Licun Put Forth Bold Words To Build The First Business Circle In Qingdao
Looking at Qingdao's major
Trading Area
Licun business circle has been appraised as "the national commercial name area" for many years. It is now called "the first business circle" in Shandong peninsula.
With the influx of new businesses such as Weidong Yue Ke City, Wanda Plaza and Ginza square, Licun business circle, which is meeting new opportunities and challenges, is quietly turning into a butterfly.
Evolution: from "large scale economy" to "business circle economy"
"City" refers to the place where pactions are carried out. Commerce is the source of the city and the blood of social reproduction.
The vicissitudes of the Licun business circle have witnessed the evolution of Qingdao's business, and it can be said that it is a microcosm of the development of urban commerce.
In Qingdao,
Licun
The great collection is famous.
The local people who listen to the fair said that the Licun collection has been in existence for over 100 years, and the life of the local people can not be separated from it. Every time when "two times meets seven", the traffic condition is often not optimistic, because many residents living in the old city, Laoshan District and Chengyang district will come in a rush.
This is a private business paction market with a long history and folk customs. It has laid a solid economic foundation for the development of Licun business circle, and has stocked a lot of nourishment.
Licun business circle generally takes the junction of Xia Zhuang Road and Li village river as the center, and radiates around.
Most north to Jinshui Road North, West to Junfeng Road near the south to Castle Peak Road, the East can reach the east of Jufeng road.
"In the 80s of last century, there were no large shopping malls and supermarkets. People used to eat, use and play in daily life. They even bought a needle or cloth from a fair."
Ms. sun, a 55 year old Li village man, heard that reporters wanted to know about Licun's past appearance and excitedly said, "Licun has really changed."
According to her introduction, the location of Licun's grand collection can be said to be located in the heart of the modern Licun business circle, so public pport has been more convenient.
Moreover, commodities can be described as "everything there is" and the price is fair, so they are known far and wide.
It is understood that 20 years ago,
Qingdao
The city was divided into districts, and the Licang district was established. From then on, large shopping malls began to enter in succession, laying the foundation for today's business circle.
Laoshan department store and Northern China World Trade Center as traditional large-scale shopping malls have brought many convenience to Licun people. All kinds of costumes that meet consumers' preferences at different ages can be bought at the door. The first location of Victoria Plaza and Li guest is parity supermarkets. Therefore, many people who like to go to the market to buy groceries to buy meat and buy daily necessities are also fond of visiting cheap and cheap supermarkets.
With the development of economy, people's living habits are also changing quietly.
To explore the changes of urban commercial and commercial circles, consumer groups and consumption concepts are two main threads.
When the business circle of Licun is beginning to take shape, the locals living nearby are the main consumers.
At the same time, the development of Taitung business circle in Qingdao has matured, thus dividing the vast majority of consumers in the city of South, north, old and Laoshan.
In addition, Chengyang district started late because of commercial development, and Licun business circle almost completely took Chengyang consumers as the location of "suburb".
At that time, Laoshan department store and Northern China World Trade Center had already met the consumer demand of most Licang consumers. However, due to the lack of high-end consumption and the prosperity of Taitung business circle, many young people still used to go shopping in the city.
Transformation: commercial aircraft carrier of radiation hundred miles
In recent years, the Licun business circle is pforming from the traditional business circle to the new business circle. Some people say that the Licun business circle can gradually catch up with the Taitung business circle, which is due to the influence of Licun's long history, so it can accumulate well. Some people say that it has taken the express facilities such as World Horticultural Exposition, subway traffic hub, Railway North Station and other facilities, and the experience of modern business circle proves that the development of pportation just blurred the boundary of the business circle, and it also provided powerful wings for the rapid pformation of Licun business circle.
For many years, Ms. Duan, a retailer in Licun business circle, thinks that although the traditional trade area refers to the retail trading area, it is the regional scope of the customers that can be radiated by department stores.
Retailers, consumers and commercial formats are the main factors affecting the formation and development of traditional business circles. However, with the rapid development of urban development and the improvement of economic level, the factors that are affecting the development of Licun business circle are also undergoing tremendous changes.
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