Minority Culture Has Become A New Mainstream, 2019/20 Autumn Winter Sportswear Unruly Trend

The wave of fitness crazies: the niche culture elements are integrated into the fitness field and remolded their personality, breaking through age, sex, race and body.

Dark and rebellious style: the emphasis on self expression and individuality promotes sportswear to exhibit a strong rebellious appearance.

Radical self expression rose to the emphasis on Aesthetics: sports and leisure styles presented two styles of sport and leisure with bold prints and exaggerated fabrics.

Niche has become a new mainstream: the whole group of Gymnasiums in minority groups challenge people's stereotypes of fitness so that they can gradually move towards a wider consumer group and market.

Dark Ballet

Inspired by Ballet's dramatic style, sportswear absorbs a dark artistic temperament, emphasizing physical flexibility and athletic beauty.

With the constant popularity of ballet sports courses, designers return to the source of their drama to get design inspiration.

The appearance shows a sense of sculpture, which is reflected by long sleeves and soft ruffles.

Asymmetrical necklines and bright collocation are more dramatic, silky, and more attractive at night.

Sports attire

gym rat

Inspired by the minority culture in Losangeles, fitness has become a way of self catharsis and an affirmation of inclusiveness.

Influenced by punk style in the 80s, the fitness maniac with rebellious colors is also wearing the high waist tights, motorcycle jackets and fishing nets socks.

Under the influence of PonySweat founder Emillia Richeson, this kind of free and uninhibited fitness craze has led the non mainstream crowd to follow, encouraging people to follow the feeling.

Street corner

Fashion trends are eye-catching, not low-key.

Athletic sportswear and basic gym accessories continue to enhance the beauty of women's fitness.

The tough style of Teyana Taylor and Boxer AliciaNapoleon challenged the popular fake trend in social media, showing the real competitive power.

The plain woven foundation is tailored with individual tailoring and can be fitted with high performance sportswear.

Free Running

With the enthusiasm of the young generation of urban sports enthusiasts for running, sportswear presents a strong and strong street style.

This personality and rebellious appearance has a touch of nightclub, modern and nostalgic.

The foundation sports single product shows its individuality by cutting and digging design, fringes, fringes, and rivet decorations.

It can be worn with waist bags and corsets.

Uninhibited Zen

Sportswear presents an unfettered rebellious style. The subculture style integrates into the fitness field and reconstructs its personality, breaking through the limitations of age, sex, race and figure.

Radical self expression is subversive, emphasizing self love and self acceptance.

Inspired by a full set of gym outfits in New York, the foundation sportswear shows a more tough and rock looking appearance with the bra and tie effect.

Match it with old leather jacket and personal jewellery, which can dilute its athletic appearance.

Competitive art

Street artists have pformed the courtyard and skateboard park into an art institute. Inspired by this, the sports style also presents a more youthful and publicized appearance, reflecting the pleasure of movement.

As the foundation of the modeling, primary colors appear in a convergent tone and are supported by black and white images.

The color blocks presented by flow geometry are applied in clothing and shoes, and the application of image decoration is more exaggerated.

Supreme realm

Urban sports and yoga enthusiasts promote fitness venues to a higher and more secluded place in the city, and their health is also enhanced.

Sportswear is becoming more and more capable of serving people's emotions, serving people who travel across cities and want to live in the present.

From the rooftop yoga at lunch break to the free running on commuter Road, people value adaptability and degree of freedom.

On the basis of the core style, the contour is more simple and powerful, and the high-performance breathable fabric is used to prevent contamination and smell.