"The 14Th National Textile And Clothing Standards And Quality Management Forum" Will Be Held In Humen

"The 14th National Textile and clothing standards and quality management forum" will be held in Humen

Founded in 2007, the national textile and Garment Standards and quality management forum aims at disseminating the most advanced quality management mode and technology at home and abroad and solving the puzzles or problems existing in the industry. It has made important contributions to improving the quality management level and efficiency of textile and garment enterprises, and has become a representative meeting in the field of textile and garment quality management. Since its establishment, it has attracted the attention of leaders and experts of relevant national departments, as well as experts, scholars and entrepreneurs of well-known standards and testing institutions at home and abroad.

In the post epidemic era, the world economy will usher in great changes. Expanding domestic demand and developing innovative economy are the key points to promote growth in the future. Under the background of global economic difficulties, how should China's textile and garment industry deal with it? The 14th National Textile and Garment Standards and quality management forum, sponsored by the testing center of China Textile Industry Federation and the standards and testing professional committee of China Textile Engineering Association, and co organized by humen garment industry management committee, will discuss the new direction of quality management of textile and garment industry supply chain in the post epidemic era with the theme of "new economy, new scene and new quality", Explore new ideas and new models to promote industrial integration and information sharing.

A few days ago, the reporter interviewed Fu Guangwei, chairman of the China Textile Engineering Association and director of the testing center of China Textile Industry Federation, and made in-depth discussions on the "new economy, new scene, new quality" and quality management mode in the post epidemic era.

New thinking behind "new economy, new scene and new quality"

According to Fu Guangwei, the theme of "new economy, new scene and new quality" is just at the time of the outbreak of new crown pneumonia. The high degree of uncertainty and reality of the epidemic situation make the situation more uncertain and realistic. In the face of the fracture of global industrial chain and supply chain, the flow of trade, capital, services and information is seriously hindered in the new economic environment, and people's new scene experience of isolated life during the epidemic period, all make the industry have more profound thinking about the development principles and quality standards that China's textiles should follow.

Under the global epidemic situation spreading, China's anti epidemic has provided a successful model for the world and set an example for the global epidemic prevention and control. Through practice, in high-risk infection environment, the textile protection standards for medical protective clothing should be more strict. At the same time, how to create greater comfortable wearing experience for medical staff on the premise of ensuring safety will become a great challenge for Chinese textile standards and technical personnel in the future.

In Fu Guangwei's view, after the big test, it shows that digital economy, as a new engine of world economic growth, not only affects people's lifestyle, but also deeply changes the way of industrial development. China's increasingly mature e-commerce model and modern logistics distribution network provide great convenience for people's life during the epidemic period. "It can be said that" new economy, new scene and new quality "is our new thinking from the international to the national environment, and then to the small environment at the industry level." Fu Guangwei said, "in the new situation, what kind of epidemic prevention materials should we reserve, what standards should they meet, how long should the epidemic prevention period last, and a series of problems such as disinfection, inactivation and destruction of epidemic prevention materials after use have all raised a very vivid topic for Chinese textile and garment standard quality workers. In my opinion, the new quality is not only a higher and stricter quality standard, but also a more standardized and scientific testing procedure and authoritative third-party identification, but also a diversified and multi-level new quality that can be applied to different scenes and environments. "

At the same time, the organizer will also link the forum with the 2020 Second China (Humen) textile surface accessories trade fair to coordinate a series of precise docking activities and expert forums, aiming to leverage the supply chain of the clothing industry, strengthen the internal and external circulation power of the industrial cluster, and activate the dual cycle effect of industrial cluster transformation and upgrading and coordination.

Diversified development of standards and quality

Textiles occupy an important position in China's industry. To ensure the quality of textiles, we can provide consumers with more quality products and promote the development of China's textile industry. When the epidemic broke out, it also caused a global "mask shortage". In Fu Guangwei's view, this phenomenon is largely related to the incompatibility between Chinese textile standards and international standards. It will be a very important subject in the future to exchange and recognize the international standards of textile and clothing consumer goods. This time, the problems caused by masks are extended to textile and garment products. In the future, the compatibility of relevant quality inspection standards between countries will become a trend.

"Although the diversification of standards and quality is not a new topic, under the background of high-quality development of the industry, the diversified development of standards and quality has become brilliant. In the past, we paid attention to it, but we didn't feel it deeply. It can be said that the diversification of quality and standards is a multi-dimensional consideration of the current environment and responsibility, so as to avoid the loss caused by internal consumption to the maximum extent. " This is what Fu Guangwei said.

Recently, due to the impact of the epidemic in Southeast Asian countries, production has been hindered, resulting in a large number of orders from Europe and the United States returning to China, making many Chinese textile foreign trade enterprises in the state of capacity saturation since the second half of the year. When facing the question of how to look at this wave of warming phenomenon, Fu Guangwei has a more rational point of view.

