Textile Manufacturing Industry Is Affected By Trade War. These Three Aspects Are The Key.

It is learned that the textile industry has always been a major industry in China's export earnings and is a pillar industry in China. The world is made in China's clothing, even now Vietnam, Indonesia and other Southeast Asian countries made more clothes, in fact, behind the Chinese shift out of business. However, how many of them are still helpless and still overpowered by others. What is even more extreme is that in the past few days, the "Huafu fashion" of the leading enterprises of colored spinning has been joined in the "entity list" of the United States. This is not only a blockade in the high-end manufacturing field, but also a drastic effort to bring the fire to the textile manufacturing industry.

Although we are a big textile country, we are not a strong textile country.

Smile curve based on added value:

We are still in the lowest profit and transparent production link, responsible for spinning, weaving, printing dyeing, clothing manufacturing labor intensive stage. And in the technical links, such as the development of new fibers and fabrics, the development of functional dyeing auxiliaries (UV and waterproofing), and the production of textile printing and dyeing machinery; In the marketing process, we lack famous brands. Nowadays, every big shopping mall will have a good and cheap clothing sales brand (HM, ZARA, UNIQLO, etc.). Although we are a large garment producer, the domestic fast selling brand has not been established.

At present, most of our textile products are traditional labor-intensive products and lack of technical added value, and most enterprises undertake the OEM production of foreign brands.

After obtaining orders from abroad, the production is based on the design samples and quality requirements of the other side, relying solely on the advantages of labor cost in China, and no technical added value. Due to the impact of global economic recession, foreign customers have been squeezing our profits in order to ensure their own interests.

Foreign businessmen are very clear about the production links and production costs of Chinese textiles. For example, how much raw materials are needed for each export product, several production processes, and how much the unit price of each product is. Importers only add profit outlays on textile production costs to the Chinese textile enterprises for OEM production. Such a low profit makes China's textile production enterprises struggling.

But China's textile enterprises also have to accept the very low quotations from foreign businessmen, because our textile technology has low added value and strong substitutability, so importers can find other manufacturers to produce on their behalf.

Industry standard - necking

There is a good saying in the industry: three flow enterprises do products second rate enterprises do brand first class enterprises do standard.

When the brand standard can not be established and can not be the cornerstone of the industry, then the best quality product is also the lamb to be slaughtered. For example, Britain, the first industrialized country, was also the first major industry in the industrial revolution, and almost monopolized the global textile trade in its prime. Now Britain has gone to industrialisation without direct product production, but it has harvested leeks with industry standards.

The European Union, the United States and Japan are doing this kind of thing. Your products must be tested by the specified standards, otherwise they will not be recognized. They are simply a few performance tests. If they do not take half an hour, they will charge tens of thousands of dollars for testing fees, and they will make more money than robbing banks.

Technology - necking

At present, many of our textile dyeing and printing equipment is indeed done well abroad. For example, Italy's Saint East's rotary spinning machine, Benin Germany's cold reactor equipment, etc. after all, a device of hundreds of millions of dollars, selling equipment can earn more money than weaving and dyeing cloth. This is also due to their good and long industrial foundation, and we are struggling on the road of technological blockade.

However, there are also some excellent enterprises in the country who have overtaken corners. For example, the digital inkjet printer, letter and intelligent setting machine in Hangzhou and Honghua can compete with foreign enterprises.

Digital inkjet printing does not need to be dyed like traditional dyestuffs, but is printed directly on the clothes just like the printer, so the pattern will be very elaborate and colorful.

The traditional clothing printing uses screen printing, separating a pattern of different colors into silk screen, so that the color paste can be passed through. A pattern needs to be used in many nets. It is very troublesome, and when the quantity of the network reaches a certain degree, the pattern will be greatly deviating, and it will also limit the color and complexity of the pattern.

Brand marketing - necking

You may have an innate idea of making clothes, which can make money in light industry. In fact, the profits of clothes are very high. It is difficult to tell the specific profit directly. Let's take a look at the ranking of the top executives of these famous clothing enterprises.

The founder of Zara, who sells clothes, is the richest in the world. The H&M founder of clothing sales is Sweden's richest man. The founder of clothing UNIQLO is Japan's richest man. The founder of Primark who sells clothes is Ireland's richest man. The founder of C&A is the richest man in Holland. The founder of bestsellers is the two richest man in Denmark.

This is more than just the top five hundred companies in the world and the most powerful technology companies in the world, such as the United States of America, listed companies from the IPO return to the present point of view, Nike in sports apparel ranked first, pressing WAL-MART, Coca-Cola, Amazon, Microsoft, general electric, McDonald's, Disney, apple and Google and other world famous enterprises.

If you buy 100 yuan stock when you are listed on Nike, the value of these stocks is now 6000000 yuan.

And now the Sino US relations are deteriorating rapidly. Last year's trade war was fought. Now the United States is determined to blockade the development of science and technology in China. At the same time, in the past few days, China's textile industry, the leading enterprise of color spinning, "Huafu fashion" has also been joined in the "entity clearance list" of the United States. This is not only a blockade in the high-end manufacturing field, but also a drastic solution. The textile manufacturing industry.