Seven Wolves, Three Exhibition Of Flag And Drum Battle Milan, Wolf Clan Totem Start Again!

"This show broke the stereotype of European elements in China and made the fashion industry feel the diversity of Chinese culture and the multifaceted nature of Chinese fashion." The famous fashion website VANITYMAN wrote in the 2016 spring and summer Wolf Totem Milan show.

As the birthplace of the Renaissance, Milan has always been famous for its compendial and inclusive city style. Milan fashion week, one of the four major fashion week in the world, is also recognized as the vane of the fashion industry. It has always been the stage for the world's top brands to show their charm. In 2015, a new wave of sudden rise. Wolf Totem (Wolf Totem) By the official invitation of Milan fashion week, the first fashion show of Milan fashion week was completed. Designers, stars, models, fashion personages and media from around the world gathered together to witness the visual feast. In 2016, the wolf totem landed again in Milan fashion week. The mysterious oriental culture was once again stunning in Europe.

Behind the scenes of the Wolf Totem, it is precisely the background of the wolf totem. Chinese men's wear The leading enterprise group of seven wolves. Through two consecutive weeks of fashion show in Milan, wolf totem has successfully spanformed the national totem culture into an international trend element, and has become a creators and innovators on the top stage of fashion trend. The seven wolf group has also expanded its fashion layout to a new stage.

From left to right: Ms. Tian Pujun, Mr. Shao Zhong, chairman of the seven wolves, Zhou Shaoxiong, wolf totem, creative director Colin

Wolf Totem blazed Milan

In 2015 and 2016 in Milan show, wolf totem has introduced THAI and YI series. Creative director Colin skillfully applies many national totem elements, such as peacock, black tiger, flower, Phoenix, brocade and bamboo, to the design of wolf head, while retaining the national characteristics, and boldly adopting unique features. silk To see through the fabric, using weaving, beads and other gorgeous craft, opened the traditional and modern fashion collision. These complex designs, which inspired the designers' endless creative inspiration, also received a warm response from the fashion circle.

Colin, the creative director of wolf totem, is writing.

Colin, the creative director of wolf totem, said: "the future vision of Wolf Totem is to let traditional culture totem and modern design collide with sparks and bring the design of national elements to the world."

[media at home and abroad]

The two big show not only has celebrity celebrities on the spot, but also attracts many international fashion bloggers and celebrities to visit, including Gian Maria Sainato, Roberto De Rosa, Paolo Rod and so on.

Famous fashion bloggers gather to see the show.

In addition, GQ, Vogue, Vanity Fair and other top fashion magazines in Italy and the major fashion media in China have published reports of Wolf Totem shows.

VOGUE magazine's special report on 2016 Wolf Totem show

Among them, Italy famous media PAMBIANCO NEWS takes "seven wolves to conquer Italy with Chinese fashion" as a special topic, decrypting the fashion charm of the mysterious oriental Wolf for the readers. The Italy fashion magazine "FASHION" also rated Wolf Totem as one of the six trends in 2016 spring and summer. The wolf culture with oriental mystery and modern flavor has begun to sweep across the globe.

GQ magazine's special report on 2016 Wolf Totem show

[from T to global]

After the big show in Milan, wolf totem has been sought after by buyers, and will enter many European cities in autumn and winter and fashion buyers in Dubai, Tokyo, Seoul, Hongkong, Taipei and other Asia Pacific regions. Among the more than 30 buyers, EXCELISOR is the most fashionable brand gathering place in Milan, and the largest chain store in Italy such as La Rinascente. EXCELISOR's shop area is about 3000 square meters, and has many famous international brands such as VALENTINO, VERSACE, LANVIN, GUCCI and so on. La Rinascente is located near the Milan Doumo church and Rome River Plaza. It is the best place to choose luxury brands and boutique designs. At the same time, Wolf Totem will return to the source of inspiration in 2017. This year, we opened shops in a second tier city in China to share totem trends with adventurous and unique Chinese consumers.

La Rinascente, the largest chain store in Italy

In June of this year Milan 2018 spring and summer fashion week The Wolf Totem will launch a new design. It will not only continue the traditional aesthetic elements of the past, but also integrate the tidal current symbols such as electronic music. The show will be staged at the Tetro Vetra, a popular show in downtown Milan. Like the first two big shows, the new star will still be invited to the scene to help. This modern and functional architecture has witnessed many famous international brands, and this time will also usher in a blockbuster Wolf Totem.

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