The Civilization Of Peasant Women Should Be The Queen Of Children'S Clothing World.
The reporter found that the heroic heroine in front of her was emblemished with dignity and confidence, making it hard for you to believe that the woman with her own clothing factory, clothing sales company and e-commerce platform was once a rural girl in the backcountry, who had experienced poverty, hardship, frustration and hesitation.
The humid climate and the beautiful scenery of the south are not only nourished.
civilization
The appearance also nourished her talent and intelligence. Therefore, as a rural girl born in Yiyang, Hunan, civilization has both a fair and beautiful appearance, and is also capable of being skilled and smart.
A person's life is always full of variables. There are many things that do not evolve according to the designed track. Success and frustration often depend on a moment's idea.
Like all the girls living in the countryside, she once had her own dream when she was young.
In adolescence, the dream of civilization is to become a glorious people's teacher, holding three feet of pointer, and making modest contributions to rural education.
In this way, she applied for the Yiyang normal school and graduated smoothly, and graduated to teach in rural primary schools.
When I was about to report, my family changed because of my brother's car accident.
For a civilized family, the elder brother is the pillar of the family.
Looking at the father who was full of hair in the night, civilization could not help but burst into tears.
In order to support this family, civilization resolutely gave up the distribution.
work
Determined to start from work and achieve second dreams.
In this way, with uneasy heart, civilization came.
Guangzhou
。
When he first came to Guangzhou, civilization was everywhere.
If you want to understand vernacular, you must have experience of working in enterprises, and have diplomas. These civilizations do not seem to have all of them, and they will feel that life has lost hope.
After a hard time, a small business finally accepted her.
With a thankful heart, civilization entered the enterprise, and vowed that one day she would have a business of her own, and must open the door for all migrant workers.
Working in an enterprise is a hard day, more than 10 hours a day, and a few jobs. When dragging a tired figure out of the company, civilization still rushing to study at night school to inquire about the master's way.
Through unremitting efforts, civilization has obtained the qualification certificate of accounting, and has also served as the accountant of many enterprises.
In the accounting work, the civilized ears have been exposed and learned many experience and skills of enterprise management.
At this moment, she sprouted the idea of starting an undertaking.
Set up stalls, open stores, purchase and sell to own their own brands and factories.
These began to change in the heart of civilization, and hazily aware of the importance of opening a shop to her future, from reluctance to adaptation, to love and need, and gradually accumulating her qualifications for the future.
In 2003, civilization and brother Wen Wei co founded the Guangzhou Bai Chuan Tong clothing Limited company.
In the years when he was a boss and a part-time worker, civilization felt that he had eaten all his life's pain.
After ten years of struggle, civilization and his brother set up Guangzhou Bai Chuan Tong Clothing Co., Ltd. in Guangzhou, Guangzhou Shang Shang information technology company, Guangzhou solid wholesale center, with hundreds of employees and annual sales volume of 100 million yuan.
In 2012, civilization returned to her hometown.
In Hunan, Hunan established the Hunan Shang Shang Mdt InfoTech Ltd, mainly relying on the products of related enterprises, developing e-commerce and service outsourcing business. From the initial lease operation to the establishment of its own industrial park, more than 300 employed persons have been absorbed and arranged, of which more than 80% of women employ.
The company's main business income has risen from one year to a level, from 100 million yuan in 2012 to 400 million yuan in 2014, producing 6 million sets of middle and high class garments and children's clothing, and the average daily delivery volume of e-commerce is 10 thousand packs.
Everything is difficult at the beginning.
From coast to inland, civilization is faced with a series of difficulties and difficulties, especially recruitment difficulties, matching difficulties and difficulties in operation, increased production costs and smaller profit margins.
In this regard, civilization has always adhered to the path of innovation and development, and gradually established the "1+7" mode. "1" is the direct e-business; "7" means online brand marketing, network brand planning, consulting management of e-commerce enterprises, outsourcing of electric business operation services, outsourcing of electronic business customer service, outsourcing of electronic commerce warehousing and logistics services and outsourcing of financial services.
So far, the company has more than 20 direct selling brands, and has set up 30 direct outlets. It has developed and established an electronic commerce supply and marketing platform, a network management ERP system and 600 seat electric business call centers, thus establishing the brand status of children's furniture and clothing experts.
"I want to be the queen of children's clothing world."
The opportunities and challenges are coexisting with her, and she believes in this civilization. She is ready to set up a strategic layout of integrating resources and flying wings, that is, integrating all kinds of resources, taking Yiyang and Guangzhou as wings, speeding up the creation of industrial clusters, striving to arrange employment for more than 1000 people during the "13th Five-Year" period, achieving sales revenue of over 1 billion, increasing by 30% annually, and launching the restructuring and listing as soon as possible.
Ming, a "post-80s" female entrepreneur, unlike the general "post-80s", is already the CEO of hundreds of millions of assets, and the Mdt InfoTech Ltd of Hunan, which is founded by her, is also plugging the wings of "dream" and flying to a higher distance.
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