Sports Brand Nike Will Grab Media Jobs?
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"Barcelona fans, my dream has finally come true, I hope to see you tomorrow, Barcelona!" in January 7th, excited Coutinho greeted the fans through the official social platform of Barcelona.
On the same day, Barcelona announced that he had signed a contract for 5 and a half years from Liverpool. The pfer fee reached 160 million euros.
Coutinho thus became the highest pfer player in the history of Barcelona and the most expensive player in the history of world football.
According to official sources, Coutinho will sign the ceremony at noon on January 8th, and then he will come to Nokamp stadium to meet with the fans.
According to the world clothing shoes and hats net, after a long wait, Coutinho finally arrived at the camp of Nou, and there seemed to be a credit for Nike.
Last summer, after losing Neymar, Barcelona began to launch an offensive against Coutinho, who also wanted to play in Barcelona.
However, Barcelona and Liverpool have never reached an agreement. Barcelona's claim is that Liverpool insists on asking for 200 million of the pfer fee, while the red army denies it and insists it has no intention of selling Coutinho.
As a result, the negotiations were suspended.
Despite the unsuccessful pfer, Coutinho still has 20 outstanding performances of 20 goals in Liverpool.
However, the rumor of the pfer came back to the platform half a year later, from a message that Nike intentionally or unintentionally released.
In December 31st, as a sponsor of Barcelona,
Nike
Promoting the team's 2017-18 season in its online store
Battle Robe
An advertisement was released. The picture used was Coutinho, who was a Liverpool player at the time. "Coutinho is about to light Nokamp. From January 6th, he can buy the 2017-18 season Coutinho with Coutinho's name.
Jersey
"
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Nike "leak" message screenshots
Subsequently, Nike quickly deleted the page, and the US sports brand did not explain it in detail.
The outside world still does not know whether Nike intends to reveal Coutinho's pfer as a marketing tool or a hacker attack.
For the Liverpool club, they were convinced that Nike had been hyping up kuniino to join Barcelona and sold their Jersey.
British media Daily Telegraph reported that angry Liverpool will make huge claims to Nike.
There are no disputes between Nike and Liverpool, but this time "leak" has accelerated the pfer of Coutinho to some extent.
In the details of the world sports daily, Barcelona's initial offer was a pfer fee of 150 million euros, while Liverpool is close to accepting the offer, but things have not been finalized.
At this point, the incident of Nike made Liverpool very angry and immediately raised its price to 160 million euros.
Coutinho, who left the team and decided to pay more than 10 million euros, to activate the deal as soon as possible, the historic pfer was finally reached.
Although Coutinho has to pay his own money in the paction, from the perspective of "dream come true", the library bird is still very satisfied with the result.
As a Barcelona sponsor, Nike is no doubt satisfied. In 5 years of playing in Liverpool, Coutinho scored 200 goals in the 200 time. He has already sold from a wealthy player to a world-class player, and the sales of the sports brand jerseys will benefit.
Nike's episode is still unclear, but the outside world seems to believe that this is a prepared pfer marketing.
After all, Adidas, a sponsor of Manchester United, had done something similar.
In July 2016, on the eve of Pogba's trade with Manchester United, Adidas first released a sneaker advertising film. At the same time, Manchester United and Pogba appeared in the video. This is undoubtedly hinting to fans that Pogba is going to move to Manchester United.
This way of official propaganda has been dubbed "sponsor Xuan" by fans, and now it appears on Nike.
More interesting reports, please pay attention to the world clothing shoes and hats net.
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