Designer Of Fashion Nightmare Is About To Launch Gold Series

Singer and concurrently

Kanye West is definitely a large number of grass farmers in the hearts of many street fans.

In addition to the controversial Yeezy series, the topic of West design on social networking over the past two days has been switched to jewelry and jewelry.

Jacob the Jeweler's principal designer Jacob Arabo jointly launched a gold ornaments series.

In fact, if you want to trace the source of this topic, you will find that this new hot spot has been quietly launched for a month - West's star wife Kim Kardashian has worn this new series of accessories in recent activities and daily street shooting.

Kardashian wears all Necklace products in this series.

From the proportion of single product, necklace is indeed the main product.

The whole gold series is made of 18 karat gold as raw materials, including 12 necklaces, bracelets, rings and so on.

Among them, there are 8 necklace.

The practice of necklace as a main product is largely related to its standardized size and effective control of production costs.

Another key point is that necklace can better display the design inspiration of West through pendant.

According to the world clothing shoes and hats net, this jewelry series is inspired by the art of Florence fourteenth Century in Italy.

All the necklace pendants used the form of relief in the form of the "goddess" or the female image in the fourteenth Century art works. For example, a necklace pendant was carved with a sculpture of a female head in Italy's early Renaissance sculptor Donald Taylor (Donatello).

In contrast, the space of a single product such as rings is much smaller.

The most flamboyant design is that West uses words like "A God Dream" to engraving the theme.

According to the world clothing shoes and hats net, "A God Dream" is a lyrics contained in West Pablo The Life of Pablo Ultralight Beam.

"I hope to create something that can express classic love."

West said in an interview.

In this way, the "goddess", "gentle women" and the "God" that can be conveyed in the lyrics should be "classic" love in his mouth.

At present, although there is no data to disclose the sales volume of this series of jewelry, but according to the sale of the series Yeezy Supply website written attention to the purchase, how much West can see sales confidence.

This series will carry out the rule of not returnable goods, only one purchase per person, and the purchase of the same product at a time.

West's confidence is not unreasonable, because it is Yeezy, or its own brand.

All kinds of joint series have been launched.

In February, when the trend news website Highsnobiety selected the tide shop in 2016, Kanye West's Pablo flash store was ranked second.

At that time, the media said, Kanye West in 2016, including New York, Berlin, Singapore and other places opened a total of 21 monopolized design of the trend of flash shop, according to official data, each store sales in a limited period of 1 million dollars.

This may be why in June 2016, Adidas announced a deep cooperation intention with West, and will set up Adidas/Kanye specialized stores worldwide.

However, it is worth mentioning that Kanye West's popularity as fashion designer has not gained much positive impetus from mainstream media.

He and his Yeezy are actually not popular in the fashion media world, or even a little "black".

For example, when commenting on Yeezy's fourth season design, "as a hip-hop rapper, in his fourth season fashion series, we found Mr. West had nothing to say."

The fashion news media also gave a bad comment on the same series: "what's the opposite of a God Dream? I think I just saw it."

Perhaps it can be said that in this era of social media, the authority of the mainstream media is declining.

In contrast, consumers' preferences are independent, individual and pluralistic.

At this time, it doesn't matter if there is a voice telling them that something is good or bad, and the scene is enough to bustle. Taking Kanye West as an example, the flow brought by two people with his wife is enough to attract enough attention for his design works.

With concern, will "explosion fund" be far behind?

More interesting reports, please pay attention to the world clothing shoes and hats net.