There Is No Boundary Between Fashion And Art. The Collision And Cooperation Between The Two Have Different Visual Effects.

Where are the boundaries between fashion and art? They are getting closer and closer.

Fashion and art should be close relatives. Any fashion seems inevitable with strong artistry.

As the cross-border cooperation between artists and designers is becoming more and more common, the two worlds are getting closer and closer.

Elsa Schiaparelli may be the original creator of cross border cooperation between fashion and art.

In 1937, Wallis Simpson was dressed in the print lobster gown made by artist Salvador Dali and Schiaparelli on Vogue magazine.

Subsequently, rumors spread that Schiaparelli objected to Dali spreading the mayonnaise on the finished garments.

At present, this classic lobster dress is permanently collected by the Philadelphia Museum of art.

In addition to several cooperation with Dali, including the popular pink shoes and hats, Schiaparelli has also worked with the artist Jean Cocteau in a brilliant metallic evening jacket, which was collected by the Metropolitan Museum of Art Clothing Institute.

The fusion of art and fashion is not a modern concept.

The degree of appreciation seems very high.

The spark and inspiration from the cooperation between creativity encourage fashion brands to find contemporary artists to add luster to their fashion shows, boutique design series or advertising films.

Prada works with several mural artists to conduct its 2014 spring fashion show.

Gao Gu Gallery became the representative of fashion photographer Inez &Vinoodh.

Viktor &Rolf named its 2015 autumn design series "the art of wearing on the body".

The debate about the interchangeable fashion and art is almost irrelevant.

The key to dialogue is more about what makes mashup culture successful.

Although some cooperation is a one-off fashion that follows fashion trends, there are also more permanent classics with fashion or art, or both.

The example of the long classic cooperation series is the Takashi Murakami Louis Vuitton series handbag produced in the early twenty-first Century.

Artists Richard Phillips and MAC, Jimmy Choo, Mont Blanc and Cartire have a long history of cooperation.

Phillips said, "I have been committed to expanding my knowledge in the field of art, and even beyond the realm of art.

I will see that my huge painting appears on the billboard at the door of Cartire flagship store. This is the way I have never thought of showing my work in Paris before.

They will also be on handbags in every Jimmy Choo store, at the Mont Blanc exhibition held many times, as well as in the beauty store product series of global MAC stores.

It's a combination of art and fashion. I think it's very important.

Not everyone agrees to do so, but I am quite sure to do it. "

Phillips has finalized some new cooperation projects.

In the past ten years,

The company's cooperation witnessed the pformation of the art world.

"This is a good mode of mutual benefit.

People's worries in the past do not exist at present.

When I first started cross-border cooperation, this was not the mainstream at that time.

People will complain that this is not art, and eventually your work will be limited.

At that time, there was no good solution.

Then things started to improve, and I was already familiar with working in this mode.

At that time, when the whole world longed for fresh blood, the art world was gradually accepted by the public. More and more contemporary artists began to break into the popular culture.

Cary Leitzes, a New York brand consultant, has organized many high-quality art activities. Leitzes said: "social rules are changing and public acceptance of artists is changing, especially for art people under a certain age.

The advantage of this is that all artists have the opportunity to participate. "

In the recent cooperation project, Leitzes participated in the design of the Marc Jacobs 2015 autumn limited edition series, which will respond to the works of Assume Vivid Astro Focus.

The series will cover leather coats, pilot jackets, baseball caps and socks. The style is psychedelic and abstract, inspired by the artist Leitzes 2011 painting series "The Cyclops Trannies".

She also acts as an intermediary between Karl Lagerfeld and CD Capitol Developments, a Toronto housing trust company.

When she learned about cooperation with artists, Leitzes realized that Lagerfeld's aesthetics is idealistic and bodybuilding.

"No matter what type of creativity, the process of creativity is worth respecting," she said.

Many brands want to work with artists because they have topics to talk about in the press release, or they can create a series of marketing programs, but this is far from enough.

