Novice Network Operators: Personal Experience

1. positioning

First of all, we must clarify our position, what products to do and where to do it. My principle is to do my own advantages and do my own things.

The reason why I do creative home is very simple, personal likes, too many people also like but can not buy, although profits are not as rich as clothing and accessories, but this is my hobby.

Where I went, my experience was Alibaba / Taobao.

Taobao is a novice's paradise, I started from Taobao, and I always appreciate Taobao's free policy. In Taobao, I learned the knowledge of a network operator. Taobao forum is my first teacher.

Thank Alibaba for giving me a platform to give me the chance to show my products, and provide the best service for many friends who like products.

Good mental preparation is necessary.

What can we do if the goods are out of stock? What should we do if there is a problem in the east? What should we do if there is a problem in the east?

Do not blame others, the old complaints will only be looked down upon. When there is no business, all you have to do is research, study the market, understand the opponent's situation, and reduce the price of opponents. Do you have new competitors? Do you have enough products to study yourself? Are the prices low enough? Is the delivery fast enough? Are the customers satisfied? Only by studying hard, learning and learning, can we learn the successful experience of the older generation of Ali.

The market will not change for you, you can only adapt to the market!

The release of goods: pictures and instructions are very important.

This is also a bad place for me to do. It is also very melancholy. At present, the original pictures of happy tableware on the Internet are all out of my hands, but they are abused by some people (products and pictures do not agree). Fortunately, what I do is brand stuff. After all, the quality is excellent, and the customers are all recognized.

Add more links to the store and increase the number of views.

4., ability to compete.

Peer relations: shopping malls are like battlefields, but they are not equal to enemies, but rivals.

Do not report, complain about the opponent, not a gentleman.

If you want people to know, unless you do not.

When you do it, people will not let you go. No matter what time the enemy will not let you go. The opponent is a friend. The market is so big that it can win a win-win situation. The market also needs a variety of products to meet the needs of different groups of people. As long as the quality is good, the price is slightly higher than that of the peers. The customers can understand it. After all, the truth of every penny and goods will be understood by everyone. So far, only one of my family in China is using real 304 stainless steel to make products. Although the cost has been increasing, the good reputation is not easy to come by. We always insist on our own principles: be practical and beautiful, high quality products!

Article 1: Be kind to every customer.

Second: remember that 80% of the profits come from 20% customers.

I divided the customers into 3 groups; 1. occasional shopping customers, 2. quasi large customers (single shopping volume and unit customers) 3. major customers (frequent shopping unit customers).

Firmly grasp third types of customers, they are the main source of profits.

The second types of customers are potential large customers, asking their needs, timely follow-up, and in the future to improve their customer level in the future.

Third: not every customer is worth doing.