Inventory Of Sports Brands At Home And Abroad In September

1 JOMA: enter the Chinese market headquarters to settle in Keqiao

In September 19th, Shaoxing headquarters of Homer Co., which invested a total of 500 million yuan, was established in Keqiao district.

It is understood that "Homer" brand -JOMA, the first sports brand in Spain, has a history of more than 50 years.

Homer Limited is a comprehensive sports industry company invested by Zhejiang Geely Group Limited and Spain Homer International Limited.

Mr. Ezi, President of Homer, said that the company will bring different ideas to JOMA, make professional products, make elite products, and make high-end products. The key words are: sports, technology, fashion, sexy, and the target is the top three in the world, hoping to one day be able to compete with the best sports brands in the world.

Ye also revealed that Homer built JOMA in the future is targeted at the white bone essence, serving the core customers well and making them satisfied.

2 noble bird: 120 million yuan to increase capital, a wholly owned subsidiary, Hongkong

On the evening of September 30th, the company intends to use its own funds or legal self raised funds of 1.2 billion US dollars to increase capital for the company's wholly-owned subsidiary, Hongkong bird limited. After this capital increase, the company remains its sole shareholder.

The investment target Hongkong bird Co., Ltd. is a wholly owned subsidiary established by the company in Hongkong, China in June 2015, with a registered capital of 150 million yuan.

Since its establishment, Hongkong has invested in Spanish football brokerage company THE BESTOF YOU SPORTS, S.A (hereinafter referred to as "BOY"), and has introduced the international advanced shoes and clothing design platform as a company's shoes and clothing. As of this announcement day, Hongkong has 30.77% stake in BOY, and is the largest shareholder of BOY.

As of June 30, 2016, Hongkong's total assets amounted to 77638824.12 yuan and net assets of 77637755.74 yuan. In the first half of 2016, its operating income was 0 and net profit was 466993.17 yuan.

3 Nike: announced the first quarter of fiscal year 2017, an increase of 8% over the same period

In September 28th, Nike released the first quarter of fiscal year 2017 (Nike's fiscal year from June 1st to May 31st of second).

According to the report, Nike, which has recently been attacked by competitors such as Adidas and Andrew, has gained some performance growth.

According to the report, between June 1, 2016 and August 31st, Nike achieved a revenue of 9 billion 60 million US dollars, a 8% increase over the same period last year, and a growth rate of 10% against the exchange rate factor.

In the last three quarters, Nike's revenues were $8 billion 240 million, $8 billion 30 million, and $7 billion 690 million, and continued to grow.

4 Adidas: the first pair of shoes produced by robots will be sold for only 500 pairs.

Recently, Adidas came out with a running shoes called Futurecraft M.F.G., and Futurecraft took the meaning of "future craft". The reason for that is because it is a pair of shoes made by robots.

In July, Adidas announced that it would open another Speedfactory plant in Atlanta next year.

Although Adidas is trying to shake the industry with Futurecraft, the production line can only provide 500 pairs of M.F.G running shoes. The running shoes are expected to be on sale in Germany next year, and the price is not yet announced.

5 Sanfo outdoor: draw up an additional 600 million yuan to improve the outdoor sports service eco industrial chain.

Sanfo outdoor evening announcement September 28th, intends to include the actual controller Zhang Heng, not more than 10 specific investors, non-public offering not more than 20 million shares, the total amount of raised funds not more than 600 million yuan.

The company's actual controller Zhang Heng promised to subscribe no less than 30 million yuan and not more than 60 million yuan, this issue will not lead to changes in the company's control.

The company's stock has resumed since September 29th.

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6 Columbus: Wei Qinghua pledge equity has expired or will be suspended at the new third board.

Since the new third board company ST Columbian chairman Wei Qinghua pledge all equity and express resignation letter lost contact, ST Columbian step into the "business dilemma".

In September 9th, ST Columbian disclosed that Wei Qinghua's pledge had expired in August 25th. Because of Wei Qinghua's failure to remain in touch with shareholders, the controlling shareholder of the company may change.

And after September 13th, ST Colombian revealed again that Wei Qing was frozen in the case of personal bond disputes in the company's shares and dividends.

At the same time, ST Columbian also faces the risk of delisting.

ST Columbia was originally scheduled to disclose its 2016 semi annual report in August 25th.

But until August 31st, ST Columbus did not disclose the semi annual report, and the company's shares had been suspended.

According to the regulations, if ST Coulomb can not disclose semi annual report before October 31st, the company will terminate its listing on the new third board.

7 Brooks: the latest running shoes APP is the world's first in Taiwan.

The Centennial professional running brand Brooks three, Xi Lai men, opened the first concept store in Taiwan in September 23rd. Brand new sports science foot testing system Run Signature App, on the same day, the representative of the US headquarters went to the demonstration and formally run on the same day.

Taiwan is the first to publish the latest version of Run Signature App worldwide.

Spokesperson Bryant Chang also officially became the spokesperson for Brooks after the first public appearance. He helped himself to the foot test system and became the first runner in the world to demonstrate publicly to the media.

US headquarters representatives, Bryant Chang, brand sponsor and so on started the RUN HAPPY energy addition ceremony to celebrate the opening of the concept store.

8 Lululemon: the future of men's wear market.

Lululemon, who has been trying to develop men's wear line for some time, has now made clear the proportion of male business.

CEO Laurent Potdevin said that in the future, 40% of the clients are male.

Lululemon has started to make women's Yoga wear. At present, it has less than 17% men's clothing in all its products.

But growth has been very fast, and in the past almost the average growth rate was about 20% per quarter.

When international business is growing year by year and huge market is waiting for people to expand, Lululemon is obviously wise to take a sport brand with both male and female sports into the market.

9 SKECHERS: Officially Announces EXO as Asia Pacific image spokesperson

In September 1st, the American sports and leisure brand Cage SKECHERS D'Lites 2 was unveiled in Shanghai Shanghai hot spot MYST bar. The all-around entertainer Zhou Bichang and the old coffee arguer Jiang Sida tried their best to help.

Over the past two years, the SKECHERS D'Lites series, which is popular in Asia, launched the first brand new shoes for a long time. It also surprised the loyal fans of this shoe series.

At the event, SKECHERS officially announced that the Korean idol group EXO became the spokesperson for its brand in the Asia Pacific region. EXO members will carry out promotional activities in the Asia Pacific region.

Under Armour (UA), a famous sportswear company famous for its sweat clothes, launched a series of high-end clothing brands in New York fashion week in September, looking forward to upgrading its position in the fashion industry and aiming at the millennial customer group.

The company said that the UAS series of clothing was targeted at the group called "ambitious millennials". Consumers of this group may be willing to drop 199 dollars to buy 1 woolen trousers or 1500 dollar windbreaker.