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    Asia'S Consumption Is Considerable, And The Global Garment Industry Is Experiencing A Recovery Growth.

    2015/4/3 16:53:00 7

    AsiaConsumptionGlobalApparel Industry

    2013 Global clothing Industry growth was 3%, higher than the 2.5% level in 2012, indicating that the garment industry began to recover from the sluggish global recession. From 2008 ~2011, the growth rate of garment industry has been hovering around 1%. In 2013, ~2015 was the recovery period of garment industry growth.

      Asia Consumption power Appreciable procurement status declined

    According to Rahul Mehta, the improvement of the US economy will help promote the overall sales growth of the clothing industry and offset the impact of the European recession. However, the most influential area in the consumer market for the global garment industry is undoubtedly Asia. If consumption growth in developing countries such as China will become more apparent, India's consumption growth rate will reach 17% this year. The rise of other emerging Asian countries, such as Kampuchea and Sri Lanka, should not be overlooked. In addition, as Japan gradually adjusts to the adjusted consumption tax, its consumption power will also be restored. " Rahul Mehta said so.

    When asked whether low oil prices will bring growth to the textile industry, Rahul Mehta said: "it is too early to judge, but the continued decline in oil prices will indeed bring some benefits to the textile and garment industry." He also said that women's clothing will continue to grow in Asia, which is expected to grow by 22% this year. From a global perspective, although women's clothing will still take the lead in sales, the fastest growth this year should be men's wear and children's wear. In addition, as the developed economies are sluggish, luxury clothing brands, including light luxury and luxury brands, will continue to slide. At the same time, sportswear will also face enormous competition pressure.

    Although Asia's consumption power is very impressive, its position as a source of procurement will be shaken. It is reported that about 60% of the world's garments are purchased from Asia, 20% from Latin America, and 20% from Europe. Rahul Mehta expects that the number of clothing products purchased from Asia will gradually decrease in recent years, and that figure will drop to 55% by 2020. Instead, part of the procurement task will be spanferred to Europe and the United States. The reason for this change is mainly because the brands from Europe and the United States pay more attention to purchasing places close to the target market and return from Asia to the mainland in order to satisfy consumers' fast and changeable consumption taste.

    The three challenges reflect new changes in the global industry.

    At present, many in Europe and America. Spin The clothing industry is also accused of these low-cost manufacturers in Asia due to factory accidents. In response, Rahul Mehta said: "despite the partial spanfer of procurement sites, Asia is still the source of more than half of the global clothing products. Therefore, it is very necessary to establish a review system for third party suppliers in Asia. This is also a challenge that the global garment industry must face together. Each brand should check and audit its suppliers to ensure that they comply with labor laws and other laws and regulations. " In addition, the brand must do more homework to understand the regulatory authorities of the relevant countries, and strive to participate in the garment manufacturing standards and audit programs.

    "Many times, people in developed countries believe that the labor standards of developing countries are too low. But from the perspective of developing countries themselves, their wages are more reasonable, which is in line with the national conditions of the country. Therefore, the solution to workers' wages and other problems can not be generalized." Rahul Mehta said so.

    The second challenge facing the global garment industry is shortening delivery time. Because of the continuous prosperity of fast fashion industry, garment manufacturers have to adapt to the increasingly urgent delivery schedule, because many buyers reduce the delivery date from 6 months to 2 months. Although manufacturers have been trying to adapt, it is still difficult to meet the procurement needs. Rahul Mehta said: "buyers demand for product diversification is higher and higher, and manufacturers are still hoping for a single pattern with large orders. In the next 3~5 years, the sales growth of fast fashion products will double. This means that manufacturing enterprises need better technology and more skilled labor force to meet increasingly accelerating consumption tastes.


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