Brush People Claim To Have Brushed Out A Ferrari Brush Every Day. How Can They Remove It?
"3. 15" party, let brush industry exposure in the public.
To this end, reporters rushed to a number of cities to conduct an unannounced investigation, found that "3. 15" exposure online trading platform brush is just the tip of the iceberg, and uncover the invisible boundary of the brush empire.
"Any online platform that you can think of has a trading evaluation, there is a brush list". Zhang Ran (a pseudonym) met with reporters at Starbucks, West Lake, Hangzhou, and did not shy away from talking about the "business" that was not visible on the surface.
Three years ago, Zhang Ran was a partner in a brush shop.
Click farming
The number is in four digits.
But his studio is just a small screw in this crazy world.
Tens of thousands of brushwork tasks are launched on QT (QQ platform), YY, QQ group and WeChat group every day, and different forms of platform are still growing and evolving.
Hand washing orders are only the first step to start the secret chain. With special training and guidance instruction, the empty list can be made more "real". The empty package logistics company will also pack and disguise the empty list for the two time.
There is only one purpose, as far as possible to simulate all the details of real pactions.
It is understood that CCTV "
3. 15
"The phenomenon of brushing the phenomenon appears mostly on the e-commerce website, and the reporter has contacted several large domestic e-commerce platforms to understand the true situation of the existence of the brush.
"For the brush list, we are basically monitoring for 24 hours."
The head of the Alibaba security department told reporters that, however, because of the lack of enforcement power and the high profits brought by the brush list, it is still very difficult to crack down on the bill. We also appeal to the relevant law enforcement and judicial departments of the state to severely crack down on gray and black industries practitioners, and to form judicial precedents and effective crackdown and deterrence, so as to purify the social integrity environment.
Kang Jian, director of public relations of Jingdong, said that at the beginning of the establishment of the Jingdong open platform, the company had formulated strict corporate policies and opposed the act of brushing. If found that the seller violated the regulations, he was severely punished according to the company's regulations. If the user encountered such a situation, he could call the Jingdong customer service telephone for reporting, and we would carry out strict verification.
"We do not find the brush list situation. We are all self operated and have no power to brush bills, but there is a possibility that the third party businesses have the brush list theoretically. Even if it appears, it is a very different case."
Cao Yunwu, director of public relations of jumei.com, told reporters.
One day, a Ferrari?
Although the staff of the electronic commerce platform have increased the intensity of the blow up of the brushing order, it can not completely prevent the existence of the scrubbing phenomenon. Some people even begin to openly brush the bill in front of the explosive profits.
Ge Feng, known as "the first person to brush the bill" in 2014, is an extreme case.
At that time, Ge Feng publicly claimed that the brush was the riches industry, drying Ferrari on micro-blog.
Double Eleven
One day, a Ferrari came out.
According to ge Feng's own story telling at the time, although the company's Sparrow was small and dirty, its division of finance, data and core operations was clear.
However, according to the reporter from the insider, Ge Feng's high-profile also quickly attracted the attention of Taobao, and then it almost deleted all micro-blog and WeChat about the brush list should be related to Taobao's interviews and processing.
On the surface, Ge Feng is an extreme case of showing off wealth. In fact, he also manages other businesses. The so-called income is not all income from the brush.
Later, Ge Feng seemed to be hiding in rivers and lakes. In the last public interview, he made it clear that he hated the bill. "But the market is like this, driven by interests."
Brushes of rivers and lakes
The brushes did not disappear because of the concealment of Ge Feng, and they ran faster and faster to evolve.
Zhang Ran helped journalists to experience the most mainstream QT, YY, QQ group, WeChat group, and the larger win-win network, brush APP and so on.
It is not easy to enter the QT voice platform. It is necessary to pay admission fees ranging from 9 yuan to more than 1000 yuan. It must also be recommended by acquaintances. The threshold for certification is very complicated.
Reporters in a "QT" brush information table, we must carefully fill in the real name, identity card, Alipay, residential address must be accurate to the door number, in addition to the group QQ number, must also be reported Q age not less than 3 years of life commonly used QQ number.
According to Liu Ran, the platform side also asked to upload the positive and negative photos of the ID card and hold the ID card video. "Harsh is to ensure the security of the platform."
The reporter entered a room called QT1377, and the membership fee of ordinary members was 118 yuan.
There are clear areas in the room, including reception area, consultation room and release room.
Each brush has its own class and its own flower name.
Brush hands and sellers are prepared by the class, enter the fixed area, place orders, pick each other and choose each other.
As a platform, QT also has strict organizational structure, including publicity department, hospitality audit department, training department and so on.
