Don'T Worry About The Old Tailor Again. This Company Wants To Tailor The AI Technology For You.

"Your back is tall and straight, but you have a little stomach."

After the user enters the cabinet, the MatchU code is still AI customized cabin, prompting the physical characteristics of the surveyor.

The surveyor is embarrassed to say, "I just didn't hold my breath. I didn't expect it to be detected."

This is the AI custom cabin launched by MatchU code. By scanning the user horizontally and vertically, the user's body outline can be scanned and a physical feature report can be given.

The cabinet is also equipped with fabric display area. Users can select the fabric through the actual touch, and complete a "light customization" shirt according to several customization items.

Before launching the AI custom cabin, men's light customization platform MatchU code has accumulated orders through the Internet channel.

In December 21, 2018, the MatchU code has received over 100 million yuan B round of financing, led by Gao Ling capital, and the last round of investor Gao Rong capital and Heshun as capital and investment.

Qian Baoxiang, founder of MatchU code, told titanium media that "light customization" is between clothing and custom clothes. MatchU code still wants to pform some men's clothing market through technical means and cost performance ratio of garments.

He also provided a set of data. The total GMV of men's wear and clothing in 2018 was 660 billion, which was derived from men's wear and accessories.

So, how can AI "tailor" the old tailor?

Users first need to input physical feature data online (such as height, weight, chest shoulder type, abdominal back), and self-help selection of 6 men's custom styles (such as collar, sleeve type and embroidery). The AI Vega system of MatchU code will calculate user's data of human body size based on user data and directly pmit to factory production line.

The code will retain the garment size information belonging to the user, so that users can continue to buy light customized clothing later.

According to Qian Baoxiang, AI Vega is a garment size calculation system.

With the help of AI intelligent learning, relying on the actual order size data, user's actual feedback, users' comments data from various channels, we constantly learn and improve ourselves, and iterate the calculation results of garment sizes of various categories.

Similar to "belly and hunchback" is descriptive language rather than data, even if users choose the "belly" and "hunchback" physique characteristics, the size of the code is also different.

According to the user's height and weight, AI Vega can pform the descriptive language of "belly" and "hunchback" into garment size data that belongs exclusively to the user.

The optimization iteration of algorithm requires error correction and feedback.

"In the early days, we did a lot of dirty work, and every user had to call back to collect feedback.

Now it's different, users will automatically feedback in the system when they get accustomed to it, "Qian Baoxiang told titanium media.

After accumulating data online, in December 2018, MatchU code launched a self-developed AI customized cabin.

The AI custom cabin is made up of a large screen that can carry out a variety of interactions and a walk-in AI volume area. After entering the smart volume cabinet, the user can perform full body scanning. The AI volume customization cabinet is equipped with arbitrary data acquisition technology, scanning the external contour of the human body through 144 infrared sensors, and completing the acquisition of 30 thousand data points in 10 seconds.

The AI custom cabin replaced the manual input data link.

Because of the scanning of the lines and the calculation of the online AI Vega system, it is possible to avoid the inaccuracy of the scanning caused by the interference of clothing.

Comparing online and offline access channels, the advantage of online is easier to reach users. But the strength of offline is to restore users' shopping experience and display the actual effect of fabrics.

With the disappearance of the current online dividend, offline traffic has become a new pool to be excavated.

Offline layout not only can cultivate brand effect, but more importantly, it can grab the traffic entrance under the line.

Qian Baoxiang told titanium media, "online traffic competition is becoming more and more serious, and the expansion of offline traffic is imperative."

The same is the layout line, compared with the physical shop, the advantages of intelligent volume cabinet is also able to adjust in time.

"If the bit is expired or the result is not good, the cabinet can be placed at its place for further use.

And opening a store, if the location or the effect is not good, including rent, personnel, including sunk costs will be a lot.

According to Qian Baoxiang, the cost of a smart cabinet is about 50 thousand, and the cost will be lower after mass production.

Previously, the first generation of volume cabinet launched by MatchU code has been tested in Kunshan, Shanghai, and has been able to get an order on average in two days.

Out of the importance of receiving offline channels, the MatchU code will continue to increase investment in intelligent volume cabinet in the future.

At present, the MatchU code still hasn't calculated how many new orders can be brought about by the intelligent cabinet under the line, but the production cost and operation cost of a large number of equipment need not be underestimated.

According to the data that two days per day of a generation cabinet is not easy to get back to, will the presentation of offline cabinets become an unpleasant business?

In this regard, Qian Baoxiang explained, "according to our data, the two generation cabinet is much better than the one generation cabinet. The number of concrete data is up to how much I am not sure yet, but it is still very optimistic."

At present, the overall R & D cost of MatchU code accounts for 11% of the company's annual turnover, and technical personnel account for about 50% of the total number of companies.