The Overall Market Situation Of "Zhili Cotton Cloth City" Is "Volume Reduction".

from

In terms of trading varieties, the volume of conventional cotton grey fabrics has dropped significantly this week, but there is a sales of all cotton yarn card 63 "21*21108*58 card" in the market, and the products are suitable for making casual wear.

And so on.

There is also a whole cotton grey cloth 47 "21*2190*50, volume of trade can be, dealer supply is tight."

The sales volume of denim fabric market is very slow, and the price trend is barely smooth this week. But at present, the denim products listed in the market tend to be thin and varied in spring clothes, and there are plenty of sources of knitted denim and elastic denim market.

There are more sporadic trades in cotton beds, and the local varieties market is popular, of which 104 inches 30*3068*68, the market is quite dynamic, and it is mainly suitable for making some quilt covers and pillowcases.

Cotton corduroy Market volume continued to fall, but cotton corduroy specifications 63 "40 x 4077 x 177, 21 still have sales volume;

A series of market stocks of polyester cotton series are high, but the price trend is relatively strong, and the polyester cotton thread silk and jacquard products on the market are very much concerned by local children's clothing enterprises.

The sales volume of the cotton cloth market is slow, and the price trend is rising steadily.

Polyester and viscose grey fabrics have been on the market recently. Among them, a T/R fancy fabric market is showing strong momentum. The price trend of this product is still stable, mainly selling to Shaoxing market with trousers fabric.

The yarn dyed cotton fabric market began to show itself, but there was hardly any turnover.

It is expected that the sales volume of cotton cloth market will gradually decrease next week, and the price trend will be dominated by moderate adjustment.

Related links:

"In recent years, due to the difficulties in online business pformation and the rising cost of rents and manpower, most of the domestic shoe and clothing enterprises have fallen into a sluggish growth and closed up. In the backdrop of this industry's development, the Red Dragonfly's expansion is not likely to be valued by the market."

A garment industry analyst told the Beijing Commercial Daily reporter.

In fact, AOKANG has also gone through the way of expanding outlets through increasing stores.

In AOKANG's 2011 prospectus, the company intends to raise 876 million yuan to build a marketing channel project: it intends to open 348 stores in a few years, including 168 Direct stores and 180 stores.

However, less than a year after the listing, AOKANG international has extended the construction cycle of the investment projects, while the pace of expansion of the stores has slowed down, while AOKANG international has frequently used fund-raising funds to buy financial products.

Compared with the expansion of the 130 stores in the red dragonfly, AOKANG's new 348 stores have a bigger appetite.

Despite its appetite, AOKANG failed to escape the fate of more than 400 stores in 2013.

With the expansion of stores, the sales expenses of the company increased. The sales cost of AOKANG increased from less than 300 million yuan in 2010 to 520 million yuan in 2013 due to the increased rental and decoration costs.

"In this case, even if the company's sales revenue has a certain degree of growth, but because of the increase in costs, the company's net profit will not increase substantially, and there will be no increase in profits."

An investor at AOKANG said.

After two years in the capital market, AOKANG is well aware of the reasons for the slow development of the industry. Now, the company has slowed down the pace of opening up shop. Under the pressure of the pformation of the retail industry, the company is pushing forward the construction of the store and AOKANG International Pavilion, the famous shop and the image store on the basis of the direct layout, and realizes the pformation and upgrading of the terminal by testing the concept shop without shoes and O2O intelligent store.

When the growth rate of online shopping exceeds the sales growth of professional stores, supermarkets and department stores, the development of new sales channels has become inevitable. In the deep industry reshuffle period, it is far from enough to increase enterprises' control over the channels only by increasing the stores. When the shoe companies in the same industry have begun to seek change, red dragonfly should also seize the opportunity to expand new sales channels instead of blindly expanding stores.

Otherwise, the distance between the company and AOKANG international is no longer just two years after entering the market.