Ruian actively plans to build "Ruian footwear international trade city".
In 2013, the total output value of footwear in Huidong county was 27 billion 800 million yuan, accounting for 40% of the industrial output value of the whole county. The annual output of shoes was 920 million pairs, and the footwear industry revenue was 220 million yuan, of which women's shoes accounted for 90% of the total output of Huidong footwear, accounting for 1/3 of the total output of women's shoes in Guangdong province.
From the data point of view, the output of shoe leather is increasing year by year, but for the shoe leather manufacturing enterprises, the pressure on all aspects is gradually increasing.
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Shoe leather
With the continuous development of the market, customers at home and abroad have raised the requirements for the products' quality, function and environmental protection standards of shoe manufacturers. For example, a shoemaking enterprise needs to purchase more environmentally friendly and functional leather shoes, and domestic enterprises may not meet the needs of customers. The reason is that the quality of domestic resins is different from that of foreign resins, and the synthetic leather products produced can not reach the quality of foreign countries. If Germany's Bayer and other foreign resin materials are used, the cost of enterprises will increase.
In recent years, the price of leather raw materials has increased, and the quality of raw materials has been improved.
In order to alleviate this pressure, leather companies at home and abroad use leather recycling technology, leather scrap recycling, crushing and filling technology. After printing and PU compound processing, the "regenerated leather" produces many kinds of functional products, such as antibacterial synthetic leather, breathable synthetic leather, flame retardant synthetic leather, wear-resistant synthetic leather and so on, which can satisfy the downstream enterprises to improve the breathability and comfort of clothing and shoe leather, and reduce the production cost of the finished products in the original quality.
at present
China's per capita footwear consumption and consumption are still lower than those of developed countries.
According to the data of the National Bureau of statistics, China's urban residents consume 2.5 pairs of shoes per capita and 1.9 pairs of shoes per capita per capita in the country each year, and there is a great gap between the 7.3 pairs and 5.8 pairs / people / years of developed countries such as the United States and France.
In the future, with the increase of the national disposable income, the acceleration of the urbanization process and the expansion of the national consumer market, consumers will increase the consumption of natural leather products, and it is expected that the sales and sales volume of leather shoes will keep rising rapidly in the future.
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