Ningbo Textile And Garment Industry Development Report Released

When the Manchu city is full of sweet scented osmanthus harvest and full of joy and longing, we ushered in "

"

Holding the good craftsman spirit of Hong Bang tailor.

The garment industry has created countless brilliance in the history of China's garment industry.

The most competitive industrial base is the decisive force of Ningbo's economic development and social progress.

The Ningbo municipal government has always attached great importance to the development of the textile and garment industry. It was presided over by the Ningbo Municipal Commission of economy and information technology. The research topic of the "Ningbo textile and garment industry development report" undertaken by Zhejiang Textile and Fashion College was published and published by the China Textile Publishing house recently.

Here, I would like to briefly report on the main contents of the Ningbo textile and garment industry development report on behalf of the research team.

The purpose of the research is to sort out the development of Ningbo's textile and garment industry in the past 20 years, summarize the achievements of industrial development, explore opportunities for development, explore the direction of industrial development, and further promote the pformation and upgrading of industries.

The report analyzes, summarizes and explores the past, present and future of Ningbo's textile and garment industry from three chapters, namely, the development process, analysis of the status quo of Ningbo's textile and garment industry, and suggestions for the development of strong cities.

Textile and apparel industry is a long chain.

The textile and garment industry in Ningbo has covered all kinds of industries, such as chemical fiber, printing and dyeing, knitting, dyed weaving, clothing, household textiles, industrial textiles, textile machinery and so on, forming a complete industrial chain.

In 1980s, with the excellent industrial gene, sharp commercial smell and pioneering spirit, the Ningbo textile and garment industry has achieved the most primitive accumulation. Under the support of the government to increase technological pformation, the key technology and equipment of the key textile and garment enterprises in the city have reached the international advanced level at that time, laying a solid foundation for Ningbo to ascend the leading position of domestic industry and realizing the industrial revival.

In 1990s, Ningbo garment enterprises represented by Shan Shan and YOUNGOR first advocated the strategy of "creating brand" in the whole country.

By the end of the twentieth Century, the clothing industry in Ningbo had formed a large industrial cluster dominated by suits and shirts.

The garment industry ranks the leading domestic queue, and clothing has become a brilliant business card in Ningbo.

Since the beginning of the twenty-first Century, with the deepening of economic globalization and industrial pfer and industrial structure adjustment in the world, Ningbo textile industry has actively promoted pformation and upgrading based on its pragmatic and innovative personality.

From OEM to ODM, and then to the pformation of independent brands, from the "industrial brand" to "fashion brand", the garment industry in Ningbo has gone to the fashion, high-end, leisure oriented pformation, and has been upgrading and upgrading to the fashion industry.

In the past 20 years, the textile and garment industry in Ningbo has grown from rapid growth to the leap forward development, opening the big curtain of the great leap from the industrial city to the strong city, and has achieved a milestone in the ten aspects.

(1) the industrial scale is multiplied - the total output value of enterprises is 5 times that of 1997, the contribution of profits and taxes is 7 times that of 1997, and the export delivery is 3 times more than that of 1997.

2. The industry structure and product structure tend to be reasonable -- women's wear, children's wear and men's dances are danced; the ratio of domestic and foreign trade is reasonable.

(3) industrial technology tends to be optimized; manufacturing equipment upgrading and production efficiency have been greatly improved -- the rapid increase in investment in science and technology, the high output value of new products, the frequent awarding of scientific and technological innovations, the success of industrialization of R & D achievements, and the upgrading of equipment manufacturing, and the key technical equipment of more than 85% key garment enterprises in the city has reached the international advanced standards.

4. The service system is becoming more and more perfect, and the synergy effect of industrial clusters appears.

5. The brand strength has been enhanced and the brand impact has been greatly improved. By the end of 2011, the textile and garment industry in Ningbo has won 20 "Chinese famous brands", 20 famous brands and 17 famous brand products.

