What Happens When Stores Close And Orders Are Reduced? The Company Is Making An Attempt To Earn 300 Thousand Yuan.

According to the Ministry of commerce data, China's foreign trade and import volume totaled 4 trillion and 120 billion yuan in 1-2 months, down 9.6% from the same period last year. Among them, exports of 2 trillion and 40 billion yuan, showing a decline of two digits. The spread of overseas epidemic has led many countries to take strict measures to prevent and control, which has also caused tremendous pressure on domestic foreign trade enterprises.

Xiang Qiong Ying is the head of a foreign trade company in Ningbo, Zhejiang. Her company exported about $300 million last year. Its customers are mainly European and American supermarkets, drugstores, beauty shops and brand dealers.

President of Ningbo Rui Fu Industrial Group Co., Ltd. Since February 10th, we have officially resumed work. Our customers have urged us to ship out orders and arrange capacity. In fact, we have cancelled orders and delayed orders since last week.

With the spread of overseas epidemic, phase Qiong Ying, who has just stepped back from the resumption of resumption of production, is facing pressure from overseas customers to suspend orders and withdraw orders. She disclosed that the cash flow of enterprises is very tight at present.

President of Ningbo Rui Fu Industrial Group Co., Ltd. The suspended order is about $34 million, and the cancelled order is about 4 million dollars up to now. That is only a week.

Wang Lei, deputy general manager of Ningbo Huafu import and Export Co., Ltd.: Some of our goods are even at the stage of shipment, and some of them may even be arriving soon. Some countries say that they have no way to lift the goods. So the whole supply chain has great impact on us.

In addition to Zhejiang, foreign trade is also pressurized by Guangdong. In 2020 1-2, the total value of foreign trade and import and export in Guangdong was 842 billion 750 million yuan, 15.2% lower than the same period last year. Guangdong, a company responsible for sweeping the world's largest brand of robot OEM for more than 10 years, said that after the outbreak of the outbreak, the order fell off, and the previous payment was also hard to recover.

Wu Pengyun, director of Shenzhen factory, song Teng Industrial Co., Ltd. The Canton Fair in April has stopped. The biggest source of the Canton Fair is export orders. I have stopped and will have a great impact on the enterprises.

Tan Jiaen, a Shenzhen production line employee of song Teng Industrial Co., Ltd.: In the second half of this year, the production line will be changed from three lines to one, because it is the first time that we have encountered such a thing. We were also very worried before, because the order was cancelled, would we lose our job?

Foreign trade enterprises turn to domestic sales to help themselves

At present, many foreign trade enterprises have resumed work and resumed production. Production may be rejected, and the cost of not producing workers still needs to be paid. Many enterprises are in a dilemma. Reporters learned that, in order to "save themselves", many foreign trade enterprises export to domestic sales, but also try to broadcast "bring goods" and fight online.

The kitchen appliance manufacturer in Zhejiang has 16 years of experience in foreign trade, and produces over 25 million pots per year. In Italy and other European markets, the market share even exceeds 50%. The official said that the target of overseas sales growth was 30% this year, but after the first two months, foreign trade sales fell by 25% over the same period last year. In order to make up for the losses, enterprises have focused more on the domestic market.

Fang Cheng, President of Zhejiang Sanhe kitchenware Co., Ltd. At the present stage, our domestic sales are more than 35%. Our expectations for domestic sales this year are relatively high, which should be three times the operating index of last year.

This is a live sale of a clothing business headquarters in Ningbo, Zhejiang. Under the influence of the epidemic, all the offline stores of the company are unable to operate. But the market has been opened through online live broadcast. The person in charge said that at present, the sales volume of a live broadcast is about 3000, and the sales volume can reach 300 thousand yuan.

Chen Jianchun, general manager of Luo Meng Agel Ecommerce Ltd, Ningbo The platform is giving us more support now, and every store is broadcasting live at the same time. So far, the sales and the incremental part of the sales have been basically flat compared with the same period last year.

Many vice president, Yongquan: Some of our marketing resources, traffic resources, so that more users can see these goods, to do some matching of traffic and supply. In view of the situation of some industrial belts, some financial support has been put forward.

Reporters learned that in Ningbo, Zhejiang, in order to ease the pressure on enterprises, the Ningbo municipal government and the electricity supplier platform signed a strategic agreement. By the end of May this year, there will be more than 1500 key foreign trade enterprises through the electronic business platform to expand the domestic demand market, and the annual foreign trade demand for domestic demand will exceed 20 billion yuan.

Li Guanding, vice mayor of Ningbo, Zhejiang Province: The goal of our export as a whole is to maintain a balance with last year's March. So catch up with the two quarter.