Compared to QT's artificial management and operation, the win win network is more like the 1.5 automatic brush information distribution center, which combines QT, QQ and other platforms.
The seller needs to pay the money on the win-win Internet. The win-win network sets the price of each task, and the brush hands get the points through the completion of the task and eventually cash the cash.
Another reporter has learned that in order to meet the needs of the wireless terminal's brush, there are also APP brush tools such as Taobao, Jingdong, beauty, mogujie.com and so on.
Compared with QT and YY, cheating is more high-end, secret and closer to the real paction process.
The unfinished logistics "cancer" is sent empty packets like normal delivery.
How to make a brushed list look real and have complete logistics information? Some small logistics companies play an important role.
Electricity supplier seller Liu Can (pseudonym) told reporters that sending empty packages is the usual practice of these small logistics companies.
In 2015, Liu Can and his friends ran to Jiangsu Nantong Textile City. Some small express companies said they could send empty bags at the local outlets, but they had to plug things.
There are also a number of courier company outlets at the door to play a brush advertising, the country's three yuan.
"Three yuan means buying a courier list and spending 20 Fen more on an envelope without putting anything in it."
According to Liu Can, many express delivery companies are using this form, and will use special seals to distinguish normal parts from empty packages.
The people inside know that the outlets are not distributed, but there is a complete logistics record.
In order to prove Liu Can's statement, the reporter made a secret visit to a number of courier companies in Hangzhou on the grounds of opening the shop.
In Xihu District, Hangzhou, leaving a courier station on the left side of the road, the boss told the reporter enthusiastically, "6 provinces, the country's first 5 yuan."
When the reporter mentioned the intention to open two online stores in Jingdong and Taobao, the landlady actively asked, "do you need to brush credibility? We can also help you."
According to her statement, now there are two ways of wired and offline, online do not fill in the list, do the form directly, cheaper than the sending out of the list fee.
When a reporter asked how to distinguish normal packages from empty packages, the landlady explained, "our internal scanning will be marked. When the salesmen draw the bill, the green couplet is a normal physical parcel, and the red link is an empty package."
Later, reporters came to leave a new courier company of Feng Feng Xin Village branch to inquire about how to send express and brush list.
The staff introduced two methods of operation. The real package was made out of handwritten paper sheets by electronic surface and empty parcels. In order to distinguish empty bags, they specially customize the small plastic bags with empty bags. "People at other outlets will understand this and will call to confirm whether they are cleaning the bill or not, and they will also send it to the consignee."
Taobao search department responsible person Zhang Hua (a pseudonym) told reporters that the reason why the logistics company is constantly changing, the fundamental reason is driven by interests.
Taking a three yuan empty bag as an example, the cost is up to only 50 Fen.
The war of "scrambled special forces"
Since its establishment in 2009, Guang Tsai's Department has specifically checked the brush and speculation activities on the platform.
"Just when it was founded, there were only a few people. Later, manpower and material resources were invested more and more."
Guang Tsai said that the Group paid more and more attention to the fight against scalping, and the investment increased year by year. Now, the number of the whole "Chao Xin special team" has reached nearly 100 people, and it will increase further in the future.
He said that the "Sai Xin special team" has been brilliant for seven years.
In the past year alone, there were only 29 thousand shops that shut down, with an average of about 100 per day.
This figure has been put in for nearly a month, because more than 220 thousand sellers were punished during the period of being punished, and more than 6000 sellers with serious scouring activities were sealed up.
And Ali's big data logistics platform rookie network for combating the letter, last year, has also closed the platform in the city 100, the national express express delivery company's order function, asked for rectification.
"Busy hours, basically 24 hours are working, real-time monitoring of possible brush data."
A member of the "Chao Xin special team" told reporters that in addition to busy work, there are still many external threats that plague them.
Last year, there was a businessman who sold clothes, because the shop had been turned off because of the brush. Then the businessman brought his family to the company to make trouble. He even ran to the rooftop of the company and threatened to jump off the shop.
"We invest more every year, but there are still many difficulties."
A special team member told reporters that not only "fried the special team", other departments are also fighting against the brush list.
In the process of building the whole prevention and control system, we link it up. "
Alibaba spent a lot of manpower and financial resources on the prevention, control and disposal of false pactions, and invested hundreds of millions of yuan in resources to consolidate and upgrade the whole prevention and control system.
However, because there is no legal restriction and no law enforcement power under the line, many people who have not been punished have been punished accordingly. This is also likely to make the shop that has destroyed the brush shop hard to revive.
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What makes brush orders so crazy?
Compared with offline stores, the biggest difference between electricity providers and consumers is that consumers can't see or find objects. The sales volume of stores and past evaluations are directly related to whether consumers buy the goods.
