Aoyang Clothing: Time Goes On, Struggle Never Stops

　　 Aoyang group It is a cross regional and diversified private enterprise group. Its industries are involved in ten major fields, such as wool textile and clothing, chemical fiber, metal logistics, medicine and health, high-end manufacturing, pension real estate, green ecology, cultural creativity, financial investment and e-commerce. Jiangsu Aoyang Textile Industry Co., Ltd. is a traditional pillar industry under Aoyang group. It mainly produces and sells professional clothing and worsted fabrics. It has its own brands of "Aoyang" and "Wolfen". It specializes in the production of suits, trousers, skirts, waistcoats, shirts, jackets, coats and other products. It has an annual output of 3 million sets of high-end professional wear and 2.5 million shirts, The comprehensive production capacity of velveteen fabric is 6 million meters. While consolidating the keynote of leading brands in the industry, Aoyang clothing constantly meets the needs of people from all walks of life for high-quality clothing Aoyang clothing Brand influence radiates across the country, and high-quality service enters thousands of households. At present, Aoyang clothing products, technology, marketing, after-sales are in a leading position in the national clothing market, and have long been China Mobile, China Telecom, China Unicom, China Post, Ministry of agriculture, General Logistics Department, Ministry of railways, State Administration of Taxation, maritime administration, General Administration of customs, state-owned commercial banks Financial securities and other industries and units provide a large number of high-quality fabrics and clothing products.

In order to do a good job, we must first use its tools. Aoyang clothing not only accelerates the cultivation and introduction of excellent technical personnel, but also selects and introduces top equipment worldwide. Among them, 95% of cotton mills import high-end equipment, covering dyeing, spinning, weaving, finishing, inspection and testing and other major sections, one-stop seamless link to ensure the quality of products. With the positioning of high starting point, high quality and high development, relying on high-tech equipment, large industrial scale, excellent product quality, high-quality and efficient enterprise management mode, Aoyang clothing has been firmly at the forefront of China's clothing market for a long time, setting off a "Australian and foreign style" in the whole people, continuously enabling quality and high-end new life!

Adhering to quality and forging ahead, Aoyang clothing not only conveys the spirit of quality and explores the path of high-quality growth, but also continues to bring consumers higher quality, higher style and higher standard of clothing, and in winning with "quality", it strengthens its brand communication, influence and creativity. Aoyang has been the most advanced clothing production base in China for 24 years, and has been the most advanced clothing production base in China. The company has passed the certification of ISO9001, ISO14001 and OHSAS18001 system, and obtained the certification of China's environmental labeling products and the safety sign certificate of special labor protection articles. It has successively won the top ten leading brands of China's professional wear and seven-star after-sales service; It has been honored as one of China's top 500 enterprises, China's top 100 private enterprises, China's top 500 private manufacturing industry, China's top 100 growth enterprises, Jiangsu Province's top 100 private enterprises, etc. In the "2021 evaluation and promotion of China's clothing bidding procurement" held by the bidding supply chain brand promotion platform, Aoyang clothing has won many awards, such as 2021 China's leading clothing brand, 2021 China's top 10 professional wear brands.

Trend like fire, cross-border fashion!

With the development of digital empowerment industry and the trend of re creating new consumption opportunities, under the background of integrated development of the current clothing market and rapid changes in the market environment, how to face the new competition pattern and achieve lane changing and overtaking has become the focus of attention of major clothing brands. It can be said that an industrial transformation with the theme of "innovation, recasting and regeneration" is slowly unfolding in the clothing market. Only by taking consumer demand as the core, effectively integrating high-quality resources inside and outside the industry, and continuously exporting good products that are more in line with the trend, can we keep pace with the pace of development of the times and accelerate market expansion, and at the same time, contribute to the development of the whole industry. In this regard, Aoyang clothing is in the front row. Since the early years, Aoyang clothing has optimized its own brand structure, explored the industry trend in a forward-looking way, and launched a fashionable original clothing product with new Chinese style, new national trend, national style aesthetics and creative design as the core to meet the consumption habits and consumption patterns of generation Z, In the new environment, we will strongly absorb all kinds of future consumption forces.

