Xinjiang Ethnic Clothing Entrepreneurs, Local Original Clothing Designers Are Increasing

"I want to wear the silk cheongsam, cashew flower skirt and embroidered boots with edeles silk. I want to wear Xinjiang's" specialty "home." Liu Li, a tourist from Jiangxi Province, went to an ethnic clothing experience store in Urumqi for the first time in Xinjiang. She wore her favorite ethnic costume. "I feel very beautiful when I wear this dress. It seems that I am also a Uygur girl.".

In recent years, with the increasing tourism in Xinjiang, some entrepreneurs have focused on ethnic costumes, one of which is the Uygur uncle tuxunjiang Abula. "In 2021, I opened this ethnic clothing experience store in Xinjiang International Bazaar." With the help of the professional design team, he put on five or six new sets of clothing every month, creating a immersive living experience space for Uygur, Kazakh and Tajik people. Since the opening of the museum, tourists have come in droves.

In July, all parts of Xinjiang actively "attract tourists into Xinjiang", launched a number of cultural and tourism preferential policies, and the tourism market in Xinjiang recovered. "We have more and more guests every day," tuxun River Abula said.

In the clothing store of tayijang ZuLong and gulizina tashmati, customers come to buy clothes constantly. "Adelais silk cheongsam is one of the best selling items." Gulizina tashmati told the China news agency that ederles means soft and elegant in Uyghur language. As a national intangible cultural heritage, the production process of ederles silk has a history of thousands of years.

Tashi, we can buy original products together with Tana. The ingenious integration of ederles silk and cheongsam full of oriental charm not only embodies the perfect interweaving and integration of multi-ethnic cultures in Xinjiang, but also promotes the development of adelais silk.

"In recent years, the number of local original clothing designers in Xinjiang has been increasing. Relying on the advantages of raw materials and electricity price, local brands are also emerging." Sun Xiuqin, China's top ten fashion designers and President of Xinjiang Fashion Designers Association, said.

It is understood that Xinjiang textile industry has initially formed a relatively complete industrial chain of cotton planting and processing, textile, clothing, chemical fiber, dyeing and finishing. This laid a good foundation for the development of national costumes.

Sun Xiuqin said that the development prospects of Xinjiang's local ethnic clothing enterprises are very good. What we need to do now is to turn "made in Xinjiang" into "created in Xinjiang".

(source: China News Network)

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