German Retail Experts Predict That There Will Be No Need For Salesmen To Shop In The Future.
Recently, a retail specialist in Germany said that with the continuous development of the Internet, in the near future, the whole world will enter a way of shopping not needed.
Yes, the situation is not optimistic. The traditional pedestrian area seems to be disappearing, and more and more customers choose.
online shopping
Some even secretly surf the Internet in the fitting room to compare prices.
Some businesses shield mobile phone signals, but this is not a long way to go.
So how should we break the ice?
Retail experts summed up 5 (unthinkable) suggestions for future shopping in a ridicule way.
1, No-Outlet
IKEA
The president made a precise summary not long ago: people don't want to go shopping.
They have bought enough, at least in the West.
Every family has Billy shelves, and all kinds of decorations have been blocked up by sunlight.
The cupboards in the kitchen can hardly be closed because they are full of banana boxes, cheese scrapers and donuts.
Peak stuff has reached its peak.
According to this conclusion, there is only one way to save: No-Outlet.
The principle is this: the best shops are located in the attractive location of the best city centre, and the shops are filled with all kinds of beautiful things.
Customers come to the store, try or try them on, choose good products, pay at the counter, and leave things directly in the store.
Why?
Because these things are simplified according to the principle of "simplify your life". Why should they make garbage at home and have a headache for how to throw it away?
Guarantee: people will rush to this new store.
2, luxury principle: department stores without goods.
Luxury brand manufacturers understand that a handbag does not have any value if a customer does not have to wait for at least 13 years on a waiting list to buy it.
Luxury watch makers also follow the principle that people want to buy a watch that can last forever, so they do not expect to take the watch home from the store on the same day, because it will feel cheap.
So: in the store, you can directly pay for the goods that you take, which makes people feel less valuable than those that need to wait.
Because they are at least so honorable! So why fill the store with goods? An empty shop not only shows how well the goods are selling, but also keeps clean and neat, and does not need much manpower to arrange display cabinets and inventory.
Empty stores are definitely the future of retailing.
3, salesperson?
Unwanted
People who are familiar with online shopping know that the best consultation is to see other customers' evaluation.
Everyone in the supermarket is used to doing it himself.
People who buy clothes know that if a salesperson is not suitable for a garment, they will always be praised.
Who else needs a salesperson?
4, Bao Yuegou
Mobile phone users are familiar with the monthly payment, customers do not want complicated bills, they only need a clear final price.
Why can't we buy a month? Every month we can go to a shopping mall or a department store without restriction.
Of course, the size of shopping bags should be specified, and businesses can explain clauses in the small part of activities to prevent people from having ulterior motives.
5, fitness club principles
Think about why so many people are keen on fitness clubs.
Because of the fitness course?
Because thrifty equipment and sauna?
Wrong!
The most important product of fitness clubs is "good self feeling", which is a good feeling for club members.
In fact, there are not many people who can insist on going regularly.
So fitness clubs especially like to peddle long term contracts, which are cheaper and longer life contracts.
So why not learn the order system?
A sweater is always ordered, shoes are ordered for life, and so on.
These 5 suggestions are derived from western consumption, which may be more ridicule than reality, but the entity.
Department store
How to kill the bleeding road under the heavy encirclement of the electricity supplier is a problem that we have to face up to. After all, the entity store is related to a large number of people's jobs and the vitality of a city.
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