Meng Jie Home Textile "Internet +" Strategy: "Co Create" Way To Promote Intelligent Pformation And Upgrading
Dream clean
Home textiles
In Changsha, Hunan, with the theme of "creating a dream room to create a future bedroom", we held the first "smart bedroom" hit and assembly conference of Meng Jie home textile.
At the meeting, Meng Jie home textile announced that in order to seize the historical opportunity for the development of bedroom industry with Internet as the engine, it will be based on the dream of home textiles.
Internet plus
"Strategic development of the dreamer intelligent laboratory platform, to" create "way to promote the pformation of traditional products to smart bedroom direction.
The successful convening of the first "smart bedroom" hit and guest conference of Meng Jie home textile indicates that the strategic implementation of the "create a smart bedroom" by Meng Jie home textile is officially landing.
The next ten years' journey is officially opened.
Dream home textile with the new Internet thinking, create a smart bedroom.
At 9 hours in October 15th,
Dream home textiles
The first "smart bedroom" hit conference held in Changsha, the base camp, was officially launched.
At the meeting, more than 100 visitors from all over the country and DuPont and Dow two representatives of the top international research institutes and chemical companies, Zhang Tianyi, founder of Funiu Tang and Chen Xi, founder of Lava Radio, witnessed the official start of the co operation of Meng Jie home smart bedroom.
In this conference, Meng Jie home textile not only announced for the first time the joint global excellent customers to create a smart bedroom program, but also reached a deep relationship with the 10 intelligent hardware maker team who participated in the roadshow.
At the same time, in order to release the imagination of young customers, Meng Jie home textile also set up a new event for 100 people to roll sheets.
More than 100 visitors from all over the country are dressed in dream made home textile special pajamas. With the dream mattress custom mattress as the background, competing for all kinds of roller bed photographs has become one of the highlights of this conference.
According to Meng Jie, chairman of the home textile company Jiang Tianwu, the first smart bedroom Creation Conference is just a small step in the rapid development of smart home market by fully developing the new market of intelligent bedroom in Meng Jie home textiles.
In the future, Meng Jie home textile will embrace the Internet in an entirely new way, and realize the rapid pformation from dream cleaning to textile creation.
We have prepared an unprecedented co creation platform for our customers, including the whole process of product development from creative to industrialized mass production: technical standard, cloud platform, R & D equipment, consultant team, investment fund, production supply chain, and professional sales channels all over the country.
Meng Jie home textile will build a new business ecosystem with smart bedroom as a new business with young customers.
Meng Jie home textile in Changsha to build China's largest intelligent bedroom Laboratory
At present, Meng Jie home textile intelligent bedroom laboratory has been located on the coast of Xiangjiang, Changsha. It is located in the top floor of the 60 years old factory of Meng Jie home textile.
The lab will set up five research sections: sleep technology, human body sensors, environmental sensors, cloud data and intelligent products.
Meng Jie home textile intelligent bedroom laboratory will provide basic software and hardware equipment for the R & D, as well as expert consultant guidance services, and will become the largest intelligent bedroom laboratory in China.
In addition, the chief architect of Meng Jie home smart bedroom laboratory is Li Xiang, who is rich in intelligent hardware development experience.
Li Xiang is a famous intelligent hardware geek in China. He participated in the development of the first intelligent watch, the world's first intelligent ring, nuclear decay battery and other intelligent hardware products.
At present, the mechanical exoskeleton independently developed by his team is about to come out. It will also be the first project in China.
Jiang Tianwu said that Meng Jie home textile creates a smart bedroom program, in addition to inviting guests to create smart bedroom, and building a dream home textile and customer base, and other initiatives, the Internet investment fund will also be established to create a supplement to the ecology of Meng Jie smart bedroom by means of diversified capital operation such as incubation, investment, acquisition and acquisition.
This time, we invite 10 representative guests to participate in the exhibition of Meng Jie guest conference. The purpose is to pmit signals to the outside world better. It shows that the dream bedroom is not a slogan but an important strategic layout.
Looking at the global smart hardware market, there are few laboratories devoted to bedroom product development.
Li Xiang said, bedroom products must have five standards different from the living room products: quiet, clean, private, comfortable and safe.
Smart bedroom products, whether they are televisions, air conditioners, or audio and desk lamps, should be rebuilt and conform to the above five criteria.
Meng Jie home textile will invest huge sums of money to develop the core sensor cluster of smart bedroom.
The group will provide large amounts of data collection and analysis services in human health, indoor environment and other fields.
These big data will not only be shared with partners, but will also be fed back to people's life experience through various devices to achieve a higher quality life goal.
Li Xiang revealed that there are up to 35 pieces of eco bedroom product planning for Meng Jie home textiles, and will adopt self research, CO creation and cooperation to achieve this ecological goal.
Meng Jie home textile smart bedroom goal: seize the smart bedroom scene entrance
Similar to the living room TV, every family lives from one bed to the other.
The bedroom is the most basic and important unit of life for every family.
Like millet box and music TV, the living room ecology is built to occupy the same living room scene entry mode.
This time, Meng Jie home textile chooses to create a new ecological environment of the bedroom with the form of "co creation". It will become an important goal to occupy the entrance of smart bedroom.
Jiang Tianwu pointed out that intelligent hardware products have unique operational value, and the sale of products is the beginning of operation.
The purpose of R & D smart products is to get the dominant position of smart bedroom entrance.
As a leading enterprise in China's bedroom products, Meng Jie home textile has nearly 60 years of brand precipitation. I believe that with the absolute leading edge of the dream home textile in the supply chain, ecological chain and brand end, the dream of the smart bedroom will win.
In this conference, the Meng Jie home textile intelligent laboratory has also announced four layers of ecology based on the bedroom scene, namely, the entry layer, interaction layer, experience layer and perception layer, planning the unique cloud standard architecture, and putting forward 25 conceived products in the future.
With the cooperation of 10 excellent team members, these products are available from R & D to production.
According to Li Xiang, chief architect who is responsible for the Internet + pformation of Meng Jia home textile, Meng Jie home textile is the representative enterprise of traditional home textile production and sales. In the industry, it pioneered the use of the Internet to create ideas, built closer ties with users, and pformed into intelligent hardware. This is not only a breakthrough in the home textile industry, but also a pioneer of positive innovation in the Internet + tide of traditional enterprises.
Meng Jie home textile is more likely to create an intelligent ecosystem with the same prospect in the living room scene in the smart bedroom scene, and the future market imagination space is huge.
According to Wu Kezhong, a well-known investment expert, as the leader of domestic textile, the dream of home textiles is going to enter the smart bedroom market in the form of "co creation". It will not only be a new sample of the Internet pformation of traditional enterprises, but also will become a traditional commodity pformation intelligent hardware, a traditional single fight mode of production pformation and create a new space for playing the role. As well as a new benchmark for the pformation of traditional investment into Internet +, the result is worth looking forward to.
At this Chuang Chuang conference, Meng Jie home textile intelligent bedroom laboratory also announced the first single product "38 degree warmer men's top down quilt".
The single product not only used the most advanced manufacturing technology and top materials, but also worked hard in the Internet thinking and fans' economy, and hired Zhang Danfeng, a well-known actor in the flower bone TV series, as a fan official.
It is understood that the 38 warmer men's top down quilt is expected to be on sale in November. Pricing will also be sold at cost price according to the Internet Pricing Law.
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