In his opinion, as a healthy and sustainable industry, it should not rely too much on the fluctuation of events. Instead, it should be more sober to see that trade protectionism has been rising in recent years. Under the general trend of the country's proposal of internal and external circular economy, how to use internal circulation will become the top priority. The internal circulation includes not only the internal circulation of national strategy and regional integration, but also the integrity of regional industrial chain and the internal circulation of vertical integration within enterprises.

Therefore, at this National Forum on textile and Garment Standards and quality management, the organizers will invite distinguished guests to discuss the policy and status quo of online commodity quality supervision, the change and development of international standards, the overview of the development status and trend of textile standards, the analysis of China's down market status and quality problems, and the basic situation, problems and problems of epidemic prevention related textiles (masks, protective clothing, etc.) In depth interpretation and analysis of issues such as development trend research and judgment.

Adhere to the quality red line, enterprises can be more secure

Textile enterprises have been impacted by the epidemic, but the danger of the epidemic situation contains opportunities for the development of the industry. When foreign trade demand is hindered, textile enterprises actively switch to domestic sales; when offline channels encounter obstacles, textile enterprises actively explore cloud mode Under the epidemic situation, it is more important for the textile industry to cultivate and strengthen new growth points and grasp the initiative of development. "The more crisis, the more attention should be paid to quality. When facing the pressure of survival and capital turnover, the breakthrough usually starts from the quality. In the environment full of uncertainty, we should adhere to strict compliance with standards, quality-oriented, adhere to the quality red line, so that enterprises can be more secure. In addition, enterprises can constantly explore new incremental space, increase user stickiness, and hedge the impact of the epidemic Fu Guangwei said.

At present, China's consumer groups are constantly subdivided, age, gender, income level and other original division standards are constantly refined, and the mainstream consumer groups are changing. During the epidemic period, the boundary between online and physical channels was constantly blurred. Offline channels such as textile professional markets, department stores, street stores and other offline channels actively created new models of online consumption and offline experience. Online channel platforms such as Suning, Jingdong and vipshop turned to the operation of offline experience shops, which attracted some new consumers.

However, the current main force of consumption is paying more and more attention to quality and zero tolerance to quality problems. Especially in the highly developed media, the fermentation of part of the quality crisis has sounded the alarm for enterprises. "Only by adhering to the bottom line of quality can we ensure safety." Fu Guangwei said.

In order to give more inspiration to the participants, at this forum, the guests from the enterprise side will taste life and quality management, quality management of e-commerce platform, intellectual property protection of textile industry, application of digital color system in color management of textile and garment industry chain, quality -- exceeding customer expectations, how to cooperate with clothing brands to do a good job in overall quality control and quality Performance: driving the core of continuous quality improvement, denim color fastness solutions and other issues for case sharing.

Looking for new industry label for innovation

With the profound changes in the situation at home and abroad, China's textile industry has entered a new stage of accelerating supply side structural reform and promoting high-quality development. In Fu Guangwei's opinion, the embodiment of high quality should be the development of high-end industry, the development of products in the direction of high added value, the development of enterprises in the direction of branding, and the development of production in the direction of high efficiency.

"If industries and enterprises want to achieve innovation driven, they cannot do without the innovation and integration of industrial clusters and the whole supply chain. In the process of China's textile and clothing development, industrial clusters have been playing a very important role. In recent years, the structural problems of China's textile industry cluster have gradually exposed: local overcapacity, weak innovation ability of small and medium-sized enterprises, insufficient integration of industrial chain and cluster, and increasing pressure of industrial cluster transformation and upgrading. In particular, the serious shortage of investment in scientific and technological research and development has become one of the important obstacles hindering the high-quality development of the industry. " Fu Guangwei said.

The textile and garment industry cluster and specialized market must actively adapt to the new challenges of the consumption era and the new changes of consumption patterns, focus on the new needs of consumer groups, transform and upgrade, innovate and develop, reconstruct the production organization mode and circulation business model, and realize the specialization, intelligence, precision and efficiency of the supply chain channel.

As the host of this forum, in recent years, Humen is also firmly grasping the important strategic opportunities of "three zones" superimposed on the construction of Guangdong, Hong Kong and Macao Bay area, Shenzhen's construction of the leading demonstration area of socialism with Chinese characteristics, and Dongguan's construction of the supply side structural reform and Innovation Experimental Zone of Guangdong's manufacturing industry, and is committed to promoting a higher level of opening up and higher quality development.

"This year, the development of industries and enterprises is under great pressure, but enterprises need to find new labels and new directions in adversity. To develop innovation driven technology industry, culture led fashion industry and responsibility oriented green industry has also become the original intention of this conference Fu Guangwei said.

Based on such wishes and ideas, the organizers of this forum will innovate in content and form, invite relevant national departments, authoritative standards institutions at home and abroad, brands at home and abroad, experts and scholars to share around the theme of the forum, and at the same time open "clothing brand quality control case sharing", "clothing supply chain risk management and control" and "new standards, new technologies and new trends" ”And so on. To provide more comprehensive information, more opportunities for discussion and participation, and promote more full and effective communication.