In addition, as a cross regional and diversified large-scale private enterprise group, Aoyang has been deeply involved in the fields of medical service, health management, rehabilitation nursing, health care, medical circulation, landscaping, ecological restoration, wool textile production, clothing manufacturing, industrial investment, etc. while the clothing market is deeply cultivated, Aoyang has entered into the fields of medical service, health management, rehabilitation nursing, elderly care, medicine circulation, landscaping, ecological restoration, wool textile production, garment manufacturing, industrial investment and other fields, Promote each other and grow together. It can be seen that Aoyang clothing has inherent advantages in exploring trends and carrying out cross-border cooperation. Different from other clothing brands, the cross-border cooperation of Aoyang clothing mostly comes from the cooperation of subsidiaries within the group. Therefore, the integration and use of resources, the overall planning and promotion of brand matrix are more unified, and the effect is more obvious. This kind of congenital advantage of "vast as the ocean, can accommodate hundreds of rivers", so that Aoyang clothing can assess the situation from a higher dimension, effectively optimize the brand operation mode, cast and enhance the brand competitiveness, and promote the transformation and upgrading of the brand and high-quality development.

　　 Dare to be the first and forge ahead!

Love to fight will win, not only the individual, but also the brand! "The spirit of striver" is the most valuable wealth of a brand and the core driving force to drive the brand upward. What is the "spirit of the striver"? Go ahead, do not think of the past, do not fear the future, with strength to become popular! Struggle, give brand unlimited possibility! Australian and foreign clothing has never lacked the "spirit of a fighter". They have printed their hard struggle in their bones, and then they have made efforts to build the foundation and culture to shape the soul, so as to obtain a continuous source of motive force for surging and growing tenaciously against the trend. In the process of brand transformation and upgrading, Aoyang clothing, relying on the spirit of struggle, has successfully seized the historical opportunities, made unremitting efforts in the fields of scientific and technological innovation, brand innovation and cultural innovation, and built a number of industry benchmarks.

Adhering to the core values of "customer-oriented, struggle oriented, progressive and self-examination", Aoyang clothing has been constantly upgrading and upgrading along the way, and taking the added value of products and innovative expression as the core to meet and meet all kinds of consumer needs in an all-round way. At the same time, in order to further improve the quality of the fabrics and the high quality of the textile products, we should make sure that a large number of high-quality fabrics can be worn by Australian fashion designers.

Aoyang helps customers to study, analyze, understand and evaluate the professional clothing situation of its company, and then professional designers design according to customer needs and enterprise characteristics, so that each design scheme has the characteristics consistent with the customer's own enterprise concept, without repetition and similarity, as well as personalized and customized service, so as to help customers understand different industries Understand the production process and process of professional wear according to different requirements of different positions, and help customers choose high-quality professional clothes from a professional perspective through display, communication and experience.

Innovation and change, Australia and ocean speed!

The times are changing and innovation is endless! For excellent brands, changes and challenges are never difficult, but a new opportunity. Only by holding high the banner of innovation and deeply digging and releasing the connotative value of the brand, can the brand export more valuable products for consumers in the new round of industrial upgrading. It is just the so-called precipitation of classics in the years and competing for the Central Plains in the trend. In the face of the strong attack of the Internet trend and the digital era, Aoyang clothing has made preparations early. It takes the product as the king, combines the fashion trend with the brand culture, deeply researches and designs, innovates the technology fabric technology, and perfectly presents the excellent product design, exquisite technical process and transcendent industry quality to the majority of consumers. Driven by a series of industrial R & D upgrading, digital innovation, and business model reform, Aoyang clothing, a giant ship of the industry, has also burst into vigorous vitality. It has looked at the market with pride and won numerous praises.

Innovation is a spirit, a capability and a driving force for sustainable development, Aoyang clothing The innovation comes from deep insight into its own characteristics and industry trends, starting from a variety of solid and creative strategic and tactical deployment, so as to achieve the ultimate goal of expanding space, expanding market, reducing cost, building platform and building brand. Today's Aoyang, also in the innovation along the way, has broken through the cocoon and changed into a butterfly, moving towards high-end technology, creative diversification, product fashion, brand internationalization, to meet a better tomorrow.

Over the past 24 years, Aoyang has been growing up all the way textile mill It has developed into one of China's top 500 enterprises, extending from a single industry to five major sectors and more than ten industrial fields, thus becoming a typical representative of China's private enterprises to strive for self-improvement and forge ahead. The history of Aoyang is a passionate song of entrepreneurs, and the future of Aoyang is the voice of the strivers who are flying around the world in spite of rain and wind! Aoyang, time goes on and on!