The End Of The 129Th Canton Fair: Injecting New Impetus Into Global Economic And Trade Recovery

On April 24, the 129th Canton Fair, which lasted 10 days, ended in the cloud. Xu Bing, spokesman of the Canton Fair and deputy director of the China Foreign Trade Center, said that as of April 24, the official website of the fair had a total of 35.38 million visits, and a total of 227 countries and regions had registered for the exhibition. The number of purchasers has increased steadily, and the source areas have reached a new high, and the characteristics of diversification and globalization have been maintained.

In the past year, the world economy and Global trade have been hit by the new pneumonia epidemic and protectionism. Facing the complex and severe domestic and foreign environment, China's foreign trade has made full efforts to stabilize and keep improving its import and export, showing strong resilience and strength. According to customs statistics, in the first quarter of this year, China's foreign trade import and export achieved a "good start". The total import and export value of goods trade was 8.47 trillion yuan, up 29.2% over the same period last year. The Canton Fair, which has been held three times in the cloud, has demonstrated its strong international supply and procurement docking capability, helping Chinese foreign trade enterprises seize orders, expand markets and seek new situations every second when the global supply chain order is restored, thus opening up the busy time in spring.

With the gradual advance of the new cap vaccination, the impact of the global epidemic situation is slowing down. Foreign trade enterprises' expectations of the European and American markets have begun to be clear. In addition, foreign economic stimulus policies have achieved certain results. The market demand suppressed by the epidemic situation in the early stage is releasing, especially the global demand for China's mechanical and electrical products, medical devices and other products is still strong. Many of the exhibitors interviewed said that they had felt the recovery of the overseas market. In the face of the recovery of overseas market demand and the increase of orders, China's foreign trade enterprises continue to enhance their innovation ability, seize market opportunities, and drive the rapid growth of export business.

Shanghai Trading Group's first order at this Guangzhou Fair was won by Shanghai Foreign Trade Co., Ltd. of Orient International Group“ The main products of this list are switches, sockets, lamp holders, etc., which are sold to countries along the belt and road. Most of them are used for local infrastructure projects, and some are used for civilian household The business director of Orient International said that the "first shot" at the Canton Fair has made enterprises more confident.

Affected by the epidemic situation, the export turnover of electronic products of Orient International was only 170000 US dollars in the first quarter of last year, a decrease of about 76% over the same period of last year. The severe situation of foreign trade makes enterprises work harder to find new business opportunities and walk out of a "counter attack" road through new products and new markets. Starting from the product itself, the company develops products with novel design, multi-purpose and high cost performance in view of the demand of the supply place. At the same time, Orient International is also actively exploring new markets. Previously, it was limited to the large African market where British standards were used. Now, it has increased its efforts to develop small share markets that also use British standards, such as Thailand, Pakistan, Singapore, Malaysia, etc“ Through continuous participation in the cloud Canton Fair, we have contacted many small and medium-sized customers and found the local hardware market, and directly supplied the goods to the merchants in the market, thus eliminating the intermediate links and achieving a win-win situation. " The person in charge told reporters that in the first quarter of this year, the transaction volume of electronic products of the company reached 370000 US dollars, an increase of 117% compared with the same period in 2020, and the overall export of this year is expected to rise by 30%.

Tianjin Xinrong Handicraft Co., Ltd., a manufacturer and R & D enterprise of bionic flowers and horticultural bonsai, has also felt the recovery of overseas market. On the basis of fully absorbing the previous successful experience, Xinrong company has optimized and adjusted the cloud service according to customer demand.

Affected by the epidemic situation, many overseas countries and regions have imposed restrictions on commercial activities, and logistics mail is gradually becoming an important way of commodity circulation. Xinrong has changed the past practice of packing hundreds of goods into one container and then repacking and retailing by local dealers after they arrive at the port. Instead, it carries out fine packaging and centralized transportation of single goods, which is convenient for local dealers to sort and deliver directly. It is welcomed by European and American buyers. The person in charge of the enterprise told reporters that the enterprise not only retained the old customers, but also got to know more than ten new purchasers and established new business contacts.

Guangdong Textile Import and Export Co., Ltd. is a modern enterprise integrating trade, design, production and service. The import and export trade accounts for more than 90% of the company's total turnover. It is quite sensitive to the changes in the foreign trade market. Fang Wujun, manager of the company's comprehensive department, told reporters that in the past year, the textile foreign trade industry was not only affected by the epidemic situation, but also superimposed on various disturbing factors in the foreign market. But since this year, the industry has indeed felt the recovery of foreign trade“ In the first quarter of this year, the overall situation of foreign trade orders of our company was relatively good. We are still optimistic about the foreign trade situation this year. " Fang said.

Xu Bing said that the successful holding of the current Canton Fair on the Internet not only made contributions to consolidating the stable and good momentum of foreign trade, promoting the innovative development of foreign trade, and unblocking the supply chain of global industrial chain, but also injected strong impetus into World Trade and economic recovery.