You Jen Needle Spinning: Breaking The Trend By Differentiation Products
Recently, when reporters visited Jiangsu, Zhejiang and other places, some knitting enterprises also reflected that the current market environment was uncertain, and no new growth point appeared. Not long ago, when interviewed the customer enterprises of Quanzhou Bu Shuo Machinery Co., Ltd., the reporters heard the news that their sales volume was up against the current. Why?
Xu Haigang, general manager of Shaoxing woo Jen Knitting Co., Ltd.
Breaking the trend of differentiated products
Founded in 1998, Shaoxing You Ren Textile Co., Ltd. is mainly made of diversified white cloth and finished cloth, and 80% of its output is sold to overseas markets.
Xu Haigang introduced, "the information of Shaoxing's contact fabric market will be more convenient. In order to respond to the market demand quickly, the company has many kinds of equipment, such as single, double sided, thread and thick needle machines, so as to facilitate the production of differentiated fabrics. In the first half of this year, orders for coarse needle clothing decreased, while demand for diversified grey fabrics increased. In my opinion, the more severe the market situation is, the more we need to have our own excellent products to support and to go against the tide in a difficult situation.
Of course, good products must be well supported by equipment. Joren needle spinning started from 4 double sided machines purchased in 1999, and increased investment in equipment every year. At present, there are about 200 round knitting machines in the workshop, most of which come from Bu Shuo's equipment. Xu Haigang said, "this year's cooperation with Bu Shuo machinery is just 20 years. During this period, there are also some equipment companies to discuss cooperation. Stability, durability and easy operation are my biggest demands for equipment. In this respect, bu Shu machinery has greatly satisfied the needs of enterprise production. After long term cooperation, their after-sales service handles things very positively, which is very reassuring and guaranteed."
In the same year, the new workshop was added to Xu Haigang's knitting workshop. On the day of the interview, he was waiting for the arrival of the new machine in the office.
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