Expert Yao Xiaoman: The Plagued Development Of China's Down Industry

At the end of last year, the country officially announced

The export tax rebate rate of feather and down bedding and sleeping bags was raised to 17%. The good news of "export zero tariff" has made the Chinese feather and down industry get a little bit of warm air in front of the warm winter.

However, while people are delighted, China's down industry should think calmly and rationally face such realistic problems as "adulteration and counterfeit", the standard of down feather, the vicious competition of brands, and the high cost of production.

According to the latest data provided by China feather and down industry association, in 2013, the output of down garments for Enterprises above designated size was 344 million 460 thousand, of which 88 million 260 thousand were exported, accounting for 1/4 of the total output of down garments.

In the first three quarters of 2014, the export volume of China's down industry reached US $862 million 70 thousand, an increase of 16.3% over the same period last year, and the volume of foreign exchange generated by exports reached US $3 billion 250 million.

It is worth noting that the growth rate in the first three quarters of 2014 has been significantly slower than before.

At the end of last year, China's down industry association held a summary of the development of China's down industry at the time of its 20th anniversary establishment. Yao Xiaoman, director general, said that at present, many factors that plagued China's down industry can be reduced to six categories.

First of all, the "warm winter" has seriously affected the down industry.

Over the past two years, due to the influence of warm winter, the sales of the main down garment brands in the domestic market have dropped significantly. The sales volume of most enterprises is less than 40%, and the inventory pressure is serious.

For the local professional down jacket brand, clothing brands have been involved in the biggest competitors of down jacket. Besides the cold proof clothing of other materials, there are also foreign brands and online brand of Amoy brands, including a large number of fashion, leisure, sports and outdoor areas. These brands have squeezed the survival space of the professional down jacket production enterprises.

This is

The second dilemma.

Third, influenced by the soaring price of raw materials in the past two years, the phenomenon of adulteration and adulteration of raw materials has become more and more serious in the past two years.

According to the survey of China's down industry association, adulteration caused the false appearance mainly as follows: flying silk and land fowl hair exceeded the standard; the content of cashmere seed decreased; the comminution of wool and chemical fibers was mixed.

Yao Xiaoman said that the quality problem has become more serious in the electricity supplier channel.

Fourth, in the process of feather raw material supply, due to the fact that the current Chinese feather and down standards are more chaotic, the down garments, feather bedding products and other products have set their own standards for down raw materials. There is no uniform standard that is an important factor in the quality of the terminal market.

At the same time, according to the current domestic down detection system, there are commodity inspection system, quality inspection system, fiber inspection system, clothing inspection system and foreign capital inspection system for down detection.

In the actual operation process, laboratory testing level is uneven, each institution will detect down products according to different professional nature, which has brought great trouble to the down jacket enterprises.

The last factor that worries the development of China's down industry is cost pressure.

The difficulties encountered by the domestic textile and garment industry are similar, and the cost of labor, raw materials and accessories is increasing.

The operation of enterprises has brought tremendous pressure.

In the predicament, enterprises that used to have the advantage of labor gradually lost their advantages, and the profits earned by enterprises every year were less and less. Especially those enterprises mainly processing foreign trade down garments had to face the cruel reality of order shifting to Southeast Asian neighbors.