BVLGARI Bvlgari Basel Exhibition Highlights Innovation And Glitter

The journey of Bvlgari 2017 Basel international watch and Jewellery Fair is perfect.

Bvlgari's innovation breakthroughs and highlights have become a shining brand in this exhibition.

Wu Yifan meets Bvlgari, attracting high popularity

On the evening of March 22nd, Wu Yifan appeared in Bvlgari's global new product conference as a spokesperson for Bvlgari brand.

As the first star of the Basel exhibition, he wore the Octo Finissomo Automatic, the most watched and broken world record of ultra-thin automatic mechanical watches, to attend the conference. It was thin but not simple, showing eight gentlemanly demeanour, and the high popularity caused the whole story to stir up the whole story. "Finissomo"

Wu Yifan wears Octo Finissomo Automatic to attend Bvlgari new product Conference

Wu Yifan and Bvlgari CEO Jean-Christophe Babin, Bvlgari brand spokesperson Wu Yifan, Jon Kortajarena, Jasmine Sanders, Caroline Vreeland and Laura Harrier unveiled a new wrist watch.

On the 23 Bvlgari global media Breakfast Conference, Wu Yifan wore a gentleman's white cloak and wore a new Octo Roma watch, and he was interviewed by Chinese and foreign media.

Speaking of the feelings of Bvlgari spokesperson, he said: "innovation, changing but never lose personality, this is exactly what I agree with Bvlgari."

The hundred years' brand from Rome and the eastern new generation spark collisions.

Wu Yifan attends global media conference

Later, Wu Yifan watched with interest the new watch series on display, which ran in series of new products such as Octo, Serpenti, LVCEA, BVLGARI BVLAGRI and so on.

Wu Yifan watches Bvlgari wristwatch new product exhibition

Bvlgari is breaking the world record again.

In the new Wrist Watch released by Bvlgari this year, the flagship series is pushing new products again, presenting the brand design concept in an infectious way.

Serpenti's serpent image has always been a good idea for Bvlgari.

Now, the serpent "Metamorphosis" is reborn.

For the first time, leather strap is used. The new series has more than 300 kinds of magic. The wearer can switch the watch strap freely according to the mood and match the colorful case with different materials.

It is an exclusive choice to wrap time around your wrist elegantly.

Bvlgari new Serpenti series watches

Octo Finissimo series broke the world record for the four time in a row, adding two new members to Bvlgari's "slim family".

Bvlgari's new masterpiece - Octo Finissomo Automatic wristwatch, with a total thickness of 5.15 mm, and an automatic top chain thickness of only 2.23 millimeters, surpassed the limit of the manufacturing process again, and is the world's ultra thin automatic chain wristwatch.

Bvlgari Octo Finissomo Automatic wrist watch

The new Octo Roma has launched five models and three dial colors this year.

Whether it matches the leather strap or the fine steel watch chain, it can perfectly match the wrist.

Roma imprints the lineage from Rome and shows the beauty of the ultimate design.

Bvlgari Octo Roma Watch

At the same time, Bvlgari opened the "watch to order" mode at official WeChat boutiques, three new Octo Finissimo Automatic, Octo Roma, Serpenti new products, and registered WeChat boutiques, the latest style tentacles available.

Bvlgari WeChat boutique "See Now Book Now that is to see".

Daring to break through the new era of Bvlgari's live broadcast interaction

During the exhibition, Bvlgari and Wu Yifan launched an unprecedented live interaction to open up the luxury brand of high-definition live broadcast.

Two consecutive days of live broadcast led the audience to see the shocking Bulgari Basil watch exhibition in all directions, and jointly witnessed the release of Bvlgari wrist watch new products.

The total number of live broadcast has exceeded 56 million, and the audience has shown unprecedented enthusiasm for the live broadcast of Bvlgari and Wu Yifan. The watch worn by Wu Yi fan has attracted many fans' eyes and set off waves of waves.

Live interaction between Bvlgari and Wu Yifan attracts many fans to watch.

In March 22nd, he appeared for the first time in a casual dress.

In the studio, fans and fans first shared the new Bvlgari's new watch, so that fans could give their ideas for the unveiled conference.

He also incarnated "teacher Wu" and taught professional watch knowledge.

Wu Yifan selected live attendance

In the second day live broadcast, Wu Yifan played a live broadcast with Bvlgari CEO Jean-Christophe Babin.

In order to test whether Bvlgari's Octo watch can control the challenge of many styles, the coat is exchanged at the scene, and the overall shape after dressing is still very gentlemanly.

Wu Yifan and Bvlgari CEO Jean-Christophe Babin live interaction

Bvlgari also invited Li Fei, a watch expert, to guide the teachers and watch players to understand Bvlgari's production legend, share interesting jewelry watches knowledge, and enjoy the most eye-catching new products this year.

Watch expert ding ding to the teacher's watch Li Fei live broadcast