Inventory Of The Top Ten E-Commerce Headlines In 2015

Taking inventory of the top ten e-commerce headlines in 2015: Tmall double 11 final turnover of 91 billion 200 million yuan, vip.com share price plunged more than 30%, Jingdong announced shutting down the pat Network, the largest cross-border O2O in Tianjin, rookie pilot campus crowdsourcing, micro advertising or will be included in the regulation, 58 rush to set up trading App pfer, Jingdong 11 11 recruit 100 thousand courier, Zhang Tao quit the new US joint CEO, daily excellent and fresh 200 million yuan B round of financing.

1, Tmall double 11 final turnover: 91 billion 200 million yuan.

This year

The total turnover amounted to 91 billion 217 million yuan.

It is understood that from the beginning of November 11th, the total turnover of Tmall is constantly refreshing.

1 minutes break 1 billion, 3 minutes break 3 billion, 12 minutes break 10 billion, 10 hours break 50 billion, record breaking rhythm like rocket.

It is worth noting that Tmall spent 13 hours in 2013 breaking the 19 billion 100 million record of the whole day in 2012. In 2014, it used 12 hours and 59 minutes to break the 35 billion record in 2013. In 2015, it used 11 hours and 49 minutes to break the whole day 57 billion 100 million record in 2014.

The sales volume of the seller also broke through the historical record. Millet became a sales champion again. The sales of famous brands such as Haier, HUAWEI, UNIQLO, camel, PISEN and sinomi group broke through millions of times.

2, Jingdong announced shutting down the pat Network.

It said it will stop providing C2C mode (PAIPAI.COM) e-commerce platform services in December 31, 2015.

After three months of pition, the C2C mode of e-commerce platform service (PAIPAI.COM) has been completely shut down since April 1, 2016.

Jingdong Announcements: in view of the difficulty in the regulation of C2C (personal to consumer) e-commerce in China's current business environment, it is impossible to effectively stop counterfeit and shoddy products. In order to fairly treat legitimate businesses and protect consumers' rights and interests, after careful deliberation and evaluation, Jingdong group decided to stop providing C2C mode (PAIPAI.COM) e-commerce platform services by December 31, 2015.

After three months of pition, the C2C mode of e-commerce platform service (PAIPAI.COM) has been completely shut down since April 1, 2016.

The original pat Network team will be merged into other sectors of the group, and will pform and focus on innovative business such as mobile social networking.

From now on, pat will no longer accept the application of the new seller. According to the platform service agreement between the pat Network and the seller, the current service period of the seller of the platform will expire in December 31, 2015, and will no longer be renewed.

The Jingdong will set up a three month pitional period to facilitate the relocation of sellers and to protect consumers' on road pactions and after sales services.

At the same time, Jingdong encourages sellers to apply to enter Jingdong mall open platform after applying for business license. After passing the approval, the Jingdong mall will remove the seller from the patting within a year, and the cost of deduction and service will be exempted.

3, vip.com's share price plunged more than 30%.

According to foreign reports, vip.com released its preliminary earnings report for the third quarter of 2015 on Friday.

Vip.com's shares plunged more than 30% in intraday trading on Friday, due to lower revenue than expected.

In the preliminary earnings report on Friday, the company's total net revenue in the third quarter will be between 8 billion 600 million yuan and 8 billion 700 million yuan, up 61% to 63% over the previous year, lower than the previously expected RMB 9 billion 100 million yuan to RMB 9 billion 300 million yuan.

Vip.com pointed out that the company's third quarter revenue is lower than expected, mainly because the temperature after China's autumn is higher than the company's expectations, which also allows consumers to postpone the purchase of relatively high autumn and winter clothing.

According to the plan, vip.com will release its third quarter earnings after the closing of the US stock market next Tuesday.

Vip.com shares fell $5.02, or 26.96%, and the stock price was $13.60.

The company fell to $12.86, hitting a 52 week low.

In the past 52 weeks, vip.com's lowest stock price was $12.86, with a maximum price of $30.72.

4, the largest cross-border O2O in history fell to Tianjin.

40 thousand square meters, only hard decoration spent 200 million, Tianjin real estate leader "Wanshun real estate" pulled up the rich interest sea Tao in cross-border O2O launched a big gamble.

It is understood that Feng Chi Tao, founder and CEO Ren Xiao Yu announced in Tianjin yesterday that Feng Chi Hai Tao and Tianjin renowned real estate development group Wanshun real estate reached a strategic partnership, will set up a joint venture to jointly build a new cross-border electricity supplier industry ecosystem in Tianjin.

