Zhang Feng: The Significance Of WHERE WHAT WHO

The three words of WHERE WHAT WHO contain the most important questions in life, and also explain the meaning of life.

Q: why is the brand name called WHEREWHAT WHO?

Zhang Feng: it's a bit longer to think of a longer name.

(start playing cards)

Q: why is the brand Chinese name "mutual"?

There's no way. The market needs brand names in Chinese.

(not playing cards)

We used it.

The pliteration of "mutual" and the "Zen" of the Chinese characters in the Chinese characters have a "mutual" attitude towards the appetite of the middle class girls in China.

Interestingly enough,

It was the feeling of taking the WWW Internet and finally echoing the Chinese "mutual". It is also a coincidence in the dark.

"Design and music are all things in the bones."

"The band is very patient. Those friends have been waiting for me.

When I called, they came. "

Zhang Feng, another fashion designer, is also the leading singer of banana rock in Shanghai garage rock band.

The band members were made up of graphic designers, fashion designers and sound lighting technicians.

But in Zhang Feng's view, it is sparse.

This is not cross boundary, but a different outlet for art.

When it comes to music, Zhang Feng's voice is amazing: "I don't know anything about it.

We laugh at ourselves as "no band."

The band didn't have a musical score, but the most was the song.

Before each performance, the band rehearsed directly.

The process of creation is more like a burst of inspiration.

With luck, he hit a good song.

Among them, 3 or 50 songs are thrown away, just like design. If you can't keep up with your own eyes, you will lose them again.