Chinese Shopping At The Dubai Airport Is Becoming More And More Popular.

In some areas of Dubai duty-free shops, Chinese customers can even buy goods in Renminbi.

In order to take care of 4% of Chinese customers, Dubai duty free shops employ up to 10% of Chinese employees. They are arranged in various regions to solve language problems as soon as possible.

Dubai Airport duty free shops account for only 4% of Chinese customers, but contribute 12% of sales.

Dubai Airport duty free shop takes many measures to facilitate Chinese guests.

According to the report, in the traditional Chinese impression, the Middle East is a rich and mysterious place.

The Middle East countries have gained amazing wealth because of their "black gold". Their royal families are luxurious, dignified and dignified.

And Dubai is also an important trade pfer station. Chinese goods are distributed and traded in Dubai, and flow to other countries in the Middle East, Eastern Europe and North Africa.

Every year, many Chinese go to Dubai or travel through Dubai, whether traveling or business.

Dubai is also an important player in the global boutique industry. The Middle East rich people who are frequent in Dubai have a strong interest in colorful luxury jewelry, watches and handbags. They have good taste and appetite.

Some conglomerates in the Middle East are particularly keen on luxury related investments.

In short, after so many years, Dubai people are very familiar with luxury goods business as buyers, sellers or investors.

They have found that today, Chinese people play a decisive role in the quality of luxury business.

Only 4% of the customers in Dubai duty-free shops are Chinese, but they contribute 12% of the sales volume.

That is to say, in Dubai duty-free shops, the amount of shopping a Chinese person purchases is three times that of other countries.

This is a figure that can not be ignored by the duty-free shops in Dubai.

Today, Chinese passengers are the most important customers for any busy airport around the world. Dubai people want to further remove the obstacles encountered in shopping, whether language or payment, so that Chinese passengers can enjoy shopping at Dubai Airport.

At the end of October, the "Dubai week" was held in Shanghai. This may be the most important activity in Dubai's political and business circles and China in the past year. Dubai week has also been held in Beijing.

Mr. CEO Colm McLoughlin, a duty-free shop at Dubai Airport, appeared in front of the Chinese in a formal suit.

Dubai duty-free shop was founded in 1983, when sales amounted to only $20 million in the year, and by 2015, the figure had reached $1 billion 888 million.

Looking at sales, the Dubai duty-free shop is the world's first airport retailer in 2015. Its current retail area is more than 35000 square meters, located at Dubai International Airport and at Mark's International Airport in southern Dubai.

Chinese passengers are so important that Dubai duty-free shops spend a lot of energy on their hobbies and habits.

Statistical Chinese

The amount is necessary. Duty-free shops will also record more information about Chinese customers' passports, or even to what provinces they come from.

Colm McLoughlin revealed that they have concluded some interesting consumption characteristics of some Chinese customers.

For example, Chinese customers prefer duty-free shops and exclusive limited edition products; older, richer Chinese customers prefer high-end brands such as Rolex, OMEGA, Bvlgari, and young Chinese customers like SWAROVSKI.

Jewellery brands and special souvenirs; Chinese customers will buy all kinds of gold coins and gold bars; most Chinese passers-by will go shopping and bring shopping lists.

Another noted brand is Longines, and Chinese people like to buy this brand watch at Dubai Airport.

It seems that even if they arrive in Dubai, the brands that they love are the ones they like at home.

The source of Chinese passengers in Dubai Airport is ranked first in China's Hongkong and then in the first tier cities in mainland China. According to the purchasing power ranking, Hongkong passengers are surpassed by passengers in Beijing and Shanghai, and can only be ranked third.

While studying Chinese customers, Dubai duty-free shops are trying to improve their services.

The Colm McLoughlin visited Shanghai. An important task is to sign a contract with China UnionPay and Ctrip.

Dubai people revealed that their close partners in China also include Baidu and China's local suppliers.

Seem,

Duty-free shops want to try to get Chinese customers to buy Chinese domestic products at Dubai Airport.

After all, in Dubai duty-free shops, the most popular products of Chinese customers are cosmetics, skin watches, watches, cigarettes, wine and perfume. Chinese people prefer local brands to cigarettes and alcohol.

Dubai duty-free shops offer special benefits to Ctrip users, who currently have 230 million registered users.

And UnionPay are also trying various kinds of cooperation to facilitate the payment of Chinese customers.

Mr. McLoughlin said he had noticed the payment methods of Alipay and WeChat. However, the opening of duty free shops in Dubai would involve a higher level of government.

Like many other foreign businessmen, Colm McLoughlin has never forgotten about the huge Chinese market and the high proportion of Chinese shopping overseas.

He said Dubai duty-free shops would be very happy if they only got a small cup of them.

In the Spring Festival of 2016, Dubai duty-free shops decorated many gold and red Decorations Indoors, and wished the Chinese customers "prosperous fortunes".

In the coming 2017, they have more activity plans.

More and more wealthy Chinese are interested in luxury goods, while the same commodity often has a price gap in China and other countries. A luxury handbag is 30% or more expensive in China.

At present, the Chinese government has not yet taken very effective measures to solve the problem of price differentials, which gives the world various kinds of duty-free shops good business opportunities, and Chinese people are crazy about buying luxury goods in these places.

Dubai duty-free shop must be very clear about this. Compared with China's domestic market, they mainly rely on price advantage to win Chinese customers.

In the long run, China will eventually try to narrow the gap, so it is necessary to sell more products to the Chinese people in the time frame at the same time, while striving to raise the competitiveness beyond the price.

After all, some luxury companies, such as CHANEL, are already trying to narrow the price gap between the Chinese market and the international market.

For more information, please pay attention to the world clothing shoes and hats net report.