The first import lifestyle demonstration site of the two sides, the Tianjin airport cross border universal experience Hall (the name of the project is to be determined, hereinafter referred to as the pavilion of all nations) will be officially opened on Christmas Eve in December 24, 2015.

Ren Xiaoyu revealed that the project has been secretly planned for more than 1 years, with a total investment of over 1 billion yuan.

5, rookie pilot campus crowdsourcing

The rookie network has been passed through for a long time crowdsourcing business finally surfaced, the first being cut into is campus crowdsourcing business.

It is understood that this service is currently being tested in 31 universities across the country. The specific mode is that when the package is sent to the campus, it will notify students who have parcels to pick up the bags. There are more parcels or door-to-door needs. Students can start the task by wrapping App in the rookie, and the students with free space can grab the gang to run the courier.

And carrying this business is the rookie network set up in the country more than 1000 campus rookie station, rookie network monitoring shows that most of the campus rookie station double 11 single volume growth of 4-6 times single, take the No. 1 Jiangnan University rookie station as an example, it is expected that a week's domestic needs of 12~15 million packages.

In order to ensure that college students receive packages more quickly, rookie hopes to mobilize student participation in school delivery through campus crowdsourcing to solve the last 500 meters.

6, micro advertising or will be included in the regulation.

Monitoring data show that from the end of April, the promulgation of the new advertising law to the formal implementation of September 1st, in just four months, the number of illegal advertisements has dropped by nearly 70%, and the length of illegal advertising has dropped by nearly 87%.

SAIC said that it will take the implementation of the new advertising law as an opportunity to maintain the high pressure of advertising market regulation, dare to be more serious, further strengthen the investigation and handling of cases, and continue to investigate and deal with a group of typical cases of false and illegal advertising.

At the press conference, the SAIC also revealed that in the future, some illegal advertisements in WeChat's circle of friends will be included in the regulatory system. For illegal advertisements in private circles of friends circles, relevant investigations and investigations will be conducted after receiving reports.

7, 58 go to the market to push the idle paction App

58, to launch an idle trading App, the target is directed at the secondary market.

Second hand trading is a potential heavyweight market. At present, the largest categories of classified information websites abroad are second-hand pactions. In Sweden, Japan and other countries, many families have the habit of fixed second-hand pactions, and second-hand pactions even account for 10% of GDP in Sweden.

In the internal assessment, Yao Jinbo, chief executive officer of 58 Ganji group, predicted that two years later, the second-hand paction would become the largest classification business of the 58 market share, and hoped that the second-hand paction would be pformed into another high-frequency trading field after 58 home.

8, Zhang Tao quit the new US joint CEO

A month after the announcement of the merger between the US group and the public comment, the US group and the public comment announced the new company's personnel pfer:

Zhang Tao, the public comment network, will become chairman of the new company and will no longer be a joint CEO. In the future, CEO will turn its main energy to the long-term strategy of the new company.

US group CEO Wang Xing will serve as the new company CEO, no longer co chairman, responsible for the management and operation of the new company.

At the same time, the merged new company will integrate the resources of the public comment network and the United States network, and set up business segments such as platform business group, catering business group, comprehensive business group, takeaway distribution business group, hotel tour group, wholly-owned cat eye movie company, advertising platform department and so on.

At the same time, customer service platform department, technology engineering and basic data platform, strategic and enterprise development platform, financial platform, human resources and service support platform are set up.

9, Jingdong double 11 recruit 100 thousand Express

This year's double eleven, Jingdong on the basis of the original self logistics, focus on the layout of crowdsourcing logistics, for this purpose, recruited nearly 100 thousand part-time logistics personnel delivery.

Liu Qiangdong: so far, the whole Jingdong's crowdsourcing logistics platform has registered more than 300 thousand crowdsourcing logistics staff, so now, on average, there are more than 200 thousand parcels per day, which are sent through our crowdsourcing logistics.

On the day of double eleven, we expect to have more than 500 thousand parcels.

Not only is the city, but also the focus of the competition between the rural areas and the Jingdong.

In 120 thousand administrative villages throughout the country, Jingdong recruited rural cooperation points and promoters.

10, daily excellent and fresh completed 200 million yuan B round financing.

A few days ago, the fresh electricity supplier announced that it had completed 200 million yuan B round of financing.

This round of financing is jointly invested by Tencent and Zheshang venture capital.

Founded in November 2014, we have been committed to reconstructing the supply chain of fresh products to connect fresh producers and consumers.

At present, the daily excellent and fresh orders exceed 1 million orders, and the monthly turnover exceeds 50 million.

It is reported that this round of financing will mainly invest in the mining, cultivation and integration of the upstream resources of high-quality agricultural products, continue to improve the urban cold chain delivery system, and further accelerate the development of the customer market.