The National Cotton Industry Must Join Hands With The Whole Industry Chain. What Has Been Done In The 3 Years Since The Establishment Of The National Cotton Federation?
"Starting from the demand side, taking the high quality cotton as the starting point, we will lead the cotton's main direction of transformation and upgrading from quantity to quality, so as to solve the short quality problem of the cotton industry in China for many years." Turning to the direction of the development of the cotton industry, in the CCIA high quality cotton sustainable development and the textile and garment industry upgrading forum, Li Fuguang, director of the Cotton Research Institute of Chinese Academy of Agricultural Sciences Again and again.
In August 4th, CCIA sustainable development of high quality cotton and Summit Forum on textile and garment industry upgrading It was held in Anyang, Henan. The forum is jointly organized by the national cotton industry alliance and the Anyang Municipal People's government. The purpose is to take the national cotton alliance as the platform, take the CCIA high quality cotton green and large-scale production as the starting point, and discuss, build and share together to further promote the deep integration of the first, second, third industries, and make up the short board of China's demand for high-quality cotton in deepening the structural reform of supply side.
"China textile daily" reporter learned from the meeting. China will further optimize the layout of the whole cotton industry chain, link the cotton production and the textile market organically, promote the construction of the whole chain production and circulation base of textiles, fabrics and clothing, and strengthen cooperation between the textile industry and the cotton industry, and jointly build the national cotton brand and high-quality textiles.
Besides, The national cotton industry alliance has also signed 4 strategic cooperation agreements with the people's Government of Bayinguoleng Mongolia Autonomous Prefecture, China United Insurance Group Limited by Share Ltd, Zhengzhou cotton trading market and other units, and has established the CCIA Qianhai cloud entropy green cotton design office and CCIA Shanghai Yong Ao green cotton design office.
Alliance was founded three years ago.
To catch up with the US and Australia cotton
Cotton is an important raw material for economic crops and textile industry in China , The annual planting area is 5 million hectares, accounting for 17% of the total area of the world, and the total annual output of cotton is 6 million 500 thousand tons, accounting for 21% of the world's total. and Xinjiang's cotton planting area and output account for more than 80% of China's total.
Although China is a big country of cotton production in the world, but in the impression of many textile enterprises in China, the quality of China's cotton is not good enough, and the recognition rate of the enterprises is low.
In this regard, Yang Jiangyong, standing committee member and Deputy teacher of the seven division of Xinjiang production and Construction Corps It is indicated that the cost and quality of high-end cotton production in China are subject to the traditional cotton producing powers such as the US cotton and the Australian cotton. However, the natural conditions of cotton production in Xinjiang are superior and can produce high-quality cotton beyond the Australian cotton standard. Whether the high-end brand of the national cotton can be built is a challenge for China's cotton production industry, and it is also a great opportunity for the development of China's cotton industry. The National Cotton Industry Alliance (CCIA), established in November 28, 2016, is committed to this purpose.
The national cotton Federation starts with the demand side and takes the high quality cotton as the starting point. According to "what the demand side needs, the producer will produce what, the seed enterprise will provide what, the scientific research unit will develop what" the basic train of thought carries on the cotton entire industry chain layout, promotes "the technical Party + the producer + demand side" the integrated layout, has formed the production university research integration innovation mechanism. Its goal is to strive to build a high quality raw cotton production base with 5 million to 10 million mu and 600 thousand to 1 million 200 thousand tons of production capacity in 5~10 years, which is quite 1~2 Australian cotton production capacity and scale, leading the main direction of China's Cotton Transformation and upgrading from quantity to quality.
With the promotion and efforts of the national cotton industry alliance, China's cotton industry is catching up and catching up with "American cotton" and "Australian cotton".
"Good cotton is produced," Li Fuguang said. The high quality cotton "641" planted by the national cotton Federation in accordance with the order production mode in Jinghe County of Xinjiang Province, produced about 550 tons of raw cotton, and was snapped up by 1000 yuan / ton by Henan TongZhou cotton industry and YOUNGOR group. The results of the public inspection show that The fiber length and strength of "medium 641" raw cotton are close to 32, which is 4 grade higher than the main quality of Xinjiang cotton.
