XTEP X Shaolin: Not A Long Way To Go
In January 13th, XTEP sports will launch XTEP X Shaolin joint series in micro-blog sports.
Shaolin Temple is a very important part of Chinese traditional culture. XTEP and Shaolin Temple jointly aim at combining Shaolin Temple's Zen culture with modern products, so that traditional culture can come to consumers.
Zhu Ding, vice president of XTEP brand, said that this is our real quintessence and national tide.
In recent years, the combination of sports brand and quintessence has become a unique scenic spot in the market. But in the history of Shaolin Temple for thousands of years, it not only integrates traditional culture and legends, but also has a unique style of chivalry. The martial arts of the world learn from Shaolin, that is Shaolin martial arts chivalrous.
In presenting the tide of the country, XTEP chose the Shaolin Temple, giving the classical spirit the modern spirit and inject fresh power into the quintessence of the Chinese culture.
Source: Chinese clothing network: Wang Yiting
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