FASHION SHENZHEN Stunning 2020 Spring Summer Milan Fashion Week

Milan time September 22nd at 11 a.m., the 400 year old world famous gentlemen's Club Societ del Giardino palace rang with endless applause. An elegant and fashionable Chinese fashion announcement - FASHION SHENZHEN (fashion Shenzhen) fashion show was held here.

This is the fourth appearance of Shenzhen fashion Legion in the world fashion barometer Milan fashion week. The "FASHION SHENZHEN" fashion show is placed in the magnificent SALONE ORO hall. The Baroque classical art building and the elegant Chinese fashion reflect each other. The 20 Shenzhen brands contain the wonderful design of the oriental aesthetics and the international fashion trend. It has made a brilliant appearance in this international fashion stage and has been widely concerned and praised by the fashion industry in Milan and Europe.

Societ del Giardino

European fashion coffee

Media focus on FASHION SHENZHEN

The FASHION SHENZHEN (fashion Shenzhen) series of activities, including fashion static exhibition, fashion show two main events, activities supported by the Shenzhen industry and Information Technology Bureau, Shenzhen fashion week organizers Shenzhen garment industry association. More than 20 fashion brands and designers from Shenzhen have shown the fruits of China's fashion design to Italy's fashion industry and media, presenting a visual feast of Oriental culture and modern aesthetics.

2020 spring and summer Milan fashion week FASHION SHENZHEN show

Honorary chairman MARIO BOSELLI of Italy Fashion Association, PAOLO PANERAI of Italy CLASS EDITORI media group, ENNIO CAPASA of Italy fashion designer, STEFANIA SAVIOLO, director of technology and fashion department of the University of bcocony, STEFANIA, SAVIOLO, fashion editor, CLASS, editor, and fashion editor, Italy fashion elite, fashion media, fashion buyers, retail giants and fashion brand management agencies, celebrities, supermodels, Chaozhou and other celebrities.

In the interview and meeting after the show, Italy fashion leader MARIO BOSELLI said that Shenzhen is a city with great vitality and potential for development. The government strongly supports fashion development. He strongly agrees with the way of interaction between exhibition and fashion week. Through this combination, the synergy effect of one plus plus greater than two can be achieved. Mr. BOSELLI also said that in the development of fashion industry, Italy attaches great importance to the combination of fashion promotion and business landing. He is willing to actively participate in fashion activities in Milan and Shenzhen, and continue to communicate with Shenzhen fashion development ideas.

Shen Yongfang, President of Shenzhen garment industry association, also said, "young designers in Shenzhen and Milan should strengthen their exchanges and concentrate their wisdom together to" spark ". This can generate lots of creativity, creativity and innovation.

"Fashionable Shenzhen" deducts the beauty of Oriental Culture

At 11:00 in the morning, the fashion Shenzhen show was stunning, bringing an extraordinary visual experience to the audience. The fourth time, the Chinese high-end fashion brand ELLASSAY (Ge Lisi), who was invited to the Milan fashion week, released the 2020 spring summer series "Into the Blu marine legend". The new season series combines the fabric of science and technology with the environmental protection material, and interprets the rich inner world of modern women by the appeal of the mysterious sea and light.

The great show was led by Viktoria Machajdik, Darina Chistyakova, Wang Xinyu, Xu Xiaoqian and other supermodels, and the mysterious and tranquil rhythm of the sea was interpreted in modern fashion language. The new season series appealed to the public to pay attention to marine environmental protection and charity.

ELLASSAY 2020 spring summer series

Another fashion leader in China Fashion Group, once again carries its four high-end brands, YINER Yin, INSUN en, PSALTER poetry and Song of Song, in Milan fashion week T.

This season, YINER is inspired by the mysterious and great mountains and rivers of China, and in the fashion, we build a landscape art in the city.

YINER sound 2020 spring summer series

INSUN's "break the rules", magnify "flexibility", and interpret the new perspective of rigidity and flexibility from the perspective of 89 degrees.

INSUN en sang 2020 spring summer series

PSALTER poetry 2020 spring and summer series, inspired by medieval legendary writing tools and quill, awaken people's remembrance of finger temperature and lingering affection for simple emotions.

PSALTER Psalm 2020 spring and summer series

As the high-end luxury women's brand of the movie, Song of Song song's song show series runs through the whole release series with the theme of "light sound". The brand designer is made by exquisite handwork, and formed the unique luxury fashion language of Song of Song song.

Song of Song song 2020 spring summer series

Dike's art dress for the first time in Milan fashion week has also attracted much attention. Dike's "tracing Tour" theme shows a deep oriental culture, tracing the source, exploring the eastern rhyme, the collision and integration of modern and past design concepts, and conveying the beauty of Chinese art to the world. Dike's visit to Milan has spread the wide and varied oriental aesthetics through the east corner of fashion, promoting the exchange and integration of eastern and Western culture and art.

Distinkidny Di Kai 2020 spring summer series

In the afternoon, the "FASHION SHENZHEN" fashion Sturdies, including more than 20 famous fashion brands and designers, such as music, music, poetry, song, song, Olivia, twelve baskets, Liu Wei ROSEW, Ji Xiang Zai, ELLASSAY, finger sand, Opel, dickay, fishing card, Deng Hao, Gu Yan and MUSE MARRY. The Oriental fashion aesthetics is displayed on the international top fashion stage through the cultural exchange language of art and design.

2020 spring and summer Milan fashion week FASHION SHENZHEN static exhibition

Photograph: Li Tao

The fashion between Shenzhen and Milan

Shenzhen is a window for China's reform and opening up. China's first "design city" and the national innovative city, Milan and Shenzhen share many common points, which are highly compatible with the advantages and needs of the market, R & D and design, and have broad cooperation space. In June 2018, the two cities signed the letter of intent for cooperation in the city. Shenzhen and Milan formally reached a friendly city relationship. Shenzhen joined the Milan fashion week for four consecutive years. The Italy Class Editor media group and Shenzhen Garment Association reached a strategic cooperation, further narrowing the distance between Shenzhen and Milan.

According to President Shen Yongfang, the trip to Milan will not only show the latest fashion and creative design of Shenzhen, but also further strengthen the complementary resources of Shenzhen and Milan fashion industry. The two sides will jointly promote the development of Shenzhen enterprises in Italy and the European market. At the same time, they will also support Italy's business promotion in China. They will also carry out more in-depth exchanges and cooperation in international communication, cooperation in running schools and designers' training, so as to add strong momentum to the mutual benefit of Shenzhen and Milan's international friendly cities.