New Appearance Of Brand Gathering Exhibition, "Keqiao Curtain Cloth Art" Blooming Intertextile Autumn And Winter Home Textile Exhibition
China International Home Textiles and Accessories Expo 2020 opened at the National Convention and Exhibition Center (Shanghai) yesterday. As an "old friend" of the exhibition, Keqiao exhibition group of "Silk Road, Keqiao, all over the world" Gather a number of Keqiao curtain fabric brand enterprises, with 208 square meters of special clothing lineup in Hall 5.1 The exhibition shows the unique products such as finished curtain, embroidered fabric, plain color fabric, etc., and shows the brand-new style of Keqiao curtain fabric brand which is constantly innovating and breaking through the clouds under the "epidemic" situation, and highlights the overall brand advantage of "curtain fabric art of China Light Textile City".
This exhibition is sponsored by the people's Government of Keqiao District, Shaoxing City, undertaken by China Light and Textile City Construction Management Committee, and implemented by curtain fabric art association of China Light and textile city. On the second day of the exhibition, Keqiao District sub district is long and beautiful, medium Feng Hualin, Secretary of the Party Working Committee and director of the urban construction and Management Committee of the state light and Textile City, Qian miaodi, deputy secretary of the Party Working Committee and deputy director of the urban construction and Management Committee of the light and textile city We visited Keqiao exhibition group and had in-depth communication with enterprises.
"Good" curtain gathering, original origin shows Charm
This "Keqiao Exhibition Group" brand gathering, "good" curtain gathering. Good time, Zhongmao home textile, Changda cloth art, Jiahe yanxuan, curtain maker and Yijia Keqiao and other representative home textile enterprises form a brand matrix. With the advantages of innovative design, mature technology, rich categories and complete industrial chain, Keqiao curtain cloth art is original and original brand charm to the industry. It has gained high popularity from the first day of its development. Customers place orders and inquiries constantly, which has become a beautiful scenery line of Intertextile autumn and winter home textile exhibition.
Jiahe Shangpin Keqiao is an integrated supplier of high-quality window screens. This exhibition has brought thousands of window screen pieces in the form of sample curtains, samples, elevators, etc. the main products such as hot drilling series, modern light luxury embroidery series, yarn dyed horizontal bar series are deeply loved by customers on site, and nearly 80 pieces are sold in half a day. "The brand attaches great importance to product R & D and innovation. The company's design team develops new products every year according to the popular trend and consumer demand, and is good at embroidery, jacquard and weaving." Sun Dehua, general manager of Jiahe Shangpin Introduction said.
Junsheng textile IKEA, with its brand Chuangyu curtain, made its debut with chenille jacquard finished curtain. During the exhibition, more than 200 orders of high cost-effective products have been obtained, and the effect has exceeded expectations. As a set of curtain design, sales in one of the professional finished curtain custom brand, create curtain IKEA with simple style design concept, the product fabric is rich, color variety is complete, the price is also very advantageous. Wang Jun, general manager of Junsheng textile The company has more than one hundred years to develop simple and fashionable Jacquard machines in spring and autumn.
Brand highlights, online and offline
Since 2018, Keqiao international exhibition has been published for three consecutive years. This year, Keqiao exhibition group is located in the brand soft decoration management hall, aiming to gather Keqiao's excellent and powerful cloth art brands together, give full play to the regional advantages of the exhibition group, show the fashion charm of Keqiao · China Textile City brand curtain fabric to the industry in all aspects, and then promote the overall strength of Keqiao fabric enterprises.
"This exhibition highlights the collective brand of" Keqiao curtain fabric ". Through the brand superposition effect, on the one hand, it attracts more people to the exhibition booth to promote cooperation, on the other hand, it improves the overall popularity and influence of curtain fabric brand in China Textile City." Zhao Junhui, Secretary General of curtain fabric Association of China Textile City That is to say.
It is worth noting that in order to attract the popularity of the exhibition and improve the effect of exhibitors, Keqiao exhibition group promotes the digital transformation of the industry by the integration of online and offline development. The cloud live broadcast activities set up in the exhibition area are full of attractions. Participating enterprises carry out new product recommendation and enterprise publicity through Tencent, Sohu and other platforms, and interact with professional audiences in real time, which opens a new door for traditional enterprises to capture more and broader business opportunities.
As an important station of Keqiao's "Silk Road Keqiao · all over the world" series of activities this year, the offline entity exhibition has injected confidence and power for Keqiao curtain fabric industry to speed up in the post epidemic era, and has brought forward forward-looking enlightenment for enterprises to increase product research and development efforts and innovative design capabilities. At the same time, it will further shape a new image of Keqiao fabric and promote curtain cloth of China Textile City Art from regional brand to national brand.
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