Unveiled At The Eighteenth Shanghai International Nonwovens Exhibition, Lan Jing'S Strength Boosts The Sustainable Development Of Nonwovens Industry.

On the 11-13 day of December, the eighteenth Shanghai International Nonwovens Exhibition (SINCE 2019) was held in Shanghai Expo exhibition hall.

Act as Asia's largest and most influential professional exhibition of nonwoven industry SINCE 2019, with more than 500 exhibitors at home and abroad, shows us a complete industrial chain covering non-woven fabrics from raw materials to their related manufactures. It provides a perfect platform for technological exchange and business negotiation for the innovative development of many non-woven materials applications such as hygiene, wipes and household products.

As an important member of the field of nonwovens, Lan Jing, a 81 year old producer of cellulosic cellulose fiber, also takes the theme of "Eco Care" at the exhibition. It interprets the advantages of the application of VEOCEL and Lesel fiber in the fields of infant care, beauty care, private care and surface cleaning, and further promotes the spread of the concept of sustainable environmental protection in the nonwovens industry.

From nature makes life more natural.

VEOCEL brand fiber is derived from renewable wood sources and is made from closed loop production technology. It can be composted and biodegradable, and can be safely decomposed into raw materials and completely returned to the environment. The non-woven fabric made of the invention has natural advantages in natural water absorption, liquid distribution, increased air permeability, biodegradability and versatility.

Exhibition scene, Lan Jing brings products such as wipes, dry towels, facial mask and so on, which are made of VEOCEL synthetic (viscose) special viscose fiber and Lesel fiber. It has attracted the attention of many professional audiences, and its advantages of natural comfort and green environmental protection have won a wave of praise.

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VEOCEL adventure is committed to improving the standards of sustainability and natural comfort in the nonwoven industry, providing natural care for our daily life and making our lives more natural.

Technology push to make industry more environmentally friendly

In recent years, the market size and growth rate of the nonwovens industry in Asia have been increasing. From the market research of dry wipes, the growth rate of the global market is 6%, while the Asian market is 8%. With the deepening of the industrial process and the warming of global environmental protection, the nonwovens industry in Asia is also moving towards the direction of environmental sustainability.

As a leader in innovation and environmental protection, the group has been committed to developing new technologies to provide better products and solutions for global customers. At the same time, it has led the customers to fulfill their responsibilities to protect the ecological environment and promote the sustainable development of the industry. VEOCEL Lesel fiber is the "natural innovation" advocated by Lan Jing in the field of non-woven fabrics.

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Viscose fiber products using Eco Care technology can reduce carbon dioxide emissions and fossil resources consumption and water consumption by nearly 50%, and contribute to environmental protection by using environmentally responsible production. The use of Eco Cycle technology, through the collection of waste cotton, and then mixed with wood pulp production to form a new raw material, giving waste cotton second lives, from reducing emissions, reducing waste production, building a recycling economy perspective, for the environment to decompress.

Trusted logo makes the future greener.

With the continuous escalation of consumption, green sustainable development has been imperceptibly into people's daily life. But the vast majority of consumers can not easily distinguish whether their products are green.

Lan Jing launches "Label of Trust trust tag" The brand name VEOCEL, which is designed for sustainable lifestyles, is built into a brand that consumers can rely on. It is emphasized that only 100% of the personal care and beauty products made of cellulose fibers and biodegradable fiber materials have the qualification to mark the logo.