CHIC: Gorgeous Style, Fashion Taste Open High-End Life.

Luxurious and silky, everything is natural.

Feather, light and warm, and ingenuity is in it.

All the natural, ingenuity and style contained in fur and feather are presented in CHIC2017 (spring).

At the exhibition site, high-end leather, fur, feather and down enterprises and industry authoritative bodies are competing to participate in the exhibition. We will build a gathering of China, which integrates commerce, brand promotion and processing cooperation, and is committed to helping enterprises win new growth points and enhance product competitiveness.

Among them, the carpenter's feather exhibition area is located in hall 1, which has gathered many brands in Xinji, Haining, Tongxiang, Tong Er Bao, Da Ying, Shanghai, and Turkey, Greece, Canada and other countries, bringing products and designs of internationalization, diversification and fashion.

Light luxury fur convey the concept of leisure and fashionable life

The elegant and elegant fur has always been the favorite of designer. In the long course of development, fur has become the pronoun of luxury.

Reporters at the exhibition site found that more and more Chinese fur enterprises began to light luxury style, not only preserve the noble and elegant characteristics of fur, but also integrate into the leisure and fashionable life philosophy, so that fur can be accepted by more people.

The Limited by Share Ltd of Zhejiang is one of them.

Zhejiang Nuo Limited by Share Ltd came from Haining, a famous fur city, and was listed on the new third board in 2015.

It is the core of Nuo's brand to create a elegant and textured fur brand with the spirit of craftsman, and to convey simple and leisure fashion life philosophy.

Wu Luming, chairman of the company, said that this is the company's 10 CHIC participation in the exhibition. It is also the first time that the company has come to CHIC since its listing. For this reason, the company has prepared for six months.

"At present, Nuo mainly provides ODM services for high-end brands at home and abroad. In the future, noo hopes to build its own national brand through private customized routes."

Wu Luming said.

In addition, domestic leather and fur industry clusters are actively participating.

In hall 1, the Xinji pavilion with orange as the main color brings together many famous leather fur enterprises, such as CHINT group, Saint Dan Lu fur, Yongjia fur, oldton leather, Dongming, Saint talon and ocean fan. The fur, sheep shearing, fur and leather, Parker, mink and miscellaneous hair are all there.

Returning to the original heart, fur can be so simple.

CHIC2017 (spring) scene, the international leather leather enterprises outstanding appearance, Turkey, Greece, Canada, especially with NAFA cooperation, opened the CHIC and the international high-end fur production area cooperation.

North American fur auction house (NAFA) is a fur company headquartered in Toronto, Canada. Its history dates back to 1670. The company provides the largest number of wild skins and best quality North American and European mink skins for the world fashion industry.

Chen Yan, the Chinese brand manager of the company, said that in CHIC2017 (spring), the theme of NAFA's participation is how to apply fur to modern fashion.

"With the diversification and juvenation of market demand, we hope to apply fur to more garments and return to our original mind. In fact, the technology of fur can be very simple. With a sewing machine, we can finish the stitching of fur and other fabrics."

Chen Yan said, "fur craft is not complicated. NAFA has always wanted to attract more young designers into fur design."

In the exhibition area of NAFA, there are many small sewing machines on site. The audience can directly stitch the fur provided by NAFA directly in the experience area, and feel the fur stitching process in person.

Compared with the whole fur, the trend of combining fur and other fabrics is more and more obvious through the simple process of splicing and embellishment.

Fur is no longer a luxurious and luxurious autumn and winter dress, even more light and fair fur is more marketable.

Leather fashion designer Sun Haoliang told reporters.

Ingenuity feather down, let outdoor into life

It is worth mentioning that,

At the exhibition site, the number and area of the exhibitors in the down enterprises have increased. Most of the enterprises that offer design and processing are mainly looking for online, offline, market and brand customers.

Among them, the number of ODM down garment enterprises for foreign high-end down garment brands is large, which reflects the improvement of the design ability of Chinese down garment enterprises, but also highlights the short board of China's down jacket in building its own brand.

Zhonghui Huijia garments (Beijing) Co., Ltd. is a professional men's down garment supplier, engaged in men's down clothing research for more than 20 years, committed to providing men's down clothing planning, design, production one-stop service.

"This time to CHIC2017 (spring), the company has mainly brought three series of products: fashion trend series, business leisure series and fashion sports series, with the ultimate product to highlight the professional and dedicated ingenuity image in the field of men's down garments.

The company's president, MAXIE said.

It has always been an essential commodity in winter. However, with the global climate warming and outdoor sports hot, the shape is bloated, the design style of single style is gradually abandoned by the market, and the outdoor leisure feather products market with light weight has a strong response, especially the demand for exquisite down products.

In this regard, Zhonghui Huijia put forward the idea of "letting the outdoors go into life". Through the perfect design and manufacture of every detail, we launched the ultimate eiderdown single product suitable for many occasions, hoping that every traveler can travel easily and enjoy life.

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