At present, the two divisions in Xinjiang (Bazhou and Changji), the two division (first division, seventh division), and Wangjiang County, Anhui, have become the first test area of CCIA high-end quality cotton. In 3 years, the total area of cotton planting is 1 million 500 thousand mu, which produces 180 thousand tons of high-end quality cotton, and 5 million mu of radiation, producing 600 thousand tons of high-grade cotton. Cotton spinning enterprises generally believe that the quality of raw cotton in the experimental area of the national cotton Federation has been significantly improved.
Through the in-depth research and negotiation and coordination between cotton textile enterprises, production bases and processing enterprises, the national cotton Federation has drawn up the 7 important standards documents of the national cotton Federation "CCIA cotton production technology guide (Trial Implementation)" and "CCIA cotton processing technology guide" (Trial Implementation), and put forward the high quality raw cotton "Pyramid" theoretical model, which has been recognized by the industry. 。 The quality standard system of the national cotton Federation was basically established, and the practice in the pilot area achieved the standards. Meanwhile, the alliance created the CCIA brand. The "CCIA" "CCIA cotton" registered 4 trademarks, and the "CCIA" completed 1 registered international brands. CCIA's domestic market recognition is expanding and its status is continuously improving. CCIA's high-end green quality and CCIA high-end brand are basically formed.
Cross boundary collaboration assistance
Guarantee the production of high quality cotton
The key to the transformation and upgrading of China's cotton industry from quantity to quality lies in the integration of production chains. The upgrading of competitiveness lies in the integration and development of the industrial chain, which lies in the terminal drive of the brand.
The national cotton alliance is actively developing the cotton production chain and supply chain, and aims to build the brand of the national cotton "CCIA". Among them, we should build up cotton seed, agricultural supply base and agricultural machinery service system with the dominant enterprises such as species, water, fertilizer, medicine and equipment. We will build about 1000000 mu of high quality cotton production base in seventh divisions of Xinjiang production and Construction Corps, Changji Prefecture, Bayinguoleng Mongolia Autonomous Prefecture and Anhui Wangjiang and so on, and build CCIA cotton trading center with Zhengzhou cotton exchange market. Cooperate with textile and fabrics, clothing, home textiles, cotton and soft towel and other enterprises and brand retailers to build textile, fabric, clothing and home textile base, and build the national cotton alliance high-end textiles, enhance the market recognition and influence of CCIA brand, and improve the international competitiveness of China's cotton industry through the end drive.
In the process of promoting the national cotton brand, Li Fuguang suggested that good cotton should have good service guarantee, and the mode of "insurance + futures + technology" can guarantee the production of high quality cotton.
In order to guarantee the interests of cotton growers, China has implemented cotton target price subsidies. However, this subsidy mode has yet to be improved. In March 2017, the national development and Reform Commission and the Ministry of Finance jointly issued the notice on deepening the reform of cotton target price. It pointed out that we should actively explore new Cotton Subsidy formula, make rational use of insurance, futures and other financial instruments, and launch a pilot program of target price insurance and "insurance + futures".
On the forum, Sun Jing, general manager of Anhui Huaan Capital Management Co., Ltd. This paper introduces how "insurance + futures" convoys for the high quality cotton insurance "price". She said that in recent years, financial services have shown the characteristics of cross-border integration of service providers and the continuous innovation of structural patterns. When prices are on the rise, buyout enterprises can buy up insurance to compensate for cost losses while giving partial subsidies to cotton farmers, so as to solve the problem of reluctant sale and speed up circulation. When prices are down, they worry about inventory pressure, and businesses can buy lower price insurance.
At present, the national cotton alliance is actively promoting the target price of cotton in Xinjiang, taking the structural reform of supply side as the main line, carrying out the quality improvement subsidy of Xinjiang cotton and taking into account the subsidies of the Yangtze River and the Yellow River River Basin cotton area. We should expand the pilot project of agricultural catastrophe insurance and the pilot of "insurance + futures", actively play the leading role of the market, introduce financial entities such as banks, insurance, futures and so on, combine various policy and commercial insurance, and play the role of cross-border cooperation and assistance, so as to ensure the cotton planting area and the normal income of cotton farmers.
