Moncler Won The Final Victory In China'S Fight Against Counterfeiting.

Moncler, a luxury brand in Italy, recently announced that it had won a fake lawsuit in China, and the defendant was selling counterfeit Moncler brand.

Chinese companies.

In December 2014,

Prosecuting Noah Carter Garments Co. Ltd. of Beijing, claiming that the latter produced and sold counterfeit down garments with Monkle trademark.

The Chinese company has also tried to register counterfeit trademarks and domain names in China.

In recent days, the court of Beijing ruled that Moncler could receive compensation of 420 thousand euros.

The decision marks the official Chinese government.

The attitude of the problem has changed.

At the beginning of this month, China also announced that it would use cloud computing and big data and more stringent measures to identify users, thereby cracking down on the issue of online selling.

The brand said in a statement, "this is the first case of the highest legal compensation amount made after the promulgation of the new trademark law."

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The new brand Olderbrother is a brand created by Bobby Bonaparte, a designer in Portland, Oregon, and co founded by Losangeles designer Max Kingery.

The work is a bit eccentric and minimalist aesthetic style, which is attributed to the fact that the two people are fascinated by Japanese design and have some disapproval for fashion and clothing.

The brand 2015 autumn winter series is called "Enthusiasm and Naps", which includes a series of four square, seemingly casual clothes, including T-shirts, T T-shirts, sports pants, wool coats, single breasted shirts, polo shirts and twill trousers.

These products are made from small quantities of Japanese wool and organic cotton, and cotton is grown in California and under sunlight.

Bonaparte told reporters, "taking kimono, the whole world will benefit.

Our inspiration is to choose universal clothing, plus the tailoring method of modern western costumes, without excessive decorations and processing.

What we are looking for is clothing that can be chosen regardless of sex. "

The designer's love for natural materials has been further reproduced in the printing and dyeing process.

Bonaparte and Kingery personally dyed the fabric with the organic and sustainable materials provided by the newly opened dyeing house in California.

Oceanic wood, vitamin grade iron oxide and indigo dye show a tonal texture, especially for natural materials.

"It is true that the processing procedures of natural dyes have been simplified to no longer simple. Japanese fabrics are very suitable for natural dyes.

The color of the dyed fabric is not dull but deep.

It seems that there is a certain personality. "

In fact, Olderbrother's inspiration comes from the organic concept.

Bonaparte himself is a model brother. "We should set an example to integrate natural dyes, traditional designs and modern tailoring."

In addition, the process of natural materials and dyes makes cloth instantly soft.

"Clothes instantly have a sense of retro, a sense of beauty passed down from generation to generation."