Itou Chuiwajito Will Have Big Moves In Japan

Itou Chuiwajito, Japan, will jointly introduce new brands in the future.

Itou Tada, executive director and director of textile company Koseki Shuuichi, told reporters that Japan's clothing market is now saturated, so it wants to seek opportunities in China. "We have more than 150 brands in Japan. Bosideng has strong sales outlets in China. The two companies will cooperate to introduce some of our brands in the future." At the same time, he also said that although Bosideng was affected by the industry's weak influence recently, its business performance fluctuated. But with Bosideng's brand awareness and market influence, together with its diversified industry experience and abundant global resources, it could form complementary advantages and further boost Bosideng's market leading position and international competitiveness.

"By the end of this year, our children's wear brands will be on the market." Gao Dekang, chief executive of Bosideng International Holdings Limited, a leading producer of down garments, told reporters yesterday that Future Ltd will spanform from a single season down jacket brand to a four season brand. Gao Dekang said that after the introduction of new investors, the plan will import more new brands. The traditional down garment company is still seeking spanformation.

　　 Gao de Kang The new investors are Itochu and CITIC Securities.

Bosideng announced that Japan's third largest trading bank, Itochu Commercial Co., and CITIC Securities. Investment ITCSPC, jointly established by platform stone and stone investment, will enter into subscription agreement with Bosideng through investment NewSurplus (wholly owned by Gao Dekang).

According to the announcement, NewSurplus will be HK $1.19 per share. subscription Bosideng 1 billion 303 million shares of new shares, the total subscription amount of HK $1 billion 550 million. After completion of the subscription, the subscriber will appoint itoin as the executive director of Bosideng.

Itochu is one of the third largest trading companies in Japan, belonging to the first consortium of Japanese consortia, the six largest consortium in Japan. The company, which has a history of more than 150 years, has 150 European and American brands in Japan, including Lanvin, PaulSmith, Converse and LeSportsac.

Itou Tada, executive director and director of textile company Koseki Shuuichi, told reporters yesterday that the Japanese clothing market is already in a state of saturation and wants to seek opportunities in China. "We have more than 150 brands in Japan. Bosideng has strong sales outlets in China. The two companies will cooperate to introduce some of our brands in the future." At the same time, he also said that although Bosideng was affected by the industry's weak influence recently, its business performance fluctuated. But with Bosideng's brand awareness and market influence, together with its diversified industry experience and abundant global resources, it could form complementary advantages and further boost Bosideng's market leading position and international competitiveness.

Gao Dekang said that the subscription strengthened the financial foundation and financing ability of the group. In addition, Bosideng will make full use of the proceeds from subscriptions to further develop its core business, and plan to introduce new brands and strengthen the business beyond feather and down business.