Pathfinder Says Songshan Snow Field Has Been Operating For 2018-2019 Years In The Snow Season.

In June 18th, the Pathfinder issued a notice that the Pathfinder introduced the external third party operation team Antai snow industry in October 2018 to strengthen the operation and management of the snow field. Generally speaking, the operation of the Songshan snow field in the 2018-2019 year (November 2018 -2019 March) was basically reached a cooperation expectation. It is expected that the two sides will continue to cooperate in the future and work together to further improve operational efficiency and income levels. The specific terms are still under negotiation.

It is worth noting that the previous Pathfinder is constantly stripping off the sideline. Since 2018, Pathfinder has begun to focus on resources, promote the development of outdoor products, and optimize the relevant business structure of non outdoor main businesses based on the future development strategy, and gradually withdraw from the restructuring of business related to outdoor main business while continuing to integrate projects that are deeply coordinated with the main industry.

Among them, including the road (Xiamen) outdoor products Co., Ltd., the Pathfinder disclosed in the announcement that the company had received all the equity repurchase funds from the original shareholders when it was agreed to March 30, 2019. According to the date of the agreement, the company strengthened its post investment management and optimized its mature business, laying the foundation for the subsequent exit and reorganization. At the same time, Zhang Nan, Liang Wei, the head of the world business operation, issued a letter of guarantee to the company. He promised the company that he would serve the world in full time during the company's holding of Yi Hang's world stock holdings. He also had 100% liability to compensate for the loss and undisclosed potential or potential liabilities of the world after January 1, 2019.

While constantly stripping off the sideline industry, the development of the main business of the Pathfinder has also attracted much attention, especially the inventory level of the outdoor main industry and the control measures for the inventory. In this regard, Pathfinder pointed out in the announcement that as of the end of March 2019, the inventor inventory was about 357 million yuan, compared with the same period last year, the inventory data at the end of the first quarter had a larger decline.

In terms of specific measures, Pathfinder said that the main purpose is to effectively regulate and control futures' warehousing and sales time by planning reasonable invoicing plan, strengthen terminal retail management, ensure the reasonable selling out rate of goods during the current season, and ensure that the off-season products inventory can be effectively degraded by comprehensive utilization of special channels such as online and offline sale, discount stores, and so on. While optimizing the inventory structure and absolute value, the company seeks to quickly understand the terminal sales information of the supply chain, enhance the operational capability of quick reordering and replenishment, and reduce the overall operational risk by continuously enhancing the flexible supply and quick response capability of the supply chain system.

At the same time, Pathfinder also said that efforts were being made to enhance channel efficiency, quantify the following indicators of terminal sales, and strengthen the control of retail price system. The company adopted a prudent and prudent channel development strategy, combed terminal retail stores, paid more attention to the operational benefits of new expansion shops, and actively closed down inefficient shops with poor profitability, and gradually increased the proportion of shoppingmall and outlets under the consumer trend.

On the control of store sales, the Explorer executive layer said: "the Explorer has been committed to improving the company's information level, comprehensively upgrading the operational management ability, making full use of the marketing network and information system throughout the country, and strengthening the collection, analysis and quick feedback of the retail consumer data. Through the application and meticulous management of the SAP system, the company has basically been able to obtain and analyze the sales situation of each category of retail stores the day before.