Taobao Releases The First Batch Of 23 10 Billion Digital Industrial Belts

Recently, Taobao released the first batch of 10 billion digital industrial belts, a total of 23, covering 12 cities in Guangdong, Zhejiang, Jiangsu, Fujian, clothing, beauty, digital home appliances, home furnishing department stores and other industries. Suzhou women's wear is among them. The traditional clothing industry highlights the cluster effect by taking advantage of the new consumption outlet.

The 10 billion digital industrial belt is selected from the industrial clusters of Taobao, tmall and 1688 with a transaction scale of more than 10 billion yuan, and is densely distributed in the Pearl River Delta and Yangtze River Delta regions where the digital economy is active. Among them, Guangdong, with its strong manufacturing base and business advantages, has harvested 10 Taobao 10 billion digital industrial belts, including Guangzhou meizhuang, Shenzhen digital, Foshan home decoration and other familiar industrial clusters. The brand industries of Zhejiang and Jiangsu in Yangtze River Delta are developing rapidly, and they are characterized by wider coverage and more diversity. Suzhou, Hangzhou and Jinhua have created three 10 billion digital clothing industry belts, and Nantong home textile, Wenzhou shoes and boots and other traditional industries have rapidly entered the digital 10 billion circle after "touching the Internet".

The formation of Suzhou women's wear 10 billion industrial belt is the result of building a new production and marketing relationship with the help of digital platform under the new consumption. More accurate supply chain integration and more efficient production mode lead the traditional industry into the digital and brand era, so that the whole industrial cluster can generate new momentum and new effects. Traditional clothing "industry in the supply and demand of digital driven, production has become faster, better, more intelligent." Some people in the industry disclosed that it took at least 30 days for a garment like a knitted fabric to go from material preparation to production to online production. Now it only takes 7 days, which is the basic requirement for a garment processing factory. In addition, in the era of digital economy, the clothing industry's "production according to sales" and "small single quick return" mode have reduced the average inventory rate of the industry from 30% to less than 10%. The supply chain has been flexible, the production has been accelerated, and high cost-effective, personalized products have entered thousands of households.

According to the 47th "statistical report on the development of China's Internet" released by China Internet Network Information Center, the scale of China's Internet users has reached 989 million, and nearly one billion internet users constitute the world's largest digital society. In the face of the huge "digital dividend", the industrial belt factories, brand merchants, service institutions, etc., which accelerate the digital development, are blending vigorously with the help of the Internet platform. Dramatic changes are taking place from R & D, design to production, from marketing, warehousing to logistics and even finance.