Nike Chairman Is Appointed By CEO Mark Parker.

Global Sports brand Tycoon Nike The company's management restructuring will continue. The company's co founder and chairman, Phil Knight, will retire. The chairman of the company will be appointed by the company's president and CEO Mark Parker. Phil Knight will continue to be the honorary chairman of the company and will participate in the Nike board meeting with the role of spectator. Tim Cook, who joined Apple as CEO in 2005, will be promoted to an independent director.

Mark Parker said that Phil Knight has become the DNA of Nike. With the continuous improvement of the management team, he will work hard to lead the team to provide better services for the global athletes.

According to the latest statistical results of Forbes, the property of Phil Knight has reached 24 billion 100 million US dollars. In recent years, he has paid close attention to education, and recently donated $400 million to Stanford University to set up a scholarship program.

According to a memoir published by Phil Knight, he does not intend to quit the industry entirely. He will devote himself to the position of honorary chairman, and strive to promote the company's business and ensure that the company can maintain long-term and steady growth. He also revealed that he had transferred the shares of Swoosh LLC to his son Travis Knight, who established Swoosh LLC a year ago, which mainly shares most of the Nike's A-share shares.

At present, two of the five main shareholdings of Travis Knight Holdings Swoosh board are in the hands of Mark Parker, Alan Graf and John Donahoe, the remaining three.

Nike's net profit in the fourth quarter dropped by 2.2% to $846 million, slightly below analysts' expectations. Nike's revenue rose 5.8% to $32 billion 380 million last year, but Mark Parker was not satisfied with it. He set a goal and expected the company to earn $50 billion in 2020.

Mark Parker points out that the market environment is changing faster than ever before, and Nike can win in this environment not just because the company can adapt to it. market The speed of change also includes the company's ability to innovate and change. As for retail, the company is in the early stage of reform, and mobile innovation and consumer personalized service need to be improved.