Generally speaking, the "chop hand party" will first look at the merchandise in front, and the goods behind it will not be easy to be noticed.
This means that if a shop has a bad credit rating, the business will be dismal and the store will be closed.
Therefore, to enhance the credit rating of the store, the sale of brushing has become the consensus of sellers.
With the increasingly large number of brushes, its harmfulness is beginning to show.
In Zhang Hua's view, brush orders make everything false and consumers are cheated.
At the same time, there is a cost to clean the bill. This cost will be passed on to consumers' purchases, which means that consumers may spend more money on goods that are not good quality.
In Zhang Hua's view, "the electricity supplier platform is also the biggest victim.
"Alibaba is a company based on big data. Search, advertising and so on are all based on the deep analysis of big data.
The foundation of big data is richness, but these data must be accurate.
Brush orders make data inaccurate, and Alibaba's big data and analysis base are polluted to varying degrees.
Secondly, the relationship between the electronic business platform and the seller is the relationship between fish and water. If the seller's living environment on this platform is getting worse and worse, the sustainability of the platform will also drop.
What is particularly noteworthy is that in this group of "brush customers", a large part of them are teenagers and college students. The most frightening thing is that they do not realize that this is a kind of behavior that may be illegal.
Xiao Qiang (a pseudonym) told reporters, "many students in the class are doing the cleaning. They usually do two things on their own, and the meal is settled one day. After graduation, they may still be a career."
For this argument, a platform practitioner is very worried.
"There may be about 200000 people on one platform. The activity is concealed, like pyramid selling organizations. If one day, from the brush up to other crimes, they are all social unrest factors, so the government should stop them as early as possible."
How can we wipe out the "cancer"?
The subtle attitude of the Internet platform companies on the issue of brushing is worth pondering.
Jingdong has even been prompted to brush the brush. In 2015, it was questioned by the media ghost feet seven. "Jingdong has not announced the 2015" 6. 18 "big promotion volume. Most of those days were brushed out.
After the data came out, Jingdong did not believe it.
But for the question of not having the total sales volume, the director of public relations, Jingdong group, said in an interview with other media that this is in accordance with the company's financial requirements.
After "3. 15" CCTV broke the brush event, Alibaba appealed to QQ and YY to jointly manage the "cancer".
However, the relevant business people have reservations about this joint action. "QQ, QT belong to different Internet platform companies. Some companies have closed their eyes for the brush list". The analysis of the electricity supplier observers said, "Ali's income is mainly advertising system, so it is very disgusted with the essence. If businesses do not brush the bill, they want to accumulate good reviews, sales volume and advertise, so that they can promote in the corresponding locations. But after the bill is cleaned, the money flows into the industrial chain of the scrubbing sheet, and there is no Ali share, which directly impacts on Ali's income. This is from the perspective of revenue.
On the other hand, the most fundamental thing is to brush the list of Alibaba founder Ma Yun has been struggling to destroy the electricity supplier ecology.
The above pointed out that Jingdong is a no profit company, Wall Street is to see its GMV (annual turnover total), Jingdong's market value is supported by GMV, and the brush can bring GMV to Jingdong.
The whole society's co governance brush list?
However, at present, there are no specific or explicit provisions in criminal legislation and judicial interpretation on punishing the false trading in the Internet.
In addition, the judiciary is controversial when handling such cases, and the application of law needs to be unified.
For example, for the platform operators who organize the buyers and sellers to engage in false network pactions and profit from them, some judicial organs believe that they should be convicted and punished for the crime of illegal business operation, while some judicial organs do not consider it to be a crime of illegal operation.
Liu Renwen, a researcher at the Chinese Academy of Social Sciences Research Institute of law, believes that the purpose of the platform is to make profits, and to use professional software to publish the false trading information of goods or services in some shops of the electronic business platform.
The information related to false trading and the interpretation of several issues concerning the application of law in handling criminal cases such as the use of information network, such as libel and so on (hereinafter referred to as "interpretation"), are published in the scrambled platform of fraudulent paction services.
Therefore, he suggested that the seventh interpretation could be directly applied to achieve the criminal regulation of the platform for professional trading in sham trading.
According to internal sources of Ali, Ma had once defined the letter of fire as one of the three "malignant tumors" at the internal meeting, demanding zero tolerance. "No matter whether it will affect sales, as long as it is black, we must fight to the end."
But this road is obviously doomed to be long. The perfection of the law and the severe strike on the industrial chain of brushes are only one. The entire electricity supplier industry, including sellers, needs to fundamentally realize that the scourge of scrubbing is not eradicated, and it will eventually become an online trading system based on trust.
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