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    Wenzhou'S Traditional Industries Should Be Pformed Into Fashion Industry

    2015/11/23 11:01:00 15

    WenzhouTraditional IndustriesFashion IndustryPformation

    With the announcement of the joint statement by the 12 countries' economic and trade ministers recently, the TPP agreement has concluded the negotiations.

    Some local shoe and clothing enterprises interviewed by reporters yesterday said that although the agreement came into force is still unknown, but in the future, it will surely enhance the competitiveness of traditional industries such as Vietnam.

    In response to the possible impact of TPP, it is the consensus of the surveyed enterprises to reduce costs by machine substitution and pay attention to R & D and enhance competitiveness.

    Through the application of laser technology to the multi-step automatic processing technology of shoe parts, the giant one group can reduce at least 4 people at one device. After introducing the vibration cutter and cutting machine, the company's personnel are reduced from 3800 at the end of 2011 to 3300 now, and the attrition rate is about 15%.

    Zhejiang Diya apparel Co., Ltd., responsible person, introduced this year's spring fair, the introduction of well-known brands by domestic and foreign designers independently developed clothing brand deeply favored by European and American businessmen.

    "By analyzing the psychology of consumers and designing the brand style clothing with the theme of European and American culture for the first three days, we will harvest 1 million 220 thousand US dollars of intentional orders. We expect that the annual export volume of clothing will reach more than 30%."

    "It seems that R & D requires continuous investment, but it can also play a role in reducing costs."

    Zhou Jinmiao said that the total export volume of Kangnai group in 2014 amounted to 37 million 850 thousand US dollars, of which ODM accounted for 15%. "With all kinds of exhibitions, merchants directly purchased products designed by enterprises. In the past, if customers provided footwear samples, enterprises would have to undergo repeated argumentation and difficult to shape once, and the cost would go up in the absence of form."

      

    Zhou Jin Miao

    At the same time, the traditional labor-intensive industries should also go up to the fashion industry. "Like Italy, Spain, Portugal and other countries, their shoemaking enterprises are turning to high-end products."

    A group of data from Wenzhou Customs show that the average price of leather shoes exported by Wenzhou is now 11 dollars, while Italy's average price is more than 30 dollars.

    In June this year, Yifu Lin, vice chairman of the National Federation of industry and commerce, came to Wen to discuss with some members of the business community about the possible impact of TPP in the future. He encouraged the traditional enterprises such as shoes and clothing to "go out", and talked about the conditions with the local government, but the destination was not Southeast Asia.

    "The cost of labor in Southeast Asia at this stage is not lower than that in China, and some industries will stay for another 35 years at the most."

    In Yifu Lin's view, the pfer to India also has a certain political risk, "such as Ethiopia, Tanzania, Senegal and other African countries are a good choice, and the willingness to cooperate is very high."

      

    Vietnam?

    Although it is expected to take more orders from the United States and Canada through TPP, the impact of the current export scale is relatively limited.

    "Vietnam except

    The labor

    Cheap, logistics costs, enterprise management level and other aspects are not as good as China, and the impact on China is still limited.

    Zhou Jinmiao said that in the first quarter of this year, American merchants were hesitant for a while. "We found that production conditions in Southeast Asia were not as good as ours, and it took more than two months. Finally, we handed over the order to us."


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