Leitzes has also had several memorable cooperation with the artist Rob Pruitt, including cooperating with J Brand and eventually selling the spray tannins in Barneys.

The series, together with the Jimmy Choo boutique series, was first unveiled at the 2012 Frieze Art Fair in London.

The series includes panda handbags with 11000 SWAROVSKI crystals, zebra high heeled shoes and lacquer wallets.

LLeitzes explains: "Pruitt is crazy about fashion.

He can tell you what the skirt is, and he has a great understanding of fashion trends.

This laid the boundless potential space in his work. "

Pruitt can easily integrate into the working environment.

He said: "I think I am a workaholic, so working with a fashion company or brand is a chance for me to escape from the studio, or even a vacation for myself.

When I worked with Jimmy Choo, I felt that I could relate to these excellent people.

It is a great honor for designers to sit together. These people are outstanding talents in their respective fields. From them, I can learn a lot. I even did many things that I had never thought I could do before.

I will regard it as an opportunity for creation. I am honest to tell you that I did not intend to occupy a place in the fashion industry. I am just a behind the scenes worker.

However, when you see your designs in front of the main street or airport fire column, you will be really excited.

But the satisfaction of artists and the innovation of brands are not the only positive results of cross-border cooperation. The harmonious atmosphere between this artist and the brand and the common promotion to consumers are the natural hotbeds for creative growth.

MZ Wallace, co-founder of Lucy Wallace Eustice and Monica Zwirner, has long experience with artists in cross-border handbags and jewelry series. Through cross-border cooperation, cultural institutions can also benefit from it.

For the company, cooperation with the art world is a natural thing, because Zwirner married the David Zwirner, the head of the gallery.

She said: "cross-border cooperation is partly due to the close relationship between me and artists.

But we are also in a higher position because we have 100% of our company, which means that we can make strategic decisions based on our personal interests without having to ask the board of directors or refer to quarterly performance reports.

We regard the cross-border cooperation with artists as a great move.

This is the right thing we want to continue. "

MZ Wallace first worked with Marcel Dzama ten years ago.

The latest collaboration is with Glenn Ligon's creation on monochrome handbags, which will be donated to the museum studio.

Wallace Eustice said: "cooperation with Glenn Ligon is an excellent experience. He participated in every aspect of our work and cheered all the achievements.

The inspiration of our Summer Shop jewelry comes from the works of Duro Olowu, mainly his Instagram, and I am also a fan of him.

Zwirner said: "with artists, we can show our appreciation and feelings to customers in a more intimate way.

For designers, it is very interesting to see how an artist completes a project, and we can learn a lot from it. "

When cross-border cooperation is more and more common and continues to have an impact on society, they will eventually enter the cultural treasure house like classical works of art.

Some museums attract viewers' attention by setting up fashion exhibitions, such as the Alexander McQueen Exhibition "Savage Beauty" (wild beauty), held at Metropolitan Museum of Art in New York in 2011. The museum recently opened the exhibition of "China: mirror and water moon".

When the "Killer Heels" (high-heeled killer) tour will arrive at the Palm Springs Museum in September, the Christian Louboutin amazing 2013 summer Printz series will also be exhibited as contemporary footwear.

The exhibition opened for the first time last autumn in the Broolyn Museum.

Lisa Small is the curator of the Broolyn Museum.

She thought

It is an item that is most closely related to the general public.

After all, everyone needs to dress.

Small said: "art and fashion are becoming more and more inseparable, whether it is the cooperation between artists and designers in the clothing series, or that artists make fashion films for designers.

I think this is a great symbol of the integration of the two, and to a certain extent, will enhance the overall level of the visual culture of the masses.

Some contemporary artists and designers can collide with other sparks.

The cooperation between Schiaparelli and Dali has become a classic, so I am sure that at least a few cross boundary cooperation between art and fashion is something that we will still find interesting after 50 years. "