Luxury Is Not Qualified "Stubborn" Because "Your Love"

Recently, it was reported that Gucci, Hermes,

And other large brands of shoes and clothes at thousands of thousands of dollars, but the price does not mean that the quality of high quality.

Although these luxury brands are repeatedly unqualified, many Chinese consumers are still keen to buy.

Experts believe that the punishment for these brands is too weak and the cost of illegal activities is too low, so the situation is not changed.

Luxury goods are often found unqualified, but sales are still hot. Our consumers are still willing to make a big mistake. Why? Just because of your love.

Because of our consumers' preference for luxury goods.

Why are our consumers so partial to luxury goods to satisfy their vanity?

On one occasion, I went to a clothing store to pick clothes, and a consumer opened his mouth and asked, "do you have clothes over seven thousand or eight thousand yuan? From here, we can easily see that some consumers are deformed consumption concept, they are not wearing clothes, but brand names, and their consumption concept is the concept of luxury comparison.

Such a consumption mentality is bound to create a strong luxury demand market, and it will stimulate the luxury production of quality regardless of quality. For a simple reason, market demand, I do more.

It can also be sold.

This is the reason why ten times of unqualified is still unqualified, because there is a deformity market demand.

Because our regulators love luxury goods.

Luxury goods are small and big, but our regulators are too fond of punishing luxury goods. They will be punished according to the general punishment. This will inevitably lead to luxury brands making punishments like drizzle, itching, and doing things their own way.

The author believes that the punishment for luxury goods should be punished with "extravagant punishment". On the one hand, it can be punished by a hundred times the original price, making it feel "meat pain". On the one hand, it is necessary to shut down its manufacturers and punish them for "bone pain".

The development of society has created a group of well-to-do people. They have quietly cultivated the luxury market. The quality of luxury goods must be strictly checked, because their quality level will lead the quality standards of the market. It is easy to say that low-quality luxury goods can easily lead to the poorer quality of ordinary consumer goods and easy to form ripple effects. Therefore, we can not "indulge" the quality of luxury goods, we must "strictly control", we will crack down on unqualified luxuries, and we can not let unqualified luxury goods rage to meet the needs of abnormal consumption.

Unqualified "stubborn" because of "your love", this kind of love is vanity love, false love, it is the love that endangers the healthy development of luxury goods. Consumers and regulators should choose the luxury goods with a critical eye and manage the luxury market, which is the "true love" of luxury goods.