LINK FASHION Leader Forum: Fashion Industry Color Management Cracked After The Outbreak Of The Plight Of The Era

This is an era of high efficiency, whether life or work is moving at the fastest possible speed. This is also an era of individuality. People will go with their own way in their own way. Against this background, fast fashion is becoming more and more intense, and time lines are being shortened.

Van Gogh, a famous painter, once said, "there are no bad colors, only bad matches." Psychologists also believe that Color directly appeals to people's emotional experience. 。 It is an emotional language, which expresses some very complex feelings in human inner life.

In the clothing industry, we first broke into us. Visual sense is color. And The most infectious is color. 。 With the improvement of living standards and the development of science and technology, people's understanding of color has deepened, and the understanding of color function has deepened day by day. Color Management This is especially important.

How important is color? I believe that even for every ordinary consumer, it is a topic of great concern. It is related to every aspect of people's life, especially for enterprises. How to win the market with fashion and color competition? For every enterprise, it is a very important topic.

The Covid-19 epidemic has affected the production methods of many industries, and the operation of large scale fashion industry has suddenly come to a standstill. Color Management The enterprises have come to the brink of collapse, while the small and medium-sized enterprises are facing them. Color management thinking It is also very confused.

　　 Color is a very complicated phenomenon and very sensitive. The color of clothing with different materials is quite different, and the performance of different dyes is different. The same color is different under different light sources. The color, color and printing color of computer screen are different. Color management system Imminent.

Many garment enterprises frequently encounter problems such as returns, and the most important reason is that the color is not enough. Only through Improved color management Only in this way can dyeing become more accurate and achieve high productivity in raw products.

In the post epidemic era, the fashion industry is in urgent need of transformation. Which angle or mode or mode of management should be transformed? How does color management improve supply chain and production process? Can color management of fashion industry break the dilemma of post epidemic era? ...

　　 Forum Information

In order to better solve these problems, the 2020LINK FASHION clothing industry leaders forum has been fortunate to have invited Mr. Hu Song, vice chairman of the China Textile Information Center, Coloro (Shanghai yuan CAI Technology) chairman. He is one of the keynote speakers. He will focus on the theme of "the dilemma of fashion industry color management after the outbreak of the epidemic."

　　 Theme: Color management of fashion industry breaks the dilemma of post epidemic Era

　　 Time: July 23, 2020 15:40-16:10

　　 Venue: Expo 1 Shanghai conference hall (minus one floor)