At present, the Xinjiang branch of the Agricultural Development Bank of China has opened up a "green channel" for the national cotton Federation and implemented differentiated credit policy to provide financial support and guarantee for high-quality cotton production, processing and downstream textile enterprises. At the same time, the operation mode of "production + futures + insurance" has been innovated by the national cotton alliance and Huaan futures and China United Property Insurance, so as to explore a new way to ensure the basic income of cotton farmers.
Open up the whole industry chain
Sing the National Cotton Brand
"Good cotton must find a good husband family", that is to say, the establishment of high-quality cotton brand must be made by the joint efforts of all links in the whole industry chain.
It is understood that in the past 3 years, the national cotton alliance has formed a double chain driving strategy of "production chain + industrial chain", that is, the integration of production chain and industrial chain, and has made a new development model of China's cotton industry. At the same time, through the home textile, baby, child, underwear, hygiene products and other terminal areas authorized to promote CCIA brand, forced cotton production chain, industrial chain "double chain" integration development, promote the "low quality" to "quality high-end" transformation, comprehensively enhance the competitiveness of China's cotton industry international competitiveness.
In terms of terminal clothing brand, Gong Yan, associate professor of Tarim University and Beijing Institute Of Fashion Technology For children's clothing brands, they will pay more attention to the traceability of materials. Parents pay great attention to the texture, texture and health of children's products. CCIA cotton is a good quality cotton in Xinjiang. It can be seen from planting to becoming a cloth. For consumers, it is clear that when shopping, they should know clearly what cotton they are buying, and how to process it, whether they conform to the concept of green low carbon and environmental protection is the development direction of clothing brand.
In October last year, the national cotton industry alliance authorized the use and promotion right of "adult clothing" CCIA brand to Shanghai Yong Ao Textile Technology Co., Ltd. Shanghai Yong Ao Textile Technology Co., Ltd. is committed to the promotion and operation of CCIA terminal products. Wang Jinhua, chairman of the company The trade friction between China and the United States has led to the accelerated transfer of world famous brand orders to Southeast Asia. At the same time, the downturn in domestic market demand has made many factories face a difficult situation. Facing the complex and changeable market environment at home and abroad, textile and garment enterprises need to find answers in the upgrading of industries. In order to break through the bottleneck of development, we should open up the industrial chain and give full consideration to the interests of enterprises at all levels.
To pursue high quality, we must start with raw materials. The quality of cotton directly affects the quality and competitiveness of textile and clothing products. Data show that Last year, China's textile and clothing exports, cotton and cotton clothing accounted for more than 30%. At present, more and more famous clothing brands in the world have gone from cotton fields to garments, from soil to garments, and have made innovations in cotton life in many ways, advocating the traceability and sustainability of cotton raw materials, fabrics and design and production.
For example, the western cotton organizations and institutions represented by BCl, such as the US cotton, the Australian cotton and the Australian cotton, have gained more and more clothing brand recognition abroad through continuous publicity of the exclusionary standards such as sustainability, energy saving and emission reduction, social responsibility and so on. Domestic textile enterprises have gradually received the notification letter from the brand enterprises, explicitly asking suppliers to join or become members of their cotton organizations as soon as possible, otherwise they will cease to cooperate. Wang Jinhua said that after 2025, when most of the world's clothing brands are using cotton and cotton, China's cotton and textile products will be excluded from the supply chain. Under such circumstances, only by making the cotton brand of our country bigger and louder, and allowing the clothing brand to recognize the CCIA national cotton brand and forcing the whole industry supply chain, can we eliminate the universal phenomenon of processing abroad.
At present, in Shanghai Yong Ao Textile Technology Co., Ltd. Under the promotion of efforts, the supply chain enterprises such as Anta, Lining and other brands have taken the initiative to link up with the national cotton alliance, hoping to use the national cotton's cotton and yarn to convey to consumers the concept of comfortable, high-quality and sustainable development of natural cotton. At the same time, the national cotton CCIA and 361 degrees, Pepsi Cola three party joint cooperation, the design of the new fashion clothing series in 361 degrees order meeting is very popular, 361 degree plan in 2020 spring to achieve store sales.
In addition, Shanghai Yong Australia has also set up the website of the national cotton CCIA traceability system. By scanning the smart buttons on clothing, the downstream businesses and consumers can get a deeper understanding of the national cotton brand clothing, so that every link from raw materials to ready-made clothes is more open, transparent and traceable.
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