How Does Zi Heng International Clothing Store Owner Purchase?

To do a good clothing store, besides having a good sales method, the most important thing is to understand the purchase. How the clothing store operates is closely related to the positioning of merchandise and the view of purchase. To do a good clothing store, besides having a good sales method, the most important thing is to understand the purchase.

This word contains a lot of content, not only to know the location of the purchase, the price level of the wholesale market and the customer base, but also to understand the preferences and characteristics of the customers, and what is more important is to clean the goods. This kind of experience requires time and experience to accumulate continuously, and it will take at least 3 years to achieve the level of perfection.

Clothing should be marketable, moderate, and short of dual fitness, which is the key for businessmen to grasp. Clothing is both marketable and appropriate, but it is difficult to grasp the two. Many investors who opened their shop for the first time failed because they were not able to see their eyes. Some even joked that the first batch of clothing stores would be overstocked, so it is better to have less goods in the first batch.

No matter where the clothing wholesale market, there are four forms, the first type, wholesale market outside, warehouse office, do so are some big brands, such as YISHION, Metersbonwe and so on. The second is that the office buildings in the wholesale market and the higher floors are all second-line brands, such as Irwin, IRI Ru, chinchilla, and Yun Zhong Yi. The third one is stalls, which are located on the one or two floor of the wholesale market. The fourth is the roadside shop, which has the largest number of formats in Hanzheng Street.

Beijing: there are two large clothing wholesale markets, Muxiyuan and South Gate of the zoo. In addition, Jing Wen, Dahongmen clothing city, new century mall, as well as last year's newly opened Tianya building, opened in May this year, and Muxiyuan commercial city.

Hangzhou: Sijiqing wholesale city is a new market developed in recent years, mainly in women's clothing (girl's clothing). Wenzhou's men's clothes are also concentrated here. The market is large, the varieties and quality are very good, the typical southern style is not very suitable for Northern customers.

Shanghai: Cheap Road market is quite famous, but there is no clothing market leading East China. Retailers in Anhui and Jiangsu prefer to get goods from Hangzhou Sijiqing.

Wuhan: Hanzheng Street, Wuhan is famous throughout the country. Although sales in Hanzheng Street have shrunk in recent years, it is still an important channel for wholesale commodities in Hubei.

Fujian: Fujian has two wholesale markets, Fuzhou and Shishi. Shishi's clothing wholesale market is more scattered, almost throughout the city, has nearly 20 clothing wholesale Street, 6 commercial city and 8 different categories of clothing professional market, a total of more than 8000 clothing stores.

Shenyang: Shenyang five love market is the old clothing market in Northeast China. Because of the old and the small unit area, many powerful tenants have moved away from the five love markets at the request of the manufacturers, and have drawn troops nearby.

Guangzhou: Guangzhou is the clothing center of Southern China. The wholesale market is located at the station road and West Station Road near the railway station. There are mainly white horse building, dark horse building, BBK wholesale market, Liuhua wholesale market, Guohong building, thirteen row, new earth wholesale market, Kangle Cowboy City and so on. The office buildings of white horse, red cotton and Tianma are mainly brand names. Liuhua and west station are the first choice for medium grade products. The thirteen row is the main wholesale place for low-grade goods. BBK and new land are the wholesale locations of knitted sweaters and sweaters.

Humen: there are old rich clothing wholesale markets, the new the Yellow River fashion city and the newly opened Tai Ying women's clothing city.

Clothing store operators will face all kinds of puzzles when they come in, such as choosing their favorite style, insisting on their taste, or should they choose the more fashionable products? Are they listening to the suggestion of wholesalers selling a certain style, or just picking their favorite colors? Are they buying goods in the nearby wholesale market, or in the more famous market in the field? These problems, from the beginning of the business, always test the investors of the shops. They seem to have entered a great labyrinth. Every exit seems to have hope, and each exit is as good as the future.