The Rise Of Xiamen'S Fashion Industry To Create "China'S Antwerp"

After more than two months of solicitation, voting and selection, "2015

International cutting-edge

The designer and Xiamen ten clothing and clothing brand selection is complete, and a surge of attention to international fashion has been set off in Xiamen.

This is a timely rain in the field of costume design in Xiamen. This is an encouragement and bonus to Xiamen fashion brands and cutting-edge designers. This is a fashion event that has gathered the power and resources of the society, and everyone's aim is to point to Xiamen.

The rise of industry is a cheer for Xiamen to become a "Antwerp of China".

Putting together the flashing stage of costume design

Government, media, fashion industry park, authoritative professional design institute...

These forces and resources from all sectors of society have come together to build a stage of international fashion in Xiamen.

With the support of the Xiamen municipal government, the new Longshan Wen Chuang garden and the Straits guide of the "top 30 national metropolis daily" have completed an effective integration of the fashion industry and media promotion resources in the park, launched the selection activity and took a look at the two major groups in the field of fashion design: Xiamen's new international costumes.

And Xiamen clothing brand.

The selection activities were strongly supported by the leading group office of Xiamen garment design industry and the Guanghua design and development foundation of Beijing, and served as the guidance unit. Meanwhile, Xiamen City

The clothing trade association and the Fujian provincial green science and Culture Promotion Association are also the supporting units for this event; and the professional authorities of Xiamen University of Technology and the Saint Martin Fashion Art Center are also very helpful.

Ceng Fengfei was invited to be invited as a consultant. The judges included Beijing Guanghua design and development foundation, Guanghua Longteng design and Innovation Award National judge Shi Zhangming, the Chinese designer's highest award "Golden Summit" winner Ji Wenbo, China top ten fashion designer, the European fashion trend Association vice chairman Yang Zi, Fuzhou University Xiamen craft Academy of Fine Arts Dean of fashion department Liu Baofa, and China top ten fashion designer Duan Wen.

This is undoubtedly a luxurious lineup of the design community, and this high level authority combination has brought a bigger perspective and a higher starting point for this selection.

Glory coronation clothing brand design elite appearance

In August 28th, on the T platform of the Longshan Wen Chuang garden, the neon flickers, the crowd focuses, and the selection enters the final exciting moment.

The cutting-edge designers, who are among the top 20 finalists, carry out the wonderful show activities with their design works and accept the review of the judges at the scene.

Finally, according to the consensus of the judges, Richard young, Zhang Jinghua, Ji Feng Si, Wu Xinmin, He Wenhao, Xu Chunyan, Wu Xinping, these 7 young designers were promoted to the Xiamen international new cutting-edge designer.

At the awards evening, 2015 Xiamen's ten costumes and brands, including Gigi Lai, orient Bali, Bi Qi, Paula Nu, Weiss, WEWE, Yuxing, Beibei Yi, Yi sleeve and Danielle, were crowned with honor.

In addition, Ceng Fengfei won the 2015 Xiamen ten costumes special achievement Brand Award; outline, Daiyuan Li, oatfur get 2015 Xiamen clothing and clothing excellent brand.

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In order to maximize the mining and nurturing of Xiamen's cutting-edge fashion designers, the organizers will maximize the participation of the participants, including in Xiamen clothing enterprises or design studio designers, teaching staff in Xiamen clothing colleges, independent designers, excellent students in fashion design, etc. the ten major brands of clothing and clothing that Xiamen aims at promoting the local clothing brand culture will be selected in Xiamen local clothing enterprises or independent designer brands.

In the early stage of adequate preparation and strong publicity campaign, the selection campaign soon started a boom in Xiamen, and the public participated enthusiastically and frequently.

During the solicitation stage, the organizers collected more than 1000 design works, 36 entered the preliminary contest, followed by the primary election, and 20 strong ones entered the final finals. 50 brands of clothing and clothing brands also entered the primary election. Through the reader's vote and expert review, the 20 strong teams entered the finals and finally won the final awards.

The winners of the ten fashion costumes and cutting-edge designers will not only get the corresponding honors and bonuses, but also have the chance to be selected to participate in the selection of "Guanghua Dragon Award", "China design brand 100 list" and "the most investment value list of Chinese design brands".

Ready to go, Xiamen clothing brand design is rising

In the selection activities, whether the readers, the judges and the designers, or the expert judges, all expressed the affirmation and support for the selection of the event. The form of the competition is good, and the concept of Xiamen's new international designers is good, which is very good for Xiamen's clothing brand and design industry.

It is a common wish of all of us to hope that this selection can become a fixed platform and cheer for more Xiamen fashion brands and cutting-edge designers.

At the same time, I hope there will be more activities to promote the development of the industry and internationalize.

The representative of Beijing Guanghua design and development foundation said that it would provide a comprehensive report on the development of Xiamen's clothing brand to relevant departments of Xiamen. For this enterprise that won the top ten brands, it will also provide more help in product positioning, brand culture, market development and personnel training.

As Xiamen's famous designer Duan Mu Wen said, Fujian ranks among the top 5 provinces of the country's clothing industry, and Xiamen has a unique advantage over the world. It is very suitable for the development of fashion and creative industries with clothing design as its leading role.

On the world stage, Xiamen fashion design industry also has a glorious place: not long ago in Milan.

Zhou, Ceng Fengfei and Ji Wenbo, the designers of Xiamen, displayed the strength of Xiamen's clothing brand and design on the top international fashion stage, while Shangguan Zhe, in case of Fang and Liu Xiaolu, and other young designers were also emerging.

It can be said that Xiamen designers and clothing brands are rising. I believe that in the near future, the era of Xiamen clothing brands and designers will come soon, and Xiamen will also be promoted to the real "Antwerp of China".