Top Brand Cartire Pushes The Price List Of The People In The Market To Defend The Market.

In the doldrums, the number of Swiss watches exported to China continued to weaken, allowing the Swiss watches of the past few years to start thinking about how to keep the Chinese market.

Cartire, as the brand of the top watch brand of the peak group, has recently launched a small complex function watch with people's price, hoping to get a share in the high-end watch market.

Whether it is the same price in Hong Kong or the small complex function table of the people, the market battle for the top watch brand has started, and it is easy to see that price is the key to winning.

Cartire pushes people's price watches

At the second Asian advanced watch and clock Exhibition "watch and wonder", Cartire, which is the top Swiss watch brand, has launched a series of watches with low price and familiar with people.

Reporters at the exhibition show that these small complex function watches are very sophisticated in terms of design and technology, and have the basic functions of the wearer's daily needs.

For example, day and night display, calendar, second time zone, stopwatch and other functions.

It is understood that

Compared with the function table, the price of the small complex function has the market advantage, and the price of a watch with a small and complex function is about RMB 70 thousand yuan.

Compared with hundreds of thousands of millions of dollars of complex function watches, it seems a lot more cost-effective.

In this regard, the clock enthusiast, Ms Ho said that before mentioning the mechanical watches of big brands, they felt that the price was out of reach. Although the concept of complex functions was not too many, the choice of tables was still mechanical.

The small complex function watch satisfies the desire of the mid-range consumers for the big mechanical watches.

Statistics show that since 2012, China's wrist watch market has encountered Waterloo, and its performance has jumped from double-digit annual rise to double-digit decline.

According to the "2014 China high end wrist watch report" recently released by the Institute of wealth research, the import of high-end watches in China has plummeted by 89%.

The crash plunged 88% to nine years ago.

The weakening of the Chinese market has caused the global watch market to be affected. Many brands have begun to seek a "free gold medal" to maintain their growth in limited market space.

Reporters at the exhibition site learned that Cartire launched a small complex function watches mainly for the Chinese market, brand hope to be able to borrow cost-effective products, to the weak market injection of a strong heart.

Cartire's image style and heritage director is confident of the small complex function watch. It said the company is very optimistic about the market of the small complex function watch, and the Future Ltd will introduce more small complex function watches.