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    Meeting On The Silk Road And Creating The Future Together

    2020/11/18 15:36:00 0

    Silk RoadKeqiaoAll Over The World

    In recent years, in accordance with the requirements of high-quality development, Keqiao has focused on the positioning and standards of "the pacesetter of Shaoxing's big city construction and the bridgehead of Shanghai Hangzhou metropolitan area". It has read "two business economics", sung "two cities" well, built "vitality city", and shaped "international model", and made every effort to build an international textile city of "openness, fashion, wisdom and high-end" in the new era.

    From November 15 to 17, 2020 "Xi'an · Shaoxing week" with the theme of "New Silk Road cooperation in ancient city" was solemnly held in Xi'an, Shaanxi Province. The two millennium old cities joined hands to show Shaoxing's tradition, fashion and blueprint with the main line of "coming from tradition, living in fashion and moving forward to the future". Among them, "Silk Road Keqiao · all over the world" - the activity of entering Xi'an was held at the same time. The exhibition hall is divided into fashion trend area, science and technology innovation area, and fashion brand area. 30 high-quality fabric suppliers are selected. With static exhibition and release show, Keqiao's brand-new image of fashion, intelligence and internationalization is fully displayed.


    "Keqiao, the Party committee of the Communist Party of China and Shaoxing Municipal People's government are responsible for the construction of Keqiao Silk Road, which is organized by the people's Government of Shaoxing district. On November 16, Ma Weiguang, Secretary of Shaoxing Municipal Party committee, Sheng Yuechun, deputy secretary of Shaoxing Municipal Party committee and mayor, Tan Zhigui, chairman of the Standing Committee of Shaoxing Municipal People's Congress, Wei Wei Wei, chairman of Shaoxing CPPCC, Shen Zhijiang, Secretary of Keqiao District Committee of Shaoxing City, and other relevant leaders of Shaoxing City visited the Fashion Textile Museum.


    Innovation driven

    Interpretation of Keqiao trend


    In recent years, Keqiao has been focusing on industrial upgrading, brand promotion, green development and innovative development, and is committed to building a 100 billion level high-end textile industrial cluster and striding from a large textile region to a strong textile region. In the Fashion Textile Museum, the three exhibition areas of fashion trend area, science and technology innovation area and fashion brand area complement each other, showing Keqiao Textile's vigorous posture of "technology, fashion and green".


    Ma Weiguang and his party first came to the fashion trend area. Color is the most intuitive language for clothing and fabrics. This exhibition area shows several popular colors of this year, such as olive oil, mango ice cream, Phalaenopsis, Atlantic blue and butter, providing color guidance and direction for enterprises to develop new products.

    At present, China Light and textile city is striving to create a smart market, driven by scientific and technological innovation, making efforts in fabric product research and development, and highly technological products emerge as the times require. In the science and Technology Innovation Zone, all kinds of functional products compete on the same stage, such as conductive fabrics that can ignite electric lights, health care fabrics that promote blood circulation, waterproof and fireproof fabrics, etc., fully demonstrate the power of Keqiao Textile technology innovation.

    In the fashion brand area, with the theme of spring, summer, autumn and winter as the theme, Keqiao fabric features rich categories and high-end quality. The theme of "Chunyi" shows the commonly used printed fabrics and ready-made clothes used in spring clothing products, leading the market with unique pattern creativity; "midsummer" theme shows swimsuit and outdoor sports fabrics in summer, mainly products with function and comfort; "autumn coming" theme shows the windbreaker, coat fabric and ready-made clothes in autumn and winter; the theme of "winter in" shows the following Down jacket, overcoat products and fabrics in autumn are very warm.


    Cultural guidance

    Fashion charm of Textile City


    In recent years, Keqiao fashion creative industry, based on good textile industry accumulation, takes fashion design as the core, fashion manufacturing as the foundation, takes fashion service and fashion consumption as the goal, and takes independent brand as the symbol to carry out "Keqiao Fashion Week" in spring and autumn with "current layout" as the theme and "daily show fashion" with "brand release day" and "design exchange week" as the main body ”Series of activities, "open, fashion, wisdom, high-end" has become the new label of China Textile City.

    In China Textile City fashion fabric brand release link, Zhejiang Jinsheng Textile Technology Co., Ltd., Shaoxing Meiru Textile Co., Ltd., Shaoxing uncoiled Textile Co., Ltd. and Shaoxing Yangshi Textile Co., Ltd. displayed nearly 100 sets of original design clothing, which made the Textile City fabrics from behind the scenes to the stage. Bamboo fiber fabrics, fashionable women's clothing fabrics and functional fabrics convey Keqiao's new development concepts of health, environmental protection, fashion and science and technology.


    Ancient roads, bridges and rivers, whitewashed walls and black tiles The setting of the show integrates the Vietnamese culture and cultural customs in the south of the Yangtze River, pays homage to the tradition, and tries to explore a new way to integrate modern fashion with traditional culture, which vividly shows the cultural connotation and innovative charm of "fashion Keqiao". With the development of Keqiao fashion and creative industry, Keqiao fabrics frequently appear on the major fashion stage, passing on the new development trend of Keqiao Textile.

    According to the relevant person in charge of the construction and Management Committee of China Light and Textile City in Keqiao District, Shaoxing City, Xi'an is the starting point of the ancient Silk Road and one of the cities with the largest number of capitals in China's history, with profound historical and cultural heritage and textile industry foundation. Keqiao, Shaoxing, gathers global industrial flows with a piece of cloth. Both cities are ancient cities with thousands of years. They have a high degree of matching, dependence and integration between the upstream and downstream of the textile industry supply chain. Under the new pattern of "double cycle", the strong combination of the two places is conducive to gradually expand Keqiao's textile resources and elements to the whole country and the world, and continue to write the glory of the ancient city's new silk road.



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