This Year's Fashion Week In New York Will Change Its "Industry" Attitude.

September is the fashionable September and the beginning of the new year of fashion brands.

New York, London, Milan, Paris, 2016 spring and summer show will soon welcome the first stop - New York

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In from September 10th to 17th, this year's fashion week in New York has to change its "industry" attitude, not only welcoming the public, but also issuing new voices.

Now let's see what's new.

Zac Posen, as the first wave brand of 9 o'clock at 9 o'clock in the morning, how can we not pay much attention to it?

The main line has not yet been released. ZacPosen first brought a LED dress dress with multicolored lights to the Zacby Zac Posen yesterday.

Posen's inspiration came from Losangeles in the dark. He then found the fashion Engineer Maddy Maxey to help, and also got the guidance of Google with Made technology Code website, and made this dress with a bright light.

"From a fashion angle to a technology perspective, this is a broad experience of cooperation.

Of course, I want technology to work perfectly, but I also have a cautious attitude towards what clothes last look like.

Posen told the guardian that she did not know whether the cooperation with Made with Code was reflected in the main show.

Every day, Instagram who uploads a lot of current trends will also pack these contents for the two time. In September 11th, Instagram will launch a new classification of "The Best of Fashion Week Updated Daily by@Instagram", updating the best photos in fashion week every day.

Through this classification, users will be able to see the streets of New York fashion week, T photos and all related content.

LED skirt

And then Givenchy.

Givenchy is a bright spot this time. First of all, a French luxury company decided to move to New York to run a show. It is quite a topic. The show is open to 1200 public votes, and now all the show models have found Kardashian's stepfather Caitlyn Jenner (formerly known as Bruce Jenner), but the news is not yet fully confirmed.

Kardashian's stepfather, Caitlyn Jenner, was originally named Bruce Jenner. After the success of her denaturation, she gave the vanity fair the opportunity to debut her cover.

Now he will probably appear at Givenchy's T show at 6:30 pm New York time on September 11th, becoming a member of the New York fashion week's denatured Model Army.

It is said that she was flattered when she learned that she got the chance, but she soon felt super nervous. After some remarks, she said that the family of Caitlyn was not respected by the fashion world. Her daughter Kendall Jenner had also walked through Givenchy for the Givenchy, and now the elders will finally come to the Airport.

At that time, Kardashian will sit in the first row, of course, the front row is also indispensable to Givenchy love Li Yuchun.

Caitlyn Jenner

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Marc Jacobs, will be the New York fashion week.

The 17 day's new clothes will have to wait, but now the Marc Jacobs party has been bubbling with excitement.

The key to the party's eye catching is its dress requirements: underwear cover.

Patty, Patricia, Hearst, Baotou, Hearst X, the PLA military dress, X police officers, Arabia women's pants, mini skirts with muscular legs, floating eyebrow, and hate sky high.

), mirror sunglasses and horse riding.

After reading it, I found that I really couldn't find a point. I didn't know how tired I would be when I wanted to be the queen of the party and the king of the party.

There are three biggest changes in this fashion week in New York.

The first is that this fashion week does not have a sponsor's name.

Mercedes Benz, once familiar, vanished.

Because of the downturn in the whole auto industry, auto brands have abandoned the expensive activity naming methods, while sponsoring a single brand, such as Cadillac, has chosen to sponsor the new designer JasonWu.

Sponsors such as Intel and Maybelline choose to show themselves through live talk and art installations.

In addition to merging with Made Fashion Week, WME/IMG, the sponsor of New York fashion week, has tried a lot of new things.

It also launched NYFW free APP, which can be broadcast live.

In fact, in the weeks after the end of the ready-to-wear show in October, WME/IMG had the exclusive cooperation with APPLETV for the first time, hoping to introduce the city's upper stream media channels, from the trend, designers, industry information to classic fashion films and materials.

The third change is that fashion week will move to two new venues from the Lincoln center. One is the moni Han station (MoynihanStation), 360 street, 33 West Street, Manhattan, and the other is Skylight Clarkson Plaza, 550 Washington Street.

The official Logo New York FashionWeek has also been adjusted to make a new abbreviation "NYFW" logo for it.

CFDA, the American Fashion Designers Association, hopes to make fashion back to "made in New York" and expand the influence of local designers through this show.

New Logo of fashion week in New York

In addition to Logo, there is DKNY left Donna Karan. The new logo has been published in New York time on September 9th.

Recently, the new brand director Dao-YiChow and Maxwell Osborne chose the Franklin Gothic font, because it looks very atmospheric and very American.

The new logo is undoubtedly hyped up by DKNY on fashion week. It will appear in the spring and summer products in 2016.

In addition, Coach will also launch the first women's clothing show designed by creative director Stuart Vevers in this fashion week. The former Coach never held a fashion show in New York fashion week. Now it wants to make a good debut for young Coach.

Some people left Paris for New York, and others left New York for Paris.

Both The Row and Alexander Wang belong to the latter.

Wang Daren and Olse sisters will not show up this September fashion week in New York.

In addition to the traditional designer brand, Messi stores will also enter the fashion week. It will also bring some other brands, such as Heidi by Heidi Klum Intimates, INC, Ryan Seacrest Distinction, etc.