The total number of registered trademarks of textile and clothing in Ningbo has reached over 3000.

Textile and clothing + the Internet will trigger a new growth point of the industry.

The pace of "going global" accelerated and the degree of internationalization of industries improved.

We should broaden our thinking and pform our business models.

Production and school cooperation, international cooperation and dual driving training talents. Ningbo has formed a multi-level textile and apparel professional training system represented by Ningbo University and Zhejiang Textile and Fashion College, which is composed of undergraduate education, higher vocational education, vocational education, mass education and school enterprise cooperation. It has pported tens of thousands of scientific research, technology, management and sales personnel for the textile and garment industry, and has also contributed to the dissemination of Ningbo's textile and clothing culture.

Energy saving and emission reduction are obvious and the industry is developing green.

The promotion and application of energy saving and emission reduction technologies in Ningbo's textile and garment industry has achieved remarkable results, and environmental friendly and continuous progress has been made.

In the past 20 years, a series of development achievements have made Ningbo's textile and garment industry competitive, the leading level of industrialization and information technology, the strong contribution of social economy, and the remarkable influence of brand influence.

It can be said that from the perspective of the development of China's textile and garment industry since the reform and opening up, Ningbo is a specimen of the development of China's textile and garment industry. It reflects China's economic development to a certain extent in the aspects of China's manufacturing industry, international economic expansion, and the formation of brand economy.

After several years of rapid development, along with the world economic change and international industrial adjustment and technological change, under the complex development environment such as the national macro-economic slowdown and shift, the upgrading of domestic consumption, the rising cost of essential elements and the continuous downturn of international market demand, China's textile and garment industry has shifted from high speed growth to slow down, and the development of Ningbo's textile and garment industry has also entered a new pattern.

Industrial development is facing three major pressures, namely, the decline of economic prosperity index, the decline of economic efficiency and the upgrading of consumption. It is facing four challenges, namely, the increasingly fierce international competition, the new requirements for industrial upgrading, the rising of comprehensive cost and the high elevation of industrial heights.

The research team found that in the face of pressure and challenges, Ningbo's textile and garment industry is still thinking, exploring and practicing the effective way of industrial development.

Industrial development highlights emerge in an endless stream - all channels of "Internet +" thinking and innovative business models; fashion creativity + fashion industry is gradually coming; new industries are looking for new growth points; supply side reform promotes industry trends.

With regard to the development of Ningbo's textile and garment industry, the report puts forward that we should seize the opportunity of internationalization and domestic economic pformation and take Ningbo's "China made 2025" pilot demonstration city as an opportunity to further adjust the structure, optimize the industrial ecology and enhance the vitality of industrial clusters in the "3+5" industry development strategy of Ningbo's industrial development plan; strengthen the integration of "two technologies", realize intelligent manufacturing; strengthen brand innovation, accumulate brand connotation, strive to build the world brand; continue to inherit the "craftsman spirit" of red tailors, strengthen the construction of industrial culture; enhance the capacity of fashion creativity; implement the construction of designers' talents; strengthen the propaganda of Ningbo's textile and garment industry, and promote the further dissemination and upgrading of the influence, reputation and fashion of the textile and garment industry in Ningbo.

The clothing industry focuses on cultivating its own brand and creative design, building information, intelligent and fashion engineering. Home textile industry focuses on developing functional and intelligent products, and strengthens the technological development and industrialization of industrial textiles.

"Ningbo dress, makeup world", condenses and bears the sweat and splendor of several generations of Ningbo garment industry with the reputation of "city card". It is a beautiful dream and vision for Ningbo textile and garment industry, which is known as the "fashion industry" by millions of people.

Industrial Development in the past 20 years is not only a highlight of the history of the development of Ningbo's textile and garment industry, but also an eternal chapter in the history of the development of Ningbo's textile and garment industry.

In the future, the textile and garment industry in Ningbo will promote the development of branding, fashion and high-end.