Mobile Terminal Into The Main Battlefield Of Consumption, Sea Shopping Shopping "Tentacles" To Reach The World

"6. 18", "double 11", "double 12", "black Friday"...

Shopping day is more and more, "sweeping", rural Taobao, global shopping...

Where can you spend your money in the "new consumption era" where thumb thumbs can be purchased? How can we buy it in the future? Let's calculate this consumption account.

Mobile terminal: consumer battlefield

"Unexpectedly, even the roadside shoes repair stalls and grocery stores can be swept away."

The recent shopping experience has led Ms. Wang of Beijing to feel the change of consumption patterns.

Today, mobile terminals have become an important way of consumption.

Take this year's "double 11" as an example, Alibaba data show that mobile end trading contributes 68%, much higher than last year's 45%.

Suning mobile terminal sales increased by nearly 70% over the same period last year.

CDI, a consultant directly under the Ministry of industry and information technology, published a forecast in November, saying that the number of China Mobile Internet users exceeded 875 million, and the consumption of information based on the mobile Internet has become the most active area of innovation.

[future] at present, the network speed up and downpayment are being pushed forward, and the three telecom operators have basically completed the fixed broadband tariff reduction.

With the popularity of 4G, the mobile Internet will further open up the blue ocean of consumption in the future.

In November this year, the general office of the State Council issued the "guiding opinions on accelerating the development of the life service industry to promote the upgrading of consumption structure", and put forward the development of 10 fields, namely, the development of residents and families, health, old age, tourism, sports, culture, law, wholesale and retail, accommodation and catering, and education training.

The service industry is gradually becoming the main engine of China's economic growth.

With the further increase of disposable income, consumer spending on fitness, interest cultivation, overseas travel and domestic services increased.

[future] the "13th Five-Year plan" proposal put forward that the consumption structure upgrading should be driven by the expansion of service consumption, coupled with the structural reform of supply side, and the deep integration of Internet and consumption, the types of service consumption will be richer in the future, and the experience will be more optimized.

From a small number of people in the past

By now, the development of cross border electricity providers has made people's shopping "tentacles" longer and longer.

This year's "double 11" has become the key point to detonate the annual "sea fishing".

Data show that more than 30 million of consumers buy international brand goods, and 10 overseas businesses and brands have a turnover of tens of millions.

Imported maternal and infant products, imported milk and imported beauty make a new record.

The shock wave of consumption has even shocked foreign business tycoons.

The time of "black Friday" was extended from the past 2 days to 18 days, and Ebbe was also actively involved in the promotion of "double 11".

Since the beginning of this year, the policy of promoting cross-border electricity providers has been "red envelopes".

The general office of the State Council issued the guiding opinions on promoting the healthy and rapid development of cross-border e-commerce, and the construction of China (Hangzhou) cross border e-commerce comprehensive pilot area has been steadily advancing.

The Ministry of Commerce predicts that in 2016, China's cross-border e-commerce import and export volume will reach 6 trillion and 500 billion yuan.

[future] the central economic work conference proposes to speed up the negotiation of FTA and investment agreement.

The strategy of "one belt and one road" is also steadily advancing. With the introduction of new initiatives to promote cross-border electricity development jointly launched by ministries and commissions, we believe that the scope of "Hai Tao" will be greater in the future and overseas purchase will